CloseFactor 2026: Benefits, Features & Pricing

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On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

CloseFactor

4.7

(15)

Pricing

Pricing available upon request

About CloseFactor

CloseFactor is a cloud-based lead capture platform that helps businesse engagage prospects and extract contact information on a centralzied interface. The solution leverages artificial intelligence (AI) technology to sifts through extensive unstructured data about companies, extracting crucial insights that enable sales and marketing teams to integrate their strategic planning with effective execution. This ensures that interactions are precisely targeted, connecting the right messages with the right individuals. The platform also helps sales and marketing teams define their ideal customer profile (ICP), select the prime accounts for engagement and supply relevant content that guide the next optimal steps.

CloseFactor Screenshots

CloseFactor Pricing and Plans

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Free Version

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CloseFactor Features

Popular features found in Lead Capture
Campaign Management
Contact Management
CRM
Data Extraction
Data Import/Export
Email Marketing
Lead Nurturing
Lead Segmentation
Online Forms
Pipeline Management
More features of CloseFactor
Access Controls/Permissions
Activity Tracking
AI/Machine Learning
AI Writing Assistant
Alerts/Notifications
API
Business Process Automation
Collaboration Tools
Contact Database
Customer Engagement
Customer Profiles
Customer Segmentation
Dashboard
Data Enrichment
Email Templates
For Sales Teams/Organizations
Generative AI
Intent Data
Lead Capture
Lead Generation
Lead Management
Lead Notifications
Lead Qualification
Multi-Channel Data Collection
Natural Language Processing
Prioritization
Process/Workflow Automation
Prospecting Tools
Real-Time Data
Sales Automation
Strategic Planning
Third-Party Integrations
Visual Analytics
Workflow Management

CloseFactor Integrations

Salesforce Starter

LeadIQ

Slack

CloseFactor User Reviews

Overall Rating

4.7

Ratings Breakdown

67%

33%

Secondary Ratings

Ease of Use

4.5

Value for money

4.6

Customer support

4.9

Functionality

4.4

Matt S.

Verified reviewer

Computer & Network Security

201-500 employees

Used daily for less than 2 years

Reviewed April 2024

Critical for ICP targeting - will take with me to future companies

Very pleasant. Consistent support, enablement, and deliver on the initial premise.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

First and foremost, the technology aligns with our strategic objectives. The support is amazing. The product features are not always in a mature state quite yet but the roadmap is promising and they have a track record of delivering consistent improvements.

Cons:

Integration maturity & ability to customize independently from an administration point of view.

Reasons for choosing CloseFactor

Data quality and support. Partnerships come down to who can deliver on the strategic objective most likely and Close Factor was that product for us. We value strategic alignment over product features.

Reasons for switching to CloseFactor

More robust ICP data for enterprise prospects with onprem deployments (limits visibility into cloud usage / api usage.

Faith D.

Verified reviewer

Information Technology and Services

1001-5000 employees

Used daily for less than 6 months

Reviewed April 2024

Wish I used close factor at my last company!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The insights this tool provides about companies (if you are in a sales role) is the best I’ve ever see!

Cons:

When you scroll to the side on the various data points about the company it sometimes switches the screen

Reasons for switching to CloseFactor

Moved companies from Ampltiude to Grafana Labs

Julia A.

Verified reviewer

Information Technology and Services

51-200 employees

Used weekly for less than 2 years

Reviewed May 2024

Helpful, but not being used to its full extent

Ratings Breakdown

Ease of use

Functionality

Pros:

I use this for identifying the people within an org, especially folks who aren't on LinkedIn and/or who are private.

Cons:

Seems like there is a lot more to this tool that I am not using.

Nick B.

Verified reviewer

Information Technology and Services

1001-5000 employees

Used daily for less than 12 months

Reviewed April 2024

The only way you should be starting your day is by going to CF!

Working with CF has been an awesome experience thus far. From day 1 having a single place to digest my book of business, find key contacts, and understand the scope of their business has been key. As CF continues to grow, the new features (Value pyramids, deep dives, etc) have been a daily focus for myself. Being able to start my day on relevant changes across the org (new hires, news articles, Value pyramid updates, slack notifications on hiring/job openings, etc) keeps me well informed and relevant across my accounts. If you're not first you're last & CF helps me stay top of mind for folks with these changes. The customer support is also top notch. Shoutout Joyce for being there at every turn with any questions, comments, or concerns I have.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Lead generation, Account based research, value pyramids, the customer support team, surfacing all relevant information I need from day 1 on an account to create a hypothesis and hit the ground running. CF is the 1st thing I look at in the morning 4/5 days of the week.

Cons:

No current issues. It would be great to see CF expand into contact information like an apollo, zoominfo, etc but what they've built thus far is great.

Ben A.

Verified reviewer

Computer & Network Security

51-200 employees

Used weekly for less than 2 years

Reviewed April 2024

Next Level Targeting of Ideal Customer Profile

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I've yet to come across another product that allows you a target your ICP at the level of sophistication of CloseFactor. Instead of only being able to use traditional targeting like company size or revenue band, CloseFactor allows you to develop an ICP that includes factors like how many employees work in specific functions at the target company, or if the target company licenses specific technologies in their stack.

Cons:

No real issues. It would be cool down the road if we could create audiences in the tool and push them directly to advertising platforms (instead of importing and exporting).

Hunter W.

Verified reviewer

Computer Software

51-200 employees

Used daily for less than 6 months

Reviewed April 2024

Enterprise Account Executive

The customer experience has been excellent, and having a dedicated Slack channel for feedback and queries is very convenient. Responses are impressively quick. Overall, the tool has been a game-changer, and I'm eager to see the revenue it generates by the end of the year.

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

This tool has significantly streamlined the process of analyzing my accounts and contacts according to our ICP. Its user-friendly interface allows for quick messaging through outreach channels or LinkedIn connections. Additionally, the effortless exporting of lead lists into CSV or outreach formats has simplified my workflow, enabling me to concentrate on selling rather than data collection.

Cons:

I've encountered a few minor bugs, but nothing significant, and the team has addressed them within a day. I wish I could customize the AI-generated messages to make them shorter for LinkedIn or prompt like ChatGPT. However, they've indicated that an upcoming release will address this issue soon.

Stephen M.

Verified reviewer

Information Technology and Services

201-500 employees

Used daily for less than 2 years

Reviewed May 2024

Excellent source of market intel to plan your territory

Closefactor is used daily as a "heat seeker" to identify which accounts/targets to go after based on a dynamically updated data.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Closefactor very quickly gives you a snapshot of which accounts to target based on an multitude of criteria.

Cons:

I've been using CloseFactor for a few years and they've been closing gaps every step of the way.

Matt J.

Verified reviewer

Internet

51-200 employees

Used daily for less than 6 months

Reviewed April 2024

CloseFactor- Great for companies to help with ICP & contact identification

Overall I am a very happy closefactor customer

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

-We are growing fast and wanted to develop a more data-driven approach to our territory planning. CloseFactor is fantastic for this. -Once you have the accounts, it is really helpful for the reps to find ideal contacts -It is easy to add accounts to the system -The support is excellent. I would highlight the technical support and responsiveness (Joyce is our Solutions Engineer).

Cons:

-The UI could be improved and the search could be more intuitive

Renee-Claude T.

Verified reviewer

Computer Software

1001-5000 employees

Used monthly for less than 12 months

Reviewed April 2024

Working Smarter not Harder with Close Factor

Even though I don't use it day to day in my workflow, I always have such a pleasure presenting it to the new hire cohorts. I think its an incredibly powerful tool that helps reps save time and energy.

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

I love how it encompasses 1st and 3rd party data to give you a 360 view into what is going on in your territory. It helps you view the information in a comprehensive way (especially if you are visual).

Cons:

I think at times it can be a bit of an information overload. There is a lot of information and sometimes its not as intuitive within the platform what to do with it.

Jonathan M.

Verified reviewer

Computer Software

51-200 employees

Used weekly for less than 12 months

Reviewed April 2024

Account Scoring, Sales Plays, Account Plans

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Ability to filter and add tags to accounts based on company attributes. Ease of setting up account scoring based on mentions and importance. In depth analysis of account plans that sales reps can utilize during their prospecting efforts.

Cons:

The limitation of not being able to set the amount of account plans each user can create.

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