Sendlane 2026: Benefits, Features & Pricing

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Overview
User Interface
Popular Alternatives
Pricing and Plans
Features
Integrations
User Reviews

Overview

Sendlane

4.2

(34)

Pricing

Starting at $600.00 per month

About Sendlane

Sendlane is a cloud-based email marketing solution for content creators, digital marketers, and e-commerce companies. Key features include email automation, performance tracking, real-time reporting and analytics as well as email retargeting.

Sendlane enables users to create personalized emails and send them to a targeted segment. The solution lets marketing managers create mailing lists based on audience demographics, purchase behavior, point of sale, location and more. Email retargeting allows businesses to activate and deploy workflows based on the user's interaction with the website.

Sendlane’s event tracking capability collects audience information, tracks clicks and analyzes revenue generated through every email. The solution also provides a dashboard to view details like user history and activity on the website.

Sendlane offers third-party integration with Shopify, Privy, Woocommerce and more. Services are offered on a monthly subscription basis and support is provided via email, live chat and through an online knowledge base.

Wondering if Sendlane is right for your organization?

Our Email Marketing Software selection experts can help you in 15 minutes or less.

Sendlane User Interface

Popular Sendlane Alternatives

Main Product

Sendlane

4.2

(34)

Ratings Breakdown

4.24Ease of use
3.81Value for money
4.22Customer support
4.24Functionality

Pricing

Starting at $600.00 per month

Get Price

Alternative Product

EngageBay CRM

4.7

(907)

Ratings Breakdown

4.55Ease of use
4.71Value for money
4.80Customer support
4.60Functionality

Pricing

Starting at $14.99 per month

Get Price

Alternative Product

Marketo Engage

4.3

(710)

Ratings Breakdown

3.82Ease of use
3.85Value for money
3.95Customer support
4.28Functionality

Pricing

Available upon request

Get Price

Alternative Product

Salesforce Marketing Cloud

4.2

(526)

Ratings Breakdown

3.81Ease of use
3.83Value for money
3.93Customer support
4.27Functionality

Pricing

Starting at $25.00 per month

Get Price

Alternative Product

Spotler CRM

4.5

(453)

Ratings Breakdown

4.45Ease of use
4.54Value for money
4.59Customer support
4.21Functionality

Pricing

Starting at $17.00 per month

Get Price

Alternative Product

Keap

4.1

(1297)

Ratings Breakdown

3.56Ease of use
3.82Value for money
4.04Customer support
4.09Functionality

Pricing

Starting at $299.00 per month

Get Price

Sendlane Pricing and Plans

Starting price: $600.00 per month

Free Trial

Free Version

60-Day Free Trial

$0.00

flat rate

Plan includes:

Access to all features
24/7/365 Live chat support

Professional

$600.00

usage based, per month

Plan includes:

Starts at 500,000 Email Send Credits
Unlimited Contacts
CPM Overage: $0.95
24/7/365 customer support
Assisted onboarding support
Reviews Included for FREE
eCommerce Academy Pro Bundle

Enterprise

$1,550.00

usage based, per month

Plan includes:

Starts at 1,500,000 Email Send Credits
Unlimited contacts
CPM Overage: $0.90
24/7/365 customer support
White glove, custom onboarding
Dedicated Customer Success Manager
Personal Slack channel for quick, on-the-fly collaboration
Reviews Included for FREE
Proactive deliverability monitoring
Monthly program reviews

Enterprise Plus

$4,545.00

usage based, per month

Plan includes:

Starts at 7,000,000 Email Send Credits
Unlimited Contacts
CPM Overage: $0.57
24/7/365 customer support
White-glove, custom onboarding
Dedicated Customer Success Manager
Personal Slack channel for quick, on-the-fly collaboration
Reviews Included for FREE
Direct line to in-house deliverability resources
Program reviews up to 2x per month

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Sendlane Features

Popular features found in Email Marketing
A/B Testing
Autoresponders
Campaign Analytics
Campaign Scheduling
CAN-SPAM Compliance
Contact Management
Customer Segmentation
Email Tracking
Event Triggered Actions
Subscriber Management
WYSIWYG Editor
More features of Sendlane
Activity Tracking
Campaign Management
Campaign Planning
Campaign Tracking
Channel Management
Communication Management
Contact Database
Customer History
Customizable CTAs
Customizable Fields
Dashboard
Data Import/Export
Drag & Drop
Drip Campaigns
Dynamic Content
Email Campaign Management
Email Marketing
Image Library
Interaction Tracking
Landing Pages/Web Forms
Lead Engagement
Lead Management
Lead Notifications
Lead Nurturing
Lead Qualification
Lead Segmentation
List Management
Live Chat
Marketing Automation
Mobile Optimization
Multi-Campaign
Multi-Channel Attribution
Multi-Channel Marketing
Multivariate Testing
Online Forms
Performance Metrics
Personalization
Pipeline Management
Predictive Analytics
Reporting/Analytics
ROI Tracking
Sales Analytics
Segmentation
SMS Marketing
Social Marketing
Template Management
Website Visitor Tracking

Sendlane Integrations

LeadsBridge

Outgrow

GoTo Webinar

Microsoft Outlook

Stripe

Gmail

See all 19 integrations

Sendlane User Reviews

Overall Rating

4.2

Ratings Breakdown

53%

35%

Secondary Ratings

Ease of Use

4.2

Value for money

3.8

Customer support

4.2

Functionality

4.2

Jess B.

Verified reviewer

Used weekly for less than 2 years

Review source

Reviewed June 2018

Great option for email marketing beginners

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I found Sendlane to be fairly simple to use. The interface is pretty intuitive and making landing pages was pretty easy too. The landing pages are really nice looking.

Cons:

At times the landing page software would freeze up/stop working suddenly and if I didn't save I'd have to start over...so there must be some bugs that need to be worked out still.

Alexander M.

Verified reviewer

Marketing and Advertising

2-10 employees

Used daily for more than 2 years

Reviewed October 2020

Sendlane - Marketers Best Friend - A must have in the toolbox

Epic. They are consistently releasing new features, the UI is simple and intuitive, the delivery is great, the customer service is great.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

We have used Sendlane for over 2 years and the experience has been a bit great. The sendlane platform has from day 1 been intuitively easy to use and segmenting non active subscribers has been incredibly easy - something which for me is a very important feature. Sendlane have actually helped me become a BETTER marketeer. Unlike other ESPs who often close accounts for the smallest of issues. Sendlane actually take the time out to personally reach out and try and resolve the issue and offer advise and industry knowledge on how to improve your marketing. They have helped me to refine my skills and helped our team become better at automations, segmentation and copy writers.

Cons:

when they moved from legacy to their 2.0 version but that was a one off and was worth the annoyance.

Reasons for choosing Sendlane

Sendlane is better

Vendor Response

Hi Alexandar, Thank you for giving us such a stellar review. Much appreciate your compliments for our customer success team. We work very hard to make our customers successful. Best, Sonya VP Marketing at Sendlane

Replied October 2020

Bruce P.

Verified reviewer

Marketing and Advertising

Self-Employed

Used weekly for less than 12 months

Review source

Reviewed February 2021

Affiliate rookie

Was good till lately when I am now on probation. I paid the full year

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Easy to use and understand. I’m new so I found it easy to use and understand

Cons:

Didn’t know that’s clicks mattered that much

Vendor Response

Hi Bruce! Thank you so much for taking the time to leave us a review. We love to hear from our customers. I have received your feedback on the account probation as well. Please reach out to support@sendlane.com to speak with our customer success team about your account issues. Also, if you'd like to discuss our affiliate program further, please reach out to me at jhall@sendlane.com or (858) 774-6116. Best, John Hall, Strategic Partner Manager

Replied March 2021

Romano M.

Verified reviewer

Marketing and Advertising

11-50 employees

Used daily for more than 2 years

Reviewed October 2020

Hands down, ELITE Email Marketing Software!

We have found that Sendlane provides the best bang for the buck and overflow of value for the price point. From the software to customer support, Sendlane provides tremendous value and we're happy to provide a GREAT review for the tremendous value they continue to bring to the table.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Sendlane provides an arsenal of useful tools and service, far more than any of the other platforms we've used in the space. The software is loaded with metrics that directly relate to the eComm business and help us make better and smarter decisions around our automations / email follow up sequences. The deliverability is OUTSTANDING and the service from their team is the fastest we've experienced...EVER.

Cons:

Some of the previous metrics or features that were missing were quickly heard by the Sendlane team and implemented to improve our user experience - hard to provide a downside when their team continues to address and improve!

Reasons for switching to Sendlane

Better deliverability, response time from the Sendlane team, and wildly more advanced automations.

Vendor Response

Hi Romano: So glad to hear that Sendlane provides great value to you and your team! And, thank you for taking the time to give us such a stellar review. Deeply appreciated on this end. Best, Sonya, VP Marketing

Replied October 2020

Verified

Reviewer

Marketing and Advertising

11-50 employees

Used daily for more than 2 years

Review source

Reviewed March 2021

Great Customer Support and U/I

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Anytime we have an issue our account manager is on it with their developers. The User interface is very easy to comprehend even for those that are not an experienced deployer.

Cons:

We would like to see a heat map of clicks :)

Vendor Response

Thank you for taking the time to review the Sendlane solution; we really appreciate it. Also, it always makes us happy to hear that our customer success team has been providing you with great support! We do have a comprehensive roadmap for the product based on customer feedback and we will take your suggestion into consideration. If you'd like to discuss the future of Sendlane features, I'd be happy to chat with you. You can reach me at jhall@sendlane.com or (858) 774-6116. Best, John Hall, Strategic Partner Manager

Replied March 2021

Shawn J.

Verified reviewer

E-Learning

2-10 employees

Used daily for more than 2 years

Review source

Reviewed September 2020

My 2 to 3 years with Sendlane

Been with Sendlane for over 2 to 3 years now. One of the best deliverability for an ESP I find. I have referred Sendlane to many peers of the same industry and am very glad that all reviews were positive.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Sendlane is extremely versatile with good quality delivery. Customer support is top notch and the customization of segmentation are a cut above the rest of the competition.

Cons:

It used to be less pricey, but prices have gone up as more features are added. You may not need some of the features, but the prices are fixed.

Reasons for switching to Sendlane

Unreasonable bans and poor customer support. Not much customization and segmentation available as well.

Vendor Response

HI Shawn: Thank you for being a long-term customer of Sendlane and taking the time to write this stellar review for us. Happy to hear that you feel we have great customer focus. Please do not hesitate to reach out if you have feature requests. Best, Sonya, VP Marketing

Replied October 2020

Jeanne K.

Verified reviewer

Mechanical or Industrial Engineering

2-10 employees

Used weekly for more than 2 years

Review source

Reviewed October 2020

Long time SendLane User

Every issue I've ever had has been quickly resolved with their wonderful support team.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Setting it up and beginning to make templates for emails was fairly easy. What I like the most is the customer support. And I love the fact that they embrace affiliate marketers without any worry of penalty.

Cons:

There are a few features that have to do with adding in graphics to emails that are a big clunky to work with. But even though I wouldn't choose to do things this way, there's always a workaround.

Reasons for choosing Sendlane

Price, ease of use.

Reasons for switching to Sendlane

Active Campaign shut me down in the middle of a huge promo. I lost thousands of dollars. There was NO good reason, and they apologized and told me we "could work it out." NO THANKS!!

Vendor Response

Hi Jeanne: Thank you for taking the time to write a great review for us. We appreciate all feedback. We are continuing to improve usability of our product continuously. Best, Sonya, VP Marketing

Replied October 2020

Patrick J.

Verified reviewer

Education Management

Self-Employed

Used weekly for more than 2 years

Review source

Reviewed February 2021

Sendlane review

Good, overall it's a solid product which offers the necessary features.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Easy and clean user experience, neatless integration.

Cons:

Form design is complicated and takes a lot of time. Pricing is too high for users with low number of contacts.

Reasons for choosing Sendlane

Good review by other users.

Vendor Response

Hi Patrick, Thank you for your review. We appreciate it very much. If you do need any help or tips in getting campaigns set up, do reach out to our Customer Sucess Team. They will be happy to help. We did increase prices recently, after 22 months of product development, to reflect the new functionality and features. And, we are continuing to add value to the product. Happy to answer any questions you might have on this. Best, Sonya Pelia VP of Marketing at Sendlane

Replied February 2021

Antanas O.

Verified reviewer

Consumer Services

Self-Employed

Used daily for more than 2 years

Review source

Reviewed February 2021

My review

Daily broadcasts

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Relatively easy to use overall given my experience.

Cons:

Price - I have to pay for 5000 minimum subscribers

Vendor Response

Hi Antanas! Thanks so much for taking the time to leave Sendlane a review. We are happy to hear that you've found the Sendlane platform easy to use and saves you time to focus on other marketing efforts! I have received your feedback on the pricing as well; If you'd like to discuss the pricing further, please reach out to me at jhall@sendlane.com or (858) 774-6116. Best, John Hall, Strategic Partner Manager

Replied March 2021

Edward N.

Verified reviewer

Marketing and Advertising

Self-Employed

Used monthly for free trial

Review source

Reviewed February 2023

Sendlane: an email marketing and automation platform designed for businesses of all sizes

Overall, Sendlane is a solid choice for businesses looking to improve their email marketing efforts. Its user-friendly interface, automation features, integrations, advanced segmentation, and reporting and analytics make it an ideal solution for businesses of all sizes.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Sendlane provides advanced segmentation options, allowing businesses to tailor their messages to specific customer groups based on behavior and interests, which helps improve customer engagement and conversion rates. It also provides detailed reporting and analytics, including revenue tracking and A/B testing, that allows businesses to measure the effectiveness of their campaigns and make data-driven decisions.

Cons:

While Sendlane provides customizable email templates, the number of templates available may be limited compared to other email marketing software. Sendlane's customer support may not be as responsive or as comprehensive as other email marketing software, which can be a drawback for businesses with specific needs or issues.

Showing 1 - 10 of 34 Reviews

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