Fresha 2026: Benefits, Features & Pricing

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On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Fresha

4.8

(1441)

FrontRunner 2026

Pricing

Starting at $9.95 per month

About Fresha

Fresha is a booking solution for beauty and wellness businesses, salons, barbershops, spas, and more. Managers can handle all appointments, staff members, and locations from an online calendar. Teams can attract more new clients and fill your calendar by taking bookings on your Instagram and Facebook pages, through Google Search and Maps, and on the website. Operators can reach clients anywhere, anytime and grow the business with various marketing tools, including email campaigns, text messages, and alerts within the Fresha app.

Fresha Screenshots

Fresha Pricing and Plans

Starting price: $9.95 per month

Free Trial

Free Version

Independent

$0.00

Plan includes:

Single calendar column
Single login access
20 free texts per month

Team

$9.95

per user, per month

Plan includes:

Multiple calendar columns
100 free texts per team member
50 free marketing emails per team member

Enterprise

Pricing available upon request

No plan information available

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Fresha Features

Popular features found in Appointment Scheduling
Appointment Management
Automated Scheduling
Calendar Management
Client Database
Group Scheduling
Mobile Access
Online Payments
Recurring Appointments
Reporting & Statistics
More features of Fresha
Access Controls/Permissions
Activity Dashboard
Alerts/Notifications
API
Appointment Scheduling
Attendance Tracking
Availability Indicator
Availability Management
Before & After Pictures
Billing & Invoicing
Booking Management
Booth Rental Management
Calendar Sync
Class Management
Class Scheduling
Client Management
Client Profiles
Commission Management
Confirmations/Reminders
Contact Database
Credit Card Management
Credit Card Processing
CRM
Customer Database
Customer History
Customer Mobile App
Customer Support
Customizable Branding
Customizable Forms
Customizable Reports
Customizable Templates
Data Import/Export
Debit/Credit Card Processing
Discount Management
Electronic Payments
Email Management
Email Marketing
Email Reminders
Employee Management
Employee Scheduling
Faculty/Staff Management
Fitness Plan
For Barbershops
For Medical Spas
For Salons and Spas
For Yoga/Pilates Studios
Gift Card Management
HIPAA Compliant
In-Person Payments
Inventory Management
Inventory Tracking
Loyalty Program
Marketing Automation
Mobile Alerts
Mobile App
Multi-Language
Multi-Location
Multiple User Accounts
Online Booking
Payment Processing
Payroll & Commissions
Payroll Management
Performance Metrics
Point of Sale (POS)
Practice Management
Price/Margin Management
Promotions Management
Ratings/Reviews
Real-Time Notifications
Real-Time Reporting
Referral Tracking
Reminders
Reporting/Analytics
Rescheduling
Room Booking
Sales Reports
Scheduling
Self Service Portal
SMS Marketing
SMS Messaging
SMS Reminders
Social Media Integration
Staff Management
Task Scheduling
Third-Party Integrations
Transaction History
Treatment Packages
Website Integration

Fresha Integrations

Meta for Business

Fresha User Reviews

Overall Rating

4.8

Ratings Breakdown

89%

Secondary Ratings

Ease of Use

4.8

Value for money

4.8

Customer support

4.8

Functionality

4.7

Jorge M.

Verified reviewer

Alternative Medicine

2-10 employees

Used daily for more than 2 years

Review source

Reviewed November 2023

Appointments, scheduling and notes | An all-in-one no-brainer app

Ratings Breakdown

Ease of use

Functionality

Previously 4

Pros:

First of all: FREE! Second: Complete! Third: take notes, upload pictures which is great for before/after pictures or medical exams, prescriptions, etc. Fourth: Patient notifications by e-mail and SMS... is that enough?

Cons:

I'd love to be able to edit the SMS reminder. I love the fact it has Portuguese as a language, since I'm based in Portugal. HOWEVER, the fact that it uses Portuguese from Brazil (as if that's even legit) is annoying. Words like "gerenciamento" and "oi" on a reminder for a health appointment in Portugal shouldn't exist if you want to look professional :(

John S.

Verified reviewer

Health, Wellness and Fitness

2-10 employees

Used daily for less than 2 years

Review source

Reviewed July 2025

Fresha in no longer "Free"

It has helped our business dramatically I now have immediate and total control of my finances. We have recently started using the marketing functionallity and it is impressive.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It has great functionality and up until recently it was "Free" The functionality is probably the richest of any other Software in the Beauty industry and this is the reason that it often referred to as the world's #1 booking software. It is very user friendly and easy to set up and maintain. The Reporting even in the core system is more than adequate. The Help Center and Knowledge base are brilliant and there are abundant videos on Youtube to help one set up all functionality.

Cons:

Fresha has built its reputation and user base on the premise that it was "Free"software. However over time they have slowly removed some of the "Free" functionality and started charging. One example being the calculation of Commission which was incorporated into the Payroll module that is not compatible in South Africa. In addition On-line payments which is a must in our indusrty is not available locally. Now giving a full ONE months notice they will start to charge a monthly subscriptions from 1st August 2025 for core features at R90 per person available for bookings. Unfortunately as the software and your data is held in the cloud you will no longer have access after this date.

Reasons for choosing Fresha

ESPonline (Not in list) Functionality in Fresha was much better and Fresha was Free

Michael K.

Verified reviewer

Retail

Self-Employed

Used daily for less than 2 years

Review source

Reviewed September 2019

IN LOVE!!

EXCELLENT so far. It takes some understanding of technology to get it but once you do...

Ratings Breakdown

Ease of use

Previously 4

Value for money

Customer support

Functionality

Previously 4

Pros:

There’s hardly anything not to like. It is constantly being developed and updated by the company. It has paved the way for our business to track EVERYTHING digital

Cons:

The way to set it up can be a bit tricky and the biggest complaint is that the same service can’t be booked for the same person. I.E. girls haircut for 2 girls

Eleanor C.

Verified reviewer

Hospitality

Self-Employed

Used daily for less than 12 months

Review source

Reviewed November 2025

Great, but expensive

I had a great experience with Fresha and used it for the best part of a year and had absolutely no issues with the system itself. The fees got out of control for me though and I never knew what I was going to be paying out per month. Sometimes I’d be paying upwards of £70 a month which in my opinion is unacceptable.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

My clients were all able to book in with ease, they all complimented how user friendly the system is. It’s also very easy to get to grips with on the business end, everything is easy to find, change and personalise. I also really appreciate the invoice feature, I know a lot of other booking systems don’t have this.

Cons:

The fees. New Fresha client fees for clients that I have personally found but because they searched my name on the marketplace, they were classed as a new Fresha client and i was charged 20% of their appointment fee, even if they don’t end up spending that amount. A monthly fee being put on top of this was a disappointment too, considering you also have to pay for extra features such as text messages.

Reasons for choosing Fresha

It seemed the most popular with other nail techs in my area

Vendor Response

Hi there, Thank you for sharing your honest feedback. We’re really glad to hear you had a positive experience with the platform itself, but we’re sorry to hear that the fees became challenging and unpredictable for you. We understand how important transparency and cost control are, especially for small businesses, and your comments have been shared with our team as we continue working to improve clarity around pricing and billing. We truly appreciate the time you spent using Fresha and your thoughtful review. Kind Regards, Fresha

Replied January 2026

Anna M.

Verified reviewer

Design

Self-Employed

Used daily for less than 2 years

Review source

Reviewed July 2025

Great booking system that grows with you

Overall I think Fresha is great, at the beginning especially. Great prices when you’re paying, a lot of extra functions, and best thing is that it is giving you customers (unlike some booking systems).

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Best thing was that it was basic and free when I was starting. Not many options but for not experienced person that was a good thing and I think it’s still free for one person business (at least it was)

Cons:

When my business was growing I needed more options but they were either paid or not really as good as separate systems. But saying that it wasn’t expensive and it was working quite well.

Reasons for choosing Fresha

They don’t give me customers (maybe they are not popular enough)

Reasons for switching to Fresha

Treatwell is not compatible with other booking systems and it was causing a lot of time consuming problems like double booking and calling customers

Veornica R.

Verified reviewer

Health, Wellness and Fitness

2-10 employees

Used daily for less than 6 months

Review source

Reviewed June 2025

Very neat Salon booking system

We liked Fresha enough, at first the credit card for a no show wasnt usable for us HOWEVER they did make a change and in the end we could use it. We ended up changing simply because we got new management that wanted to use what they knew how to .

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I liked how easy it is to view which employee has which service and when, as well as we like how easy it is to move services over/ to a different time if needed.

Cons:

We found Fresha a bit complicated to set up, as well as we found clients were not fully understanding how to book and didnt end up submitting appointment request.

Reasons for switching to Fresha

We really did not like Square - it felt very messy and appointments were not colour coded based off the treatment but the person

Salina M.

Verified reviewer

Higher Education

2-10 employees

Used daily for less than 2 years

Review source

Reviewed November 2024

Fresha - free version review

I use the free version which means little contact with the fresha team. Just the odd email here and there offering assistance if needed. I like it this way

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

That it has a free version with enough of the capability

Cons:

The new updates that then cost. The thing that would make fresha perform better would be a place where you can store client service chemical history. It would be so helpfull to have this information be able to be noted on the clients file. To print this off or to have a stylist app that could be used for consultations that updates the clients file would be next level!!

Reasons for choosing Fresha

It was because there was a free version available

Reasons for switching to Fresha

Salon Ezy although had all the features needed and was free to us. It was cluncky and not up to date

Bianca P.

Verified reviewer

Consumer Services

2-10 employees

Used daily for less than 6 months

Review source

Reviewed September 2025

Fresha review

Good software and easy to use. The value of the software doesn’t match the price point. Good reporting system as well.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Easy to set up with a simple interface. Scheduling notifications options are customizable, and good customer service.

Cons:

Coat of service is a lot higher than other salon softwares, would like more options for customizing services.

Reasons for choosing Fresha

Good reviews and promotional options when I signed up

Chloe R.

Verified reviewer

Health, Wellness and Fitness

Self-Employed

Used daily for more than 2 years

Review source

Reviewed February 2025

Great app!!

Used for a good few years, just got too expensive so had to switch to a cheaper booking system

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The layout of the app, how easy it is to use, the online booking for clients and the ease of taking deposits and card details

Cons:

The extra fees for text messages & taking payment details.

Reasons for choosing Fresha

Seemed the most practical and easy to use for my clients

Kathryn L.

Verified reviewer

Health, Wellness and Fitness

2-10 employees

Used daily for less than 2 years

Review source

Reviewed March 2025

Terrible customer service, lots of hidden fees.

Horrible, do not use them. They over charge for everything. I was given a processing rate but then they ended up charging me 0.5% more than what was supposed to be. I ended up paying double if not triple what I was paying with my old processing machine. They also like to charge for 20% on new clients that they didn't refer. When asked to be removed off of their "marketing" site, your clients cannot book appointment online anymore so you are stuck with occasionally paying for 20% of "new client" fees even if that client cancell their appointment. They are so greedy they like to charge for services that they didn't provide. Also had a staff no longer working and I was charged for her because she used to be a bookable staff. Overall, shady and greedy business.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

User friendly, lots of features for booking services

Cons:

Lots of hidden fees. Over charges, shady sale reps. Terrible customer service.

Reasons for switching to Fresha

Does not have booking features I wanted.

Showing 1 - 10 of 1441 Reviews