FirstHive 2026: Benefits, Features & Pricing

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On this page

Overview
Pricing and Plans
Features
User Reviews

Overview

FirstHive

4.4

(13)

Pricing

Starting at $500.00 per month

About FirstHive

FirstHive is a cloud-based cross-channel marketing solution designed for small and midsize businesses. It features lead qualification, customer journey management, behavioral segmentation and analytics functionalities within a suite.

FirstHive allows users to automate customer communication across multiple channels such as email, SMS and social media. The product also features a journey builder, which allows users to record customer interactions across multiple touchpoints. Users can also design automated responses based on triggers such as time, interests and purchase history.

FirstHive also features real-time behavioral segmentation, which lets users segment customers based on data from customer relationship management (CRM) systems and other communication channels. Behavior tracking tools use system-generated tags to track customer behavior across communication channels. Configurable reports and dashboards can display data such as customer profiles, social media traffic and campaign analytics.

Pricing is per year. Email and phone support are available.

FirstHive Screenshots

FirstHive Pricing and Plans

Starting price: $500.00 per month

Free Trial

Free Version

Basic

$500.00

per month

No plan information available

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FirstHive Features

Popular features found in SMS Marketing
2-Way Messaging
Campaign Planning
Campaign Scheduling
Communication Management
Contact Management
Engagement Tracking
Message Personalization
Mobile Coupons
Reporting/Analytics
Scheduled Messaging
Shortcodes
More features of FirstHive
A/B Testing
Automated Publishing
Automated Responses
Behavior Tracking
Campaign Analytics
Campaign Management
Content Management
Conversion Tracking
CRM
Customer Profiles
Customer Segmentation
Customizable CTAs
Data Integration
Drip Campaigns
Dynamic Content
Event Triggered Actions
Keyword Filtering
Landing Pages/Web Forms
Lead Management
Lead Qualification
Marketing Automation
Mass Texting
Multi-Account Management
Multi-Channel Marketing
Post Scheduling
Recommendations
ROI Tracking
Segmentation
Social Marketing
Template Management
Website Visitor Tracking

FirstHive User Reviews

Overall Rating

4.4

Ratings Breakdown

38%

62%

Secondary Ratings

Ease of Use

4.4

Value for money

4.5

Customer support

4.2

Functionality

4.2

VENU K.

Verified reviewer

Financial Services

1001-5000 employees

Used daily for less than 2 years

Review source

Reviewed July 2021

CDP has new torchbearer

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Its Probabilistic and deterministic matches and stitching data across platforms

Cons:

Limited end user dashboards and i think they have limited staff for large implementations as well.

Rahim D.

Banking

11-50 employees

Used daily for less than 2 years

Review source

Reviewed May 2017

It's one of best product and very unique features it allows 360 degree view of my marketing efforts

Easy way of communication lots of market insight and very flexible

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Uniqueness of platform tracks customer journey from multiple channels it helps to respond customer in a very unique way. Social media is also part of customer journey

Kamal K.

Used unspecified for unspecified

Review source

Reviewed February 2016

Surprised by the ease-of-use and intelligence!

I'm a marketing analyst in a medium-size company.. We were looking for a marketing software that can handle our e-mail marketing requirements as well as create intelligent customer reports.. While researching, I stumbled upon a discussion on 'FirstHive' on reddit.. I took a free trial of the product and executed couple of campaigns.. i was surprised to see how easy it was to design a cool looking email from the existing templates... trigger it and see results in real-time.. I know it has nothing to do with 'open rates' but it's true that our email open rates are better now.. Beside email-marketing, it has SMS marketing and Social Media Marketing too.. all in the same license fee.. We stopped using Hootsuite and migrated all our social media activities on FirstHive.. Now, we have customer insights from all the channels curated into one dashboard.. It made a lot of sense for us to keep using FirstHive, since similar other product was costing us four times more.. and I'll recommend to all marketers.. for $50 a month, it's worth a shot!

Ratings Breakdown

Ease of use

Customer support

Kristen S.

Verified reviewer

Construction

11-50 employees

Used daily for less than 12 months

Review source

Reviewed February 2018

User Friendly - Good for Bulk Mailers and Social Posting

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Easy to create communication with our clients. It easily integrates with our SMS, social medias and emails. Responding to customers is easy to do using this program.

Kevin W.

Apparel & Fashion

201-500 employees

Used weekly for less than 6 months

Review source

Reviewed May 2017

cost effective and efficient

customer traction. more engagement. analytics was a big plus and a cost effective and efficient tool to plan my marketing activities.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

the features are great, some great not relevant to me yet, but got me thinking on those lines, which helped my business goals. the campaign creations are seamless and easy to track, the single view dashboard is a great feat in this software. they provide analytics based on unique customer behavior and pattern on different campaigns and different medium which is very insightful. has added advantage of targeting members in India and outside India. Creating duplication of campaigns is also a nice feature helps my team save a lot of time on repeated campaigns.

Cons:

UI can be more interactive email templates options are not much, can add GIF format as well. irrelevant dashboard should not show up if we dont have data to populate the same.

Hemanth N.

Used weekly for less than 2 years

Review source

Reviewed May 2017

It is a great Product, able to take care of all my Bulk mailers, SMS and Social posting for me.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Integration of SMS, Mails and Social Media at one place. I run a Training organization and I use FirstHive forbsend mailers and SMS and Social Media Posts to clients for New Program Launch and Business Development Purpose

Cons:

I have not faced any problem/ issue in using this application , it suits my small business perfectly.

Namrata S.

Used weekly for less than 12 months

Review source

Reviewed May 2017

Its an amazing software which allows me to run email & social media campaigns at ease.

Measuring effectiveness of my campaign & single user profiling.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The ease at which you check the analytics. The ease at which you are allowed to revisit the HTML mailer, do multiple edits before you do the actual broadcast. It also has an amazing feature of giving me indepth userwise website usage analytics.

Cons:

It doesn't allow me to download the bounced email id list. That becomes a bit inconvenient. They should give a download option.

Marcos F.

Mechanical or Industrial Engineering

51-200 employees

Used other for less than 12 months

Review source

Reviewed August 2018

Real Time marketing solution

Ratings Breakdown

Ease of use

Functionality

Pros:

Firsthive is a great marketing solution with data aggregation and from multiple customer touch point including Facebook, twitter and other social media.

Cons:

The initial plan is expensive also improvement in email and chat support needs improvement and multiple language option is missing.

Ronny D.

Used unspecified for unspecified

Review source

Reviewed April 2016

Using since 2 months

Been using this software for the last couple of months for my company's marketing. Liked the fact that I can use the email marketing features along with managing my facebook page from the same application. Was using multiple applications for this till now. Also liked the customer service. Had a issue with my billing, one chat with the support rep resolved my issue. 5 stars

Ratings Breakdown

Ease of use

Customer support

Vendor Response

Thanks Ronny for the kind words. We hope you continue to find value in our platform, and we look forward to your continued feedback.

Replied April 2016

George W.

Used unspecified for unspecified

Review source

Reviewed March 2016

Help us do lot of stuff

FirstHive was recommended to me by a friend. I signed-up for trial version and after couple of days bought an annual license. It works like three software in one. We use for direct emails and newsletters, sms campaigns and also social media management. What is amazing is their customer reports and insights. Helps a lot in designing campaign. People are nice too.

Ratings Breakdown

Ease of use

Customer support

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