influData 2026: Benefits, Features & Pricing

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Overview
Pricing and Plans
Features
User Reviews

Overview

influData

4.6

(27)

Pricing

Starting at €599.00 per month

About influData

Finding Influencers, analyzing their performances as well as tracking and reporting social media campaigns has never been easier.
influData is a GDPR-compliant, all-in-one AI platform that enables the in-depth search & analysis of over 20 million influencers and their audiences on Instagram, TikTok, YouTube, Twitch, Faebook, and Snapchat.
All of this is coupled with a comprehensive and customizable campaign management with tracking, reporting and social listening features.
The AI-powered prompt search delivers relevant creators within seconds. In addition, influData offers more than 50 search and filter criteria for creators, audiences, and content.
influData's analyses provide detailed insights into followers and clearly distinguishes real followers from fake ones. This allows tofind and analyze creators not only faster, but also with more precision.
The tool has already proven its value in over 5,000 campaigns and is suitable for agencies, brands, and companies of all sizes.

influData Screenshots

influData Pricing and Plans

Starting price: €599.00 per month

Free Trial

Free Version

Pro

€599.00

flat rate, per month

No plan information available

All-In

€1,199.00

flat rate, per month

No plan information available

Enterprise

Pricing available upon request

No plan information available

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influData Features

Popular features found in Influencer Marketing
Campaign Analytics
Faceted Search/Filter
Influencer Discovery
Influencer Relationship Management
Influencer Tracking
Social Media Monitoring
More features of influData
Activity Dashboard
Activity Tracking
AI Copilot
Alerts/Notifications
API
Approval Process Control
Automated Scheduling
Calendar Management
Campaign Management
Campaign Planning
Campaign Scheduling
Campaign Segmentation
Categorization/Grouping
Commenting/Notes
Contact Database
Contact Management
Content Library
Content Management
Conversion Tracking
CRM
Customizable Reports
Data Import/Export
Data Visualization
Demographic Data
Engagement Tracking
Filtering
Image Library
Keyword Filtering
Keyword Tracking
Monitoring
Multi-Campaign
Multi-Channel Management
Performance Metrics
Post Scheduling
Real-Time Analytics
Real-Time Data
Real-Time Reporting
Reporting/Analytics
Reporting & Statistics
ROI Tracking
Search/Filter
Social Advertising
Social Media Integration
Social Performance Management
Social Promotion
Tagging
Third-Party Integrations
Trend Analysis
Workflow Management

influData User Reviews

Overall Rating

4.6

Ratings Breakdown

56%

44%

Secondary Ratings

Ease of Use

4.7

Value for money

4.1

Customer support

4.7

Functionality

4.3

Have you used influData and would like to share your experience with others?

Verified

Reviewer

Online Media

11-50 employees

Used weekly for less than 6 months

Review source

Reviewed October 2021

Great Tool for Research!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It is easy to use! Very clear results! Helps get a better idea of the person and the details behind the account.

Cons:

no issues to declare. Very happy with the product!

Vendor Response

Thank you very much for your great review and the positive feedback, which we appreciate very much! We are glad to have you with us and are looking forward to working with you. Sincerely, Your influData-Team

Replied June 2022

Jaisha L.

Verified reviewer

Marketing and Advertising

51-200 employees

Used weekly for more than 2 years

Reviewed August 2023

Mehrmals pro Woche bei uns im Einsatz

Wir sind zufrieden und nutzen die Audience-Analyse für unsere Kunden mehrmals pro Woche.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Die Audience-Analyse gefällt uns sehr gut, ebenso der Export der Influencer-Steckbriefe als PDF-Dokumente.

Cons:

Die Influencer-Discovery könnte noch besser sein und auch das eine oder andere spannende Feature on top fänden wir cool.

Reasons for choosing influData

Wir nutzen InfluData und Storyclash parallel/integriert. Bei InfluData haben wir eine user-freundliche Oberfläche und ein gutes Preis-Leistungs-Verhältnis - also win-win. :)

Reasons for switching to influData

Das alte Tool gab es nicht mehr.

Vendor Response

Liebe Jaisha, vielen lieben Dank für dein tolles Review und ausführliches Feedback! ☺️ Wir fühlen uns sehr geehrt, dass wir uns mit unserem Tool gegen die Konkurrenz durchsetzen konnten, und hoffen euch auch in Zukunft ein starker Partner mit tollen Features und gutem Service sein zu dürfen. Weitere tolle Funktionen und Verbesserungen haben wir schon in der Pipeline. So zum Beispiel unser Campaign Management, Optimierungen bei der Geschwindigkeit des Tools oder noch mehr Auswahl bei der Creator Search ☺️ Liebe Grüße, Timo

Replied September 2023

Nadine S.

Verified reviewer

Marketing and Advertising

51-200 employees

Used weekly for free trial

Reviewed November 2023

Good tool, but not exactly what we were looking for

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

We liked the customer service and the tool was also helpful

Cons:

There were some specific information they could not provide

Vendor Response

Dear Nadine, thank you very much for your review and feedback! ☺️ It is great to hear that you liked our Tool and Service. After we are always looking to improve our tool, we would of course be interested in what kind of information you were missing. Please do not hesitate to contact us via Mail or Chat!☺️ Best regards, Timo

Replied November 2023

Diana R.

Verified reviewer

Marketing and Advertising

11-50 employees

Used daily for more than 2 years

Reviewed July 2023

We like influData as our business partner

Its a joy working with influData but I think they still have space to improve their work to get even better

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The easy way to use it and the amount of Influencer that they have

Cons:

Sometimes there are some bugs and the service got slower. Audience data takes way longer then before to unlock

Vendor Response

Dear Diana, thanks a lot for your awesome review and great feedback! ☺️ We are thrilled that you love working with influData and that you believe that it is an easy to work with tool ☺️ We are currently working on speeding up the availability of the Audience Data as well as general improvements of our software. We are looking forward to have you on board! Best regards, Timo

Replied August 2023

Victoria V.

Verified reviewer

Marketing and Advertising

11-50 employees

Used daily for more than 2 years

Review source

Reviewed November 2021

The Best Influencer Marketing Tool Out There.

Amazing, and a much needed tool to run your influencer marketing strategy.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

This software had the user in mind. They know Influencer marketing. It is seemless and very user friendly. The database is huge and there are always influencers to find. The keyword serch is very effective and I love how you can really filter down to a specific influencer and niche. It is super easy to use, and very sleek. The best thing is they are always adding new features and ways to make sure our influencer campaign runs smoothly. Lists are a great element that allows you to stay organized and keep track of all your infuencers. We use this tool to run a influencer campaign that conisists of 15 new influencers a month. Without InfluData - this would not be possible. I have tried other tools, and it was a waste of time. InfluData is the way to go.

Cons:

Adding Facebook Influencers could be helpful depending on a clients campaign. Our client wants Facebook because of their target market, but it is no a huge deal.

Vendor Response

Dear Victoria! Thank you very much for your review and the positive feedback, which we appreciate very much! We are glad to have you with us and are looking forward to working with you. Your feedback is very valuable to us and makes us work as hard as we can to improve from day to day. Sincerely, Your influData-Team

Replied June 2022

Ivana P.

Verified reviewer

Public Relations and Communications

11-50 employees

Used weekly for less than 2 years

Reviewed July 2023

Helpful tool with optimization possibilities.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I think overall it is a really good searching tool, easy to handle and whenever we have a problem, the customer service is always there to help.

Cons:

As mentioned before, the reports are often not up to date and the influencer research can be though sometimes, especially when searching with a lot of criteria.

Vendor Response

Dear Ivana, thank you so much for your awesome review and great feedback! ☺️ We love to see that influData is such a great added value for you in your daily work and is still easy to use. I will forward your praise for our Customer Success Managers. They will be thrilled 😉 We will for sure work on improving our tool! Whenever you need help or hints how to set up a search, please do not hesitate to contact us! Also if you want to update the data of an influencer, you can always do that on your own, by clicking onto the "Update Profile Manually" button on the very right of each influencer's profile. Love to have you with us! ☺️ Best regards, Timo

Replied August 2023

Janine K.

Verified reviewer

Cosmetics

51-200 employees

Used weekly for more than 2 years

Reviewed July 2023

Easy and understandable

InfluData makes it much more easy to find high quality influencers and hepls us to improve our Influencer Marketing

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Everything works well and if there is something we always have a personal contact person who replies to e-mails within a few hours

Cons:

Some features are still in progess, but you can see that they improve permanently

Vendor Response

Dear Janine, thank you so much for your awesome review and amazing feedback! ☺️ We are completely hyped that influData represents such a great added value for you in your daily work and is still easy to use. Our Customer Success Managers will be please to hear your praises. We will for sure work on improving us and our tools. Love to have you on board! ☺️ Best regards, Timo

Replied August 2023

Anne P.

Verified reviewer

Apparel & Fashion

51-200 employees

Used weekly for less than 2 years

Reviewed September 2023

Why we use Infludata

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

Most impactful is the Creator Rating for us. The detailed statistics from the audience, f.e. origin, language, female split etc. is great.

Cons:

The duration of the activation of some Audience Reports, especially of Swiss influencers, could be improved as well as the Influencer Recommendations/ Search functions.

Vendor Response

Dear Anne, thank you a million times for your awesome review and amazing feedback! ☺️ We are happy that you get great value insights into the Creators you want to potentially work with☺️ We are currently working on speeding up the availability of the Audience Data as well as general improvements of our software. I will forward your feedback to our Development Crew and urge to improve the tool's perfromance. Best regards, Timo

Replied September 2023

Christin M.

Verified reviewer

Education Management

Self-Employed

Used daily for free trial

Reviewed September 2023

Effective and practical

I was surprised at what content was accessed and what information it ultimately provided for one's own work.

Ratings Breakdown

Ease of use

Value for money

Functionality

Pros:

A useful and clear tool that really makes work easier and brings new insights.

Cons:

I really like the clear structure and the many insights you get.

Vendor Response

Dear Christine, thank you so much for your amazing review and inspiring feedback! ☺️ We are delighted that working with our tool is making your life a tad easier ☺️ That is exactly why we are doing this, and it is amazing to see that it gives you so much value. We would love to have you on board for a long time! Best regards, Timo

Replied September 2023

Jonas L.

Verified reviewer

Marketing and Advertising

11-50 employees

Used monthly for less than 6 months

Review source

Reviewed September 2021

Create Opportunity

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

Great software to search for good Creators on TikTok and Instagram. Creator brand fit is the base of our work. All though they have more instagram data than TikTok data, there have been many improvements over the last months. Getting better and better. And the Customer Service is great!

Cons:

Would be great to see the brands creator have worked with on TikTok

Vendor Response

Dear Jonas! Thank you very much for your review and the positive feedback, which we appreciate very much! We are glad to have you with us and are looking forward to working with you. Sincerely, Your influData-Team

Replied June 2022

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