BoomTown 2026: Benefits, Features & Pricing

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Overview
User Interface
Pros and Cons
Popular Alternatives
Pricing and Plans
Features
User Reviews
Popular Comparisons

Overview

BoomTown

4.5

(239)

Pricing

Starting at $1,000.00 per month

About BoomTown

Boomtown provides marketing and sales automation solutions for the REAL ESTATE industry. Through Boomtown, brokers can select and customize a lead generation website, track and nurture leads, and monitor team success and sales. The application is SaaS based and can be accessed from an iPad, smartphone, and a tablet.

The automated marketing tools create a way for brokers and agents to stay in touch with prospects and clients so that agents can nurture leads without having to manually track all interactions. The system automatically sends notifications regarding listing updates, so that agents can remain up-to-date with their markets.

Boomtown features advanced website analytics, allowing users to track a prospective buyer's or seller's movements and interactions across the site. Sales analytics include dashboards that can help managers monitor their team’s engagement. The tool allows users to customize their product website and add features like mortgage calculator, home value estimator, price history, property details and property maps.

Wondering if BoomTown is right for your organization?

Our Real Estate CRM Software selection experts can help you in 15 minutes or less.

BoomTown User Interface

Popular BoomTown Alternatives

Main Product

BoomTown

4.5

(239)

Ratings Breakdown

4.40Ease of use
4.10Value for money
4.45Customer support
4.39Functionality

Pricing

Starting at $1000.00 per month

Get Price

Alternative Product

CINC

4.1

(248)

Ratings Breakdown

4.18Ease of use
3.70Value for money
4.25Customer support
4.17Functionality

Pricing

Starting at $1000.00 per month

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Alternative Product

BoldTrail

4.4

(561)

Ratings Breakdown

4.11Ease of use
4.29Value for money
4.24Customer support
4.33Functionality

Pricing

Available upon request

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Alternative Product

Salesforce Sales Cloud

4.4

(18760)

Ratings Breakdown

3.99Ease of use
4.05Value for money
4.12Customer support
4.38Functionality

Pricing

Starting at $25.00 per month

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Alternative Product

TOP PRODUCER

4.0

(323)

Ratings Breakdown

3.77Ease of use
3.84Value for money
4.08Customer support
3.87Functionality

Pricing

Starting at $129.00 per month

Get Price

Alternative Product

Sell.Do

4.7

(134)

Ratings Breakdown

4.73Ease of use
4.62Value for money
4.65Customer support
4.63Functionality

Pricing

Starting at $34.99 per month

Get Price

BoomTown Pros and Cons

We analyzed 239 verified reviews for BoomTown to find out what actual users really think.

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Responsive Support And Guidance

BoomTown's customer support team is consistently praised for being responsive, knowledgeable, and easy to reach. Users appreciate quick answers to questions, helpful tutorials, and a hands-on approach that listens to feedback and resolves issues efficiently.

BoomTown Pricing and Plans

Starting price: $1,000.00 per month

Free Trial

Free Version

Basic

$1,000.00

per month

No plan information available

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BoomTown Features

Popular features found in Real Estate CRM
Campaign Management
Client/Property Matching
Contact Database
Document Management
Email Marketing
Lead Capture
Lead Nurturing
Referral Tracking
Reporting/Analytics
Segmentation
Workflow Management
More features of BoomTown
Activity Dashboard
Activity Tracking
Alerts/Notifications
API
Communication Management
Contact Management
CRM
Dashboard
Email Templates
For Real Estate
For Real Estate Agencies
For Startups
Interaction Tracking
Lead Distribution
Lead Generation
Lead Management
Lead Qualification
Lead Scoring
Mobile App
Pipeline Management
Property Management
Prospecting Tools
Sales Pipeline Management
Search/Filter
Social Media Integration
Task Management
Template Management
Third-Party Integrations
Website Management

BoomTown User Reviews

Overall Rating

4.5

Ratings Breakdown

70%

18%

Secondary Ratings

Ease of Use

4.4

Value for money

4.1

Customer support

4.4

Functionality

4.4

Ed B.

Verified reviewer

Real Estate

Self-Employed

Used daily for less than 2 years

Review source

Reviewed November 2022

Great lead generation with a robust CRM

As a lead generation platform and CRM, Boom Town has proven successful.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The capabilities of lead management, seeing what the lead is interested in, and the ability to modify the properties to meet what the lead is searching for. A robust CRM at the back end is critical for the platform.

Cons:

Customer support could be more available via a phone call instead of sending emails and awaiting a response. There should be better accountability by Boom Town on how the advertising monies are spent, with more frequent feedback and recommendations to implement for better lead generation. They are the experts in advertising, should be better transparency/accountability on their end. The inability to delete contacts.

Heather J.

Verified reviewer

Real Estate

51-200 employees

Used weekly for less than 2 years

Review source

Reviewed August 2023

BoomTown's Platform is Worth Investing in

Great! Implementation team was great, and training modules are very helpful.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Ease of use, the CRM helped us with efficiency and customer contacts.

Cons:

Aesthetics. We ended up leaving the platform because we had complaints about the site just not being attractive. We also could not filter to our unique property types.

Reasons for switching to BoomTown

Placesters support team is nearly non-responsive, and we had property filtering problems.

Jon W.

Verified reviewer

Real Estate

11-50 employees

Used daily for more than 2 years

Review source

Reviewed August 2019

Easier to use than other Real Estate Crms

Previously 4

Overall great, there will always be a hiccups along the way but they are quick to respond.

Ratings Breakdown

Ease of use

Value for money

Previously 4

Customer support

Previously 5

Functionality

Pros:

How easy it is to train new agents to use the system. They can begin using on the first day. Other CRMs take several months to train new agents.

Cons:

It is a year or two behind some of its competitors, things advance so quickly in the industry. I wish the Mojo integration worked better.

Jessica G.

Verified reviewer

Real Estate

Self-Employed

Used daily for less than 2 years

Review source

Reviewed December 2025

All in one platform!

Overall, my experience with BoomTown has been positive because it’s a strong, all-in-one platform for managing leads and client communication. While there’s a learning curve, the tools are effective once set up and support long-term growth.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

What I like about BoomTown is how powerful it is for lead generation and follow-up, with great CRM tools that help me stay organized and responsive. It makes it easier to track conversations, nurture prospects, and turn leads into clients.

Cons:

What I liked least about BoomTown is that it can feel overwhelming at first because of how many features and settings there are. It also takes time to customize and fully learn, which can slow things down initially.

Erica Z.

Verified reviewer

Real Estate

2-10 employees

Used daily for more than 2 years

Review source

Reviewed December 2019

Boomtown is the BEST lead CRM out there

I've used Commissions Inc, Luxury Presence, etc and Boomtown has the best features, most user friendly CRM out there.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Features, functionality, you can "set it and forget it". I've used many lead management systems and this is the best out there.

Cons:

I only complain is that I wish they had an "open house" app feature from the NOW app where people can sign into your open house through the NOW app and it will put them directly into your CRM

Reasons for choosing BoomTown

I've used them both before and like Boomtown's backend much better

Reasons for switching to BoomTown

Not enough CRM features

Susan S.

Verified reviewer

Real Estate

11-50 employees

Used daily for less than 2 years

Review source

Reviewed July 2019

While the support is decent, the product is incredibly glitchy

Not great. would not recommend.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I liked the deal that they gave my deal to be a user, and the amounts of other technologies they integrate with.

Cons:

I just felt as if I was lied to in the onboarding process. The system does not bend and mold to the way our team works. Our support person was kind, but kept trying to upsell and push us towards more things than we were comfortable with

Reasons for choosing BoomTown

Their price was less, but now I wonder if I made the right decision.

Reasons for switching to BoomTown

I was promised a better experience

Aaron W.

Verified reviewer

Real Estate

2-10 employees

Used daily for less than 6 months

Review source

Reviewed February 2021

Solid Lead Generator

I'm a fairly new user, but the system is doing exactly what it's supposed to do. I'm consistently getting new leads interested in buying all around my local area.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I like the concierge team who automatically text my leads. This saves me time and allows me to focus my efforts on the hottest prospects.

Cons:

You will need to put in the time to learn how to work the CRM. It can be overwhelming with how much is under the hood. If you invest the time and commit to working your leads, you will close more deals.

Reasons for choosing BoomTown

The [SENSITIVE CONTENT HIDDEN] endorsement was a big factor.

Patty M.

Verified reviewer

Real Estate

2-10 employees

Used daily for less than 12 months

Review source

Reviewed September 2019

Great Investment

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It is always making things user friendly and it is efficient and effective in catching attention. Makes it easy to keep up.

Cons:

Nothing yet, it seems to be very effective and efficient.

Reasons for switching to BoomTown

This has more features and the website as well.

Ganesh kumar P.

Verified reviewer

Education Management

Self-Employed

Used daily for less than 2 years

Review source

Reviewed August 2025

Ganeshkumar

It is a easy to use and affordable palatefrom team account future enhancess collaboration among users

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It is a easy to use and less expensive potential than most people would expect to find on the web site

Cons:

Limited barand variety and potential of unclaimed funds found easey to the community and the public as well and it was the

Shannon G.

Verified reviewer

Real Estate

2-10 employees

Used daily for more than 2 years

Review source

Reviewed February 2025

Disappointing after almost 10 years on their platform

I am now force to stay on this platform because in order to have 1 more agent added to my team I needed and entire new contract from the new owers (Inside Real Estate) and Boomtown never made you do that before.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I fell in love with the Boomtown platform in 2016, but the platform has had minimal updates. I liked when they changed so I could update my own pages.

Cons:

Boomtown is now dying and the new owners tried to hide the facts. The platform has not any updates in the last two years and they are going to force everyone over to their new products or you can watch your business die with the Boomtown platform. Save your money and do your research.

Vendor Response

Hi Shannon! We appreciate your loyalty over the years and understand your concerns about recent changes. While we continue to evolve, our goal remains to provide value and support for our users. If you have any specific concerns, our team would love the opportunity to discuss them and explore solutions that work best for your business. Best, Mary

Replied February 2025

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