E-shot 2026: Benefits, Features & Pricing

Wondering if E-shot is right for your organization?

Our Email Marketing Software selection experts can help you in 15 minutes or less.

On this page

Overview
User Interface
Popular Alternatives
Pricing and Plans
Features
Integrations
User Reviews
Popular Comparisons

Overview

E-shot

4.7

(29)

Pricing

Starting at £99.00 per month

About E-shot

E-shot is a marketing automation tool that helps businesses identify what content on the web attracts prospects and measure which parts of the website are most effective at converting visitors into customers.

It offers lead targeting and scoring features that help marketers automatically communicate with prospects, while lead scoring helps organize large amounts of data to maximize the chances of turning those leads into sales.

Marketers can utilize automation and triggered campaigns to build a relationship with the audience when they are most receptive and deliver highly effective email and SMS campaigns.

Key features include data management, SMS campaigns, deliverability tools, forms, lead segmentation, landing pages, preference center, website tracking and customer targeting.

Wondering if E-shot is right for your organization?

Our Email Marketing Software selection experts can help you in 15 minutes or less.

E-shot User Interface

Popular E-shot Alternatives

Main Product

E-shot

4.7

(29)

Ratings Breakdown

4.55Ease of use
4.57Value for money
4.89Customer support
4.34Functionality

Pricing

Starting at £99.00 per month

Get Price

Alternative Product

Gmail

4.8

(13301)

Ratings Breakdown

4.80Ease of use
4.77Value for money
4.45Customer support
4.71Functionality

Pricing

Available upon request

Get Price

Alternative Product

Brevo

4.6

(3394)

Ratings Breakdown

4.57Ease of use
4.49Value for money
4.52Customer support
4.49Functionality

Pricing

Starting at $9.00 per month

Get Price

Alternative Product

Mailchimp

4.5

(17550)

Ratings Breakdown

4.38Ease of use
4.36Value for money
4.17Customer support
4.36Functionality

Pricing

Starting at $13.00 per month

Get Price

Alternative Product

Success.ai

4.8

(415)

Ratings Breakdown

4.82Ease of use
4.75Value for money
4.75Customer support
4.81Functionality

Pricing

Starting at $33.00 per month

Get Price

Alternative Product

MailerLite

4.7

(2254)

Ratings Breakdown

4.59Ease of use
4.72Value for money
4.77Customer support
4.54Functionality

Pricing

Starting at $10.00 per month

Get Price

E-shot Pricing and Plans

Starting price: £99.00 per month

Free Trial

Free Version

Basic

£99.00

usage based, per month

No plan information available

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

E-shot Features

Popular features found in Email Marketing
A/B Testing
Autoresponders
Campaign Analytics
Campaign Scheduling
CAN-SPAM Compliance
Contact Management
Customer Segmentation
Email Tracking
Event Triggered Actions
Subscriber Management
WYSIWYG Editor
More features of E-shot
Activity Dashboard
API
Click Tracking
Customizable Fields
Drip Campaigns
Dynamic Content
Email Campaign Management
Image Library
Landing Pages/Web Forms
List Management
Mobile Optimization
Personalization
Reporting/Analytics
Template Management
Third-Party Integrations

E-shot Integrations

Zapier

Microsoft Outlook

WordPress

E-shot User Reviews

Overall Rating

4.7

Ratings Breakdown

72%

24%

Secondary Ratings

Ease of Use

4.6

Value for money

4.6

Customer support

4.9

Functionality

4.3

Rebecca M.

Verified reviewer

Wholesale

501-1000 employees

Used daily for more than 2 years

Review source

Reviewed July 2018

E-shot for Bertram Books

E-shot has always been a staple part of my job, I've never had any bad experiences with it but have had to deal with the odd issue here and there. Our account manager has always been on top of it and been incredbily helpful whenever needed, E-shot's customer service is fantastic!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

E-Shot has always been simple and intuitive to use. Every thing is laid out clearly and labelled well so not too much time has to be spent learning the software.

Cons:

It did initially lack some features that would be easily available on other platforms but over the past few months, changes have been rolled out to rectify this. I still don't like the Drag & Drop feature as it's limited with it's customability, I understand it is there to make the process of designing an email quick and easy but sometimes our layouts require a little more precision so it would be nice to have access to the code when needed.

Zhila W.

Verified reviewer

Information Technology and Services

2-10 employees

Used daily for less than 2 years

Review source

Reviewed May 2021

Outstanding customer support

An overall really positive experience. As someone who was completely new to email marketing when I first started to use e-shot, their training and support is what has gotten me to where I am now. The team are exceptionally supportive, efficient, and importantly - friendly! I have been an avid user of their chat bot feature and always leave any conversation wiser than I was before, about whatever the issue at hand was, and with a smile on my face because of their caring and personable approach to customer support.

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

The design feature in e-shot is easy and fun to use. Setting up an email campaign from start to finish is an efficient process, and being able to then check the deliverability of emails before sending via their email forensics features is a bonus. Although I don't have experience using an alternative email marketing platform to compare to, the features in e-shot are generally easy to use, particularly after a training session with one of their team members. They also seem pretty advanced, however you can utilise this as much as is needed. If all you want to do is create and send simple emails, you can. If you want to level up your email marketing strategy, you can. Whenever our tech team have has questions about integrations with external software, the team have been knowledgable and supported where they can.

Cons:

I do feel there are aspects of analytics that could be improved. For instance there are aspects of clicking analytics that have never made sense to me - namely Link Statistics and Click Overlay, even after inquiring with the team. It seems the number of clickers is always far higher than is actually shown in the overall analytics of a campaign.

Reasons for switching to E-shot

Was too basic, I don't know any more info on this.

Vendor Response

Thank you for your lovely review Zhila! The team are always thrilled when they hear that they have been able to make a very real impact on our customers' success. It has been a pleasure working with you... With regards to the Analytics, we are working on improving the user interface of this section in much the same way you will have seen other areas updated recently.

Replied July 2021

Alex E.

Verified reviewer

Publishing

501-1000 employees

Used daily for more than 2 years

Review source

Reviewed November 2019

eShot Review

Overall it's bee n fair though could be better as it tends to break sometimes.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I like the chat facility the most and that's about it.

Cons:

It breaks quite a bit as in the imports sometimes don't work.

Verified

Reviewer

Marketing and Advertising

11-50 employees

Used daily for more than 2 years

Review source

Reviewed February 2021

Competitive email marketing software backed by great customer support

We migrated all our email marketing activity painlessly from another provider around 3 years ago and have not looked back since.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The software is easy to use and has a good email and template editor. Delivery metrics seem good and the software support is usually very quick to respond to any queries.

Cons:

We have to purge lists that are often used after a years worth of sends due to either database design oversight or the software not having a purge, or archive function. We automate a lot of emails through the API so this could be a issue that few users come across.

Reasons for switching to E-shot

Pure dumped support for our bespoke perpetual license and left us with no option than to go elsewhere.

Karen F.

Verified reviewer

Leisure, Travel & Tourism

51-200 employees

Used weekly for more than 2 years

Review source

Reviewed January 2023

Worked with Forfront since 2011

We have worked with Forfront for 12 years, after switching from a different supplier. They are competitively priced which is an obvious advantage, but just as important in our view, is the ease of using the software and the customer service we receive. If we have an issue with something not working or, on occasion, we dont know how to do something or rectify and issue, they are available instantly. Live chatting and coming back to us if it is something which needs additional investigation or dev management. The tools are easy to use and extremely flexible, resulting in us being able to produce attractive e-mails, varying in content but maintaining our company style. We can manage and screen our clients engagement on each distribution and improve performance.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The flexibility of the software. Our product varies greatly (we are in the travel industry), depending on whether we are working with a destination partner or communicating on non-promotional material. We can apply our company design and style with ease and vary the content.Managing our contacts is very easy too. Being able to clearly see, whether as a snapshot or in-depth, who is engaged and with what part of the communication is vital in our marketing planning.

Cons:

We sometimes have issue with mobile compatability of our designs. However, Forfront have always been very helpful at assisting and running analysis.

Reasons for switching to E-shot

More competative, more flexible and better customer service.

Eric L.

Verified reviewer

Computer Software

11-50 employees

Used weekly for more than 2 years

Review source

Reviewed November 2019

Easy and intuitive to use with great reporting

Pretty good. The support has been very good and are on the ball with new developments. A recent example include the free GDPR workshops prior to the legislation coming into effect.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The core email editor is really easy to use and once you've sent the campaign, the reporting features provide some great insights to performance. Your contact list also manages itself, so you don't have to worry about remembering to unsubscribe a user or re-uploading previously dead contacts. All of it is automatically filtered based on the contacts preferences.

Cons:

Occasionally the service appears unavailable, but this is due to Google Chromes caching. Clearing it fixes the issue.

Reasons for switching to E-shot

Newsapps editor was very dated and didn't allow the user to customise freely. You had to pay the newsapp team build you a template.

Laurence D.

Verified reviewer

Marketing and Advertising

2-10 employees

Used weekly for more than 2 years

Review source

Reviewed July 2018

Excellent support and assistance

The support team are excellent and always sort out our issues. Sometimes it is a coding issue when we introduce an error into a newsletter, sometimes we just want an opinion. We have these issues sorted out in no time at all.

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

E-shot is fabulously easy to use and it seems to be set up in such a way that it suits companies large and small. Xmark Media is a very small company and I know we only scratch the surface when it comes to what the system can do and although my E-shot business manager goes patiently through all the options, including automatic responses to actions by readers clicking links, etc. we simply don't have the time to embrace all the features.

Cons:

Just occasionally it takes a while to receive a test, but hey ho, we all have to be patient sometimes.

Roger Stirling S.

Verified reviewer

Management Consulting

Self-Employed

Used daily for more than 2 years

Review source

Reviewed August 2018

A highly user-friendly e-mail platform

A great solution for any business that wants to set up one-off or regular email campaigns whilst monitoring deliver-ability.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Easy to navigate and logical to use, lots of useful features.

Cons:

Most of things I would have mentioned have now been improved or changed.

Noreen C.

Verified reviewer

Food & Beverages

2-10 employees

Used weekly for more than 2 years

Review source

Reviewed November 2019

Easy to learn and easy to use

We have a great relationship with E-shot, the support has been exceptional with fast response to queries and problems

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I had to take over creating our regular newsletters at short notice and with no formal training. I managed to work out how to use Drag and Drop and within a couple of days of trial and error created a passable newsletter. I am (probably), one of E-shot's older users, and have no particular technical skills or background, so I think it shows how intuitive and clear the system is and if I can work my way around it, then it should be easy for anyone else!

Cons:

Font choice is limited, also you can't select a font to be used in a whole newlsetter, you have to select it each time within the block. When setting up an All Groups newsletter in advance, new members are not automatically added. When resending newsletters to non displayers they also can't be set up too far in advance as anyone who does display is not removed from the group list

Ryan L.

Security and Investigations

2-10 employees

Used daily for more than 2 years

Review source

Reviewed July 2018

Forfront review

Forfront has been helpful and has allowed us to continue to provide a newsletter service to our audience, we have also used them to build html files for us and the turnaround with this has always been impressive.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Very user friendly, easy to manage contacts, scheduling of newsletters to g out at specifc times is also a plus and the fact we also have a dedicated account manager who is readily available is an excellent feature whcih has made my role easier.

Cons:

This may sound odd but I genuinly can't think of any negative features, it does exactly what we need it to do.

Showing 1 - 10 of 29 Reviews

See All Reviews