BoomTown 2026: Benefits, Features & Pricing

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Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

BoomTown

4.5

(239)

Pricing

Starting at $1,000.00 per month

About BoomTown

Boomtown provides marketing and sales automation solutions for the REAL ESTATE industry. Through Boomtown, brokers can select and customize a lead generation website, track and nurture leads, and monitor team success and sales. The application is SaaS based and can be accessed from an iPad, smartphone, and a tablet.

The automated marketing tools create a way for brokers and agents to stay in touch with prospects and clients so that agents can nurture leads without having to manually track all interactions. The system automatically sends notifications regarding listing updates, so that agents can remain up-to-date with their markets.

Boomtown features advanced website analytics, allowing users to track a prospective buyer's or seller's movements and interactions across the site. Sales analytics include dashboards that can help managers monitor their team’s engagement. The tool allows users to customize their product website and add features like mortgage calculator, home value estimator, price history, property details and property maps.

BoomTown Screenshots

BoomTown Pricing and Plans

Starting price: $1,000.00 per month

Free Trial

Free Version

Basic

$1,000.00

per month

No plan information available

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BoomTown Features

Popular features found in Real Estate CRM
Campaign Management
Client/Property Matching
Contact Database
Document Management
Email Marketing
Lead Capture
Lead Nurturing
Referral Tracking
Reporting/Analytics
Segmentation
Workflow Management
More features of BoomTown
Activity Dashboard
Activity Tracking
Alerts/Notifications
API
Communication Management
Contact Management
CRM
Dashboard
Email Templates
For Real Estate
For Real Estate Agencies
For Startups
Interaction Tracking
Lead Distribution
Lead Generation
Lead Management
Lead Qualification
Lead Scoring
Mobile App
Pipeline Management
Property Management
Prospecting Tools
Sales Pipeline Management
Search/Filter
Social Media Integration
Task Management
Template Management
Third-Party Integrations
Website Management

BoomTown Integrations

ActiveCampaign

AdRoll

BombBomb

Google Analytics 360

Mailjet

Microsoft Outlook

See all 79 integrations

BoomTown User Reviews

Overall Rating

4.5

Ratings Breakdown

70%

18%

Secondary Ratings

Ease of Use

4.4

Value for money

4.1

Customer support

4.5

Functionality

4.4

Ed B.

Verified reviewer

Real Estate

Self-Employed

Used daily for less than 2 years

Review source

Reviewed November 2022

Great lead generation with a robust CRM

As a lead generation platform and CRM, Boom Town has proven successful.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The capabilities of lead management, seeing what the lead is interested in, and the ability to modify the properties to meet what the lead is searching for. A robust CRM at the back end is critical for the platform.

Cons:

Customer support could be more available via a phone call instead of sending emails and awaiting a response. There should be better accountability by Boom Town on how the advertising monies are spent, with more frequent feedback and recommendations to implement for better lead generation. They are the experts in advertising, should be better transparency/accountability on their end. The inability to delete contacts.

Heather J.

Verified reviewer

Real Estate

51-200 employees

Used weekly for less than 2 years

Review source

Reviewed August 2023

BoomTown's Platform is Worth Investing in

Great! Implementation team was great, and training modules are very helpful.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Ease of use, the CRM helped us with efficiency and customer contacts.

Cons:

Aesthetics. We ended up leaving the platform because we had complaints about the site just not being attractive. We also could not filter to our unique property types.

Reasons for switching to BoomTown

Placesters support team is nearly non-responsive, and we had property filtering problems.

Jon W.

Verified reviewer

Real Estate

11-50 employees

Used daily for more than 2 years

Review source

Reviewed August 2019

Easier to use than other Real Estate Crms

Previously 4

Overall great, there will always be a hiccups along the way but they are quick to respond.

Ratings Breakdown

Ease of use

Value for money

Previously 4

Customer support

Previously 5

Functionality

Pros:

How easy it is to train new agents to use the system. They can begin using on the first day. Other CRMs take several months to train new agents.

Cons:

It is a year or two behind some of its competitors, things advance so quickly in the industry. I wish the Mojo integration worked better.

Lorie C.

Verified reviewer

Real Estate

Self-Employed

Used daily for less than 12 months

Review source

Reviewed February 2025

Don't use Boomtown

Bad. Their billing department does not answer the phone.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Not much to say as I purchased this system for leads. Going on seven months, not a single lead has made a purchase or called me. I have to call them and most are not interested in buying, they were "just looking".

Cons:

They over charge your credit card. They charge your credit card arbitrarily and the only way for it to stop is to cancel the card.

Reasons for switching to BoomTown

To try a better platform. This turned out to be not what I was looking for..

Vendor Response

Hey Lorie! We’re sorry to hear that your experience hasn’t met expectations. Our goal is to provide valuable leads and transparent billing, and we regret any frustration caused. Please reach out to our billing team directly—we’d be happy to resolve any concerns and ensure a better experience moving forward. Best, Mary

Replied February 2025

Erica Z.

Verified reviewer

Real Estate

2-10 employees

Used daily for more than 2 years

Review source

Reviewed December 2019

Boomtown is the BEST lead CRM out there

I've used Commissions Inc, Luxury Presence, etc and Boomtown has the best features, most user friendly CRM out there.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Features, functionality, you can "set it and forget it". I've used many lead management systems and this is the best out there.

Cons:

I only complain is that I wish they had an "open house" app feature from the NOW app where people can sign into your open house through the NOW app and it will put them directly into your CRM

Reasons for choosing BoomTown

I've used them both before and like Boomtown's backend much better

Reasons for switching to BoomTown

Not enough CRM features

Susan S.

Verified reviewer

Real Estate

11-50 employees

Used daily for less than 2 years

Review source

Reviewed July 2019

While the support is decent, the product is incredibly glitchy

Not great. would not recommend.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I liked the deal that they gave my deal to be a user, and the amounts of other technologies they integrate with.

Cons:

I just felt as if I was lied to in the onboarding process. The system does not bend and mold to the way our team works. Our support person was kind, but kept trying to upsell and push us towards more things than we were comfortable with

Reasons for choosing BoomTown

Their price was less, but now I wonder if I made the right decision.

Reasons for switching to BoomTown

I was promised a better experience

Aaron W.

Verified reviewer

Real Estate

2-10 employees

Used daily for less than 6 months

Review source

Reviewed February 2021

Solid Lead Generator

I'm a fairly new user, but the system is doing exactly what it's supposed to do. I'm consistently getting new leads interested in buying all around my local area.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I like the concierge team who automatically text my leads. This saves me time and allows me to focus my efforts on the hottest prospects.

Cons:

You will need to put in the time to learn how to work the CRM. It can be overwhelming with how much is under the hood. If you invest the time and commit to working your leads, you will close more deals.

Reasons for choosing BoomTown

The [SENSITIVE CONTENT HIDDEN] endorsement was a big factor.

Patty M.

Verified reviewer

Real Estate

2-10 employees

Used daily for less than 12 months

Review source

Reviewed September 2019

Great Investment

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It is always making things user friendly and it is efficient and effective in catching attention. Makes it easy to keep up.

Cons:

Nothing yet, it seems to be very effective and efficient.

Reasons for switching to BoomTown

This has more features and the website as well.

Ganesh kumar P.

Verified reviewer

Education Management

Self-Employed

Used daily for less than 2 years

Review source

Reviewed August 2025

Ganeshkumar

It is a easy to use and affordable palatefrom team account future enhancess collaboration among users

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It is a easy to use and less expensive potential than most people would expect to find on the web site

Cons:

Limited barand variety and potential of unclaimed funds found easey to the community and the public as well and it was the

Shannon G.

Verified reviewer

Real Estate

2-10 employees

Used daily for more than 2 years

Review source

Reviewed February 2025

Disappointing after almost 10 years on their platform

I am now force to stay on this platform because in order to have 1 more agent added to my team I needed and entire new contract from the new owers (Inside Real Estate) and Boomtown never made you do that before.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I fell in love with the Boomtown platform in 2016, but the platform has had minimal updates. I liked when they changed so I could update my own pages.

Cons:

Boomtown is now dying and the new owners tried to hide the facts. The platform has not any updates in the last two years and they are going to force everyone over to their new products or you can watch your business die with the Boomtown platform. Save your money and do your research.

Vendor Response

Hi Shannon! We appreciate your loyalty over the years and understand your concerns about recent changes. While we continue to evolve, our goal remains to provide value and support for our users. If you have any specific concerns, our team would love the opportunity to discuss them and explore solutions that work best for your business. Best, Mary

Replied February 2025

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