Nexoya 2026: Benefits, Features & Pricing

Nexoya is a marketing analytics software that helps digital marketers, advertising agencies, eCommerce businesses, and performance marketing professionals optimize cross-channel advertising budgets. It provides automated portfolio management capabilities to boost ad performance and improve return on ad spend.

The software's key features include AI-driven portfolio management for budget allocation, AI-enabled predictions for optimal performance, insights into cross-channel performance, and scenario simulation tools for business planning. Nexoya integrates with various digital marketing tools, allowing users to aggregate data from all the marketing channels in one place. The software also offers a guided transition from manual to automated budget management, freeing up time for strategic tasks.

With Nexoya's data-driven approach, users can overcome intransparency and human bias, relying on predictive analytics to dynamically optimize marketing performance. The platform's user-friendly interface simplifies reporting and budget allocation, providing insights into cost-to-revenue ratios to support strategic decision-making.