TheyDo 2026: Benefits, Features & Pricing

Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee.

How Software Advice ensures transparency

Software Advice lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Users can talk to our advisors for free to receive software recommendations matching their needs. Software providers pay us for sponsored profiles to reach users interested in their products.

How Software Advice verifies reviews

Software Advice carefully verified over 2 million reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

Independent research methodology

Researchers at Software Advice use a mix of verified reviews, independent research, and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or talk to an advisor, this has no influence on our research or methodology.

Wondering if TheyDo is right for your organization?

Our Customer Journey Mapping Tools Software selection experts can help you in 15 minutes or less.

On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

TheyDo

4.3

(4)

Pricing

Starting at $25.00 per month

About TheyDo

TheyDo is a collaborative journey management platform that optimizes the way you manage and track customer experience from insight to implementation. With TheyDo, experience-led teams (CX, UX, Research, Product) can manage all journeys in one place, taking advantage of the system’s opportunity prioritization engine and world-class support.

It’s not what your customers say, it’s what they do.

TheyDo Screenshots

TheyDo Pricing and Plans

Starting price: $25.00 per month

Free Trial

Free Version

Basic

$25.00

flat rate, per month

No plan information available

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

TheyDo Features

Popular features found in Customer Journey Mapping Tools
Behavioral Analytics
Collaboration Tools
Customer Experience Management
Customer Profiles
Customer Segmentation
Data Import/Export
Performance Metrics
Reporting & Statistics
More features of TheyDo
Activity Dashboard
Customizable Templates
Data Visualization
Prioritization
Real-Time Data
Real-Time Notifications
Single Sign On
Tagging
Workflow Management

TheyDo Integrations

Jira

TheyDo User Reviews

Overall Rating

4.3

Ratings Breakdown

25%

75%

Secondary Ratings

Ease of Use

5.0

Value for money

4.0

Customer support

5.0

Functionality

4.3

Have you used TheyDo and would like to share your experience with others?

Nick S.

Verified reviewer

Insurance

1001-5000 employees

Used daily for free trial

Review source

Reviewed February 2022

TheyDo is what agile was missing: a tool to collaborate from the perspective of the customer.

Overall experience is a real pleasure and I think any serious service designer that wants to bring people together to elevate them to customer centricity should embrace this tool. Why? because it's the only tool I'm currently aware of that let's you collaborate on mapping the customer perspective and easily follow up on the solutions. The only missing link is an export to Jira. TheyDo will bring service designers to a position where they can make impact by bringing everyone together on customer centricity.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I love how everyone can easily map out a journey and won't get caught in optimizing it. This is especially crucial during workshops. But that's what every journey mapping tool can do. However, it's true power lies in allowing you to properly collect insights and solutions AND follow up on them by having them all in one place and prioritized.

Cons:

There are some concepts that are unfamiliar (e.g. the difference between a sub link of a journey and a connected journey or the link between 'opportunities' and 'solutions') and I had to put in some time to really understand how they should be used. Also, there are still some things that are not documented yet, like types and groups in solutions, so I feel like i'm missing out on something.

Reasons for choosing TheyDo

Theydo allows you to prioritize and follow up on solutions. The other tools feel more like mapping tools for people that have no experience in design.

Reasons for switching to TheyDo

Mural and Figma are creating tools but TheyDo accounts for the management aspect as well. Compared to other mapping tools, it also allows you to be much more flexible with the lanes. I don't want to end up with pretty looking maps collecting dust on a wall anymore, I want to see people follow up. TheyDo delivers on this.

Jaap N.

Verified reviewer

Government Relations

1001-5000 employees

Used daily for less than 12 months

Review source

Reviewed November 2021

Met speels gemak overzicht en grip op klantreizen en klantgerichte verbeteringen

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

TheyDo helpt ons overzicht creëren in onze klantreizen op macro en micro niveau en zo onze aandacht te besteden aan verbeteringen die er voor de klant echt toe doen. Door het customer journey management platform zijn inzichten live voor iedereen toegankelijk waardoor we met verschillende teams altijd op één gemeenschappelijke waarheid kunnen terugvallen.

Cons:

TheyDo verbetert de door hun ontwikkelde tooling continue, het is af en toe even schakelen om het tempo van de nieuwe functionaliteiten bij de houden. Gelukkig zijn ze altijd bereid een half uurtje in te plannen voor eventuele uitleg.

Reasons for switching to TheyDo

TheyDo stelt ons in staat om in een prettig werkende gestandaardiseerde online omgeving samen te werken aan klantreizen en klantbeleving.

Arne H.

Verified reviewer

Design

11-50 employees

Used weekly for less than 6 months

Review source

Reviewed December 2021

The future of journey management

I really do believe that TheyDo is the future of journey management. Up until now, I haven't found a software that makes working with journeys so actionable and accessible for the whole organisation.

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

This product saves a a lot of manual labour and makes customer centric accessible to everyone.

Cons:

The greatest strength of this product, is the thing I personally like the least. As a service designer, I want to have full control and flexibility in the way I setup and use a customer journey. I realise, that for most users a standardised journey format works perfectly and saves a lot of time and effort.

Keith B.

Verified reviewer

Food & Beverages

501-1000 employees

Used weekly for less than 2 years

Review source

Reviewed December 2021

A brilliant digital way to capture your customer journeys

I came across this company during COVID/lockdown - I have found like-minded people that are passionate in the area of human center design. I personally love the product and as we grow in business partnership it is a must-have solution in the design process.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The ability to capture the customer journeys in a digital format. The journeys are live and not a static time event, that links the impact and value of opportunities and solutions

Cons:

We could do with simple process mapping that would help make theydo good for other jobs that we do as a team. This would improve the everyday usage of the solution. It would also help put the user journeys in context of the business processes and enable some solution design

Reasons for choosing TheyDo

I choose this product for a number of reasons, primary its focused around the business challenge and the value of the solutions. It brings focus to the user/personas and brings focus on identifying where the problems are. They are not really a software company, but a business partner that does software. It has been a pleasure working with them.

Showing 1 - 4 of 4 Reviews