eTrigue DemandCenter 2026: Benefits, Features & Pricing

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On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

eTrigue DemandCenter

4.4

(10)

Pricing

Starting at $5,000.00 one time

About eTrigue DemandCenter

eTrigue is a technology-enabled marketing services and software provider for demand generation operations. eTrigue's marketing-as-a-service (MaaS) provides professional engagement and campaign development solutions designed to create and generate lead lists, identify and nurture opportunities within target audience, and develop professional events or webinars.
eTrigue's cloud-based marketing automation solution, DemandCenter, allows businesses to nurture and score leads, utilize email marketing, and track anonymous and known visitors.

eTrigue DemandCenter's drag and drop interface allows users to easily create campaigns that help businesses automatically analyze and quantify individual messages or cross-campaign effectiveness with customizable dashboards — allowing users to take immediate action and adjust their marketing efforts.

Real-time alerts enable salespeople to quickly respond to buying triggers. Users can set triggers based on activity, scoring, timing, or demographics and then receive notifications via email or have the leads added directly into the organization's CRM system. Users can also customize alerts to add notes to sales teams.

DemandCenter can be integrated w...

eTrigue DemandCenter Screenshots

eTrigue DemandCenter Pricing and Plans

Starting price: $5,000.00 one time

Free Trial

Free Version

Basic

$5,000.00

flat rate, one time

No plan information available

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eTrigue DemandCenter Features

Popular features found in Email Marketing
A/B Testing
Autoresponders
Campaign Analytics
Campaign Scheduling
CAN-SPAM Compliance
Contact Management
Customer Segmentation
Email Tracking
Event Triggered Actions
Subscriber Management
WYSIWYG Editor
More features of eTrigue DemandCenter
Activity Dashboard
Activity Tracking
Alerts/Notifications
API
Calendar Management
Campaign Management
Campaign Segmentation
Click Tracking
Content Management
Conversion Rate Optimization
Conversion Tracking
CRM
Customer Surveys
Customizable Branding
Customizable CTAs
Customizable Fields
Customizable Forms
Customizable Templates
Data Import/Export
Design Management
Document Storage
Drag & Drop
Drip Campaigns
Dynamic Content
Email Campaign Management
Email Management
Email Marketing
Email Templates
Engagement Tracking
Form Builder
Forms Management
Image Library
Interaction Tracking
Landing Pages/Web Forms
Lead Capture
Lead Distribution
Lead Generation
Lead Management
Lead Nurturing
Lead Qualification
Lead Segmentation
List Management
Marketing Automation
Marketing Calendar
Mobile Access
Mobile Optimization
Monitoring
Multi-Campaign
Multi-Channel Communication
Multi-Channel Marketing
Multivariate Testing
Opportunity Management
Pipeline Management
Prospecting Tools
Real-Time Analytics
Real-Time Data
Real Time Editing
Reminders
Reporting/Analytics
Reporting & Statistics
Responsive Web Design
ROI Tracking
Sales Analytics
Sales Forecasting
Sales Reports
Sales Trend Analysis
Search Marketing
Segmentation
SEO Management
SMS Marketing
Social Marketing
Social Media Integration
Source Tracking
Task Management
Template Management
Third-Party Integrations
Visual Analytics
Web Forms
Website Management
Website Publishing Options
Website Visitor Tracking
Widgets
Workflow Management

eTrigue DemandCenter Integrations

Webex Suite

Google Ads

LinkedIn for Business

Litmus

Meta for Business

Microsoft Outlook

See all 10 integrations

eTrigue DemandCenter User Reviews

Overall Rating

4.4

Ratings Breakdown

60%

30%

10%

Secondary Ratings

Ease of Use

4.0

Value for money

4.5

Customer support

4.5

Functionality

3.7

Have you used eTrigue DemandCenter and would like to share your experience with others?

Kristi A.

Verified reviewer

Hospital & Health Care

51-200 employees

Used monthly for less than 2 years

Review source

Reviewed October 2020

Excellent starter product with some limitations

Overall, eTrigue is a solid software that gets the job done with minor limitations that I could see being a bigger hindrance for a larger team or larger operation than my own. It's a great place to start your marketing automation/inbound program if you're looking to do that with minimal experience, budget and/or bandwidth.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

There will always be a special place in my heart for eTrigue -- this was the software that introduced my team to marketing automation. eTrigue excels in providing the perfect starting place (and price) for small teams to get the hang of more involved inbound marketing. Its tools are generally easy to use/figure out and offer plenty of customization options. The reports were easy to pull and the software is able to get you good information.

Cons:

At times, the UX/UI was a bit complicated and confusing, with minor UX frustrations when it came to renaming or reorganizing things. It also seemed that the workflow and automation capabilities were a bit limited compared to other software on the market, especially since our team has since switched programs.

Verified

Reviewer

Marketing and Advertising

11-50 employees

Used unspecified for less than 2 years

Review source

Reviewed November 2015

Best Marketing Automation system that doesn't require a dedicated operations team.

We support many clients who have limited resources internally. eTrigue Demand Center lets the client create emails, landing pages with a simple to use editor, create lead alerts for their sales teams, and integrate with their webinars.

Ratings Breakdown

Ease of use

Value for money

Customer support

Pros:

Very easy to use. Reporting is fully customizable with a few clicks. Does not require a CRM system to use, though you can integrate with salesforce.com, MS Dynamics or SugarCRM in about 15 minutes.

Cons:

We have not had any issues. The eTrigue support team is very responsive, free to use, and gets back to us very quickly.

Silvia I.

Pharmaceuticals

Used unspecified for more than 2 years

Review source

Reviewed July 2016

eTrigue campaigns

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

eTrigue has several helpful templates for landing pages and emails. The customer support is very helpful and usually responds within the hour of your request.

Cons:

Is anyone experiencing an extremely low open rate on campaigns? I have sent several campaigns out within the last month or two and the majority of my recipients are claiming they do not have the email in their inbox or spam folder. However, on my message effectiveness report, it shows that they were delivered and usually only have 4 or 5 bounce backs out of 1,000. I am very concerned that my message is not being received and my marketing efforts have failed. After reaching out to eTrigue support I made necessary changes, example: enabling MIME (Multipurpose Internet Mail Extensions) which provides a plain text message in addition to our HTML format, but still my open rates are significantly low. Any tips? Thoughts?

Barry C.

Used unspecified for unspecified

Review source

Reviewed May 2012

Easiest, most feature rich marketing automation solution available.

High recommend eTrigue Demand Center. We have used other marketing automation solutions that require dedicated programmers to support, and extensive training. eTrigue had us up and running in 5 days, and is extremely user friendly. AND IT IS EASY TO CHANGE CAMPAIGNS MID STREAM. With other systems it was an act of god to change our campaigns. eTrigue lets us pause campaigns, change them, and compare the performance of everything is one view. Their team is very supportive, and will help you do most anything.

Ratings Breakdown

Ease of use

Customer support

Pros:

Marketing automation for the rest of us at its best. Excellent support team, responsive and thorough. Easy to create, pause and change campaigns on the fly No dedicated programmers needed Drag and drop interface is very intuitive Automate flows with as many emails and actions or alerts as you want. Integrated with SFDC, and chat within a week. Lead flow is up over 300% Reporting is very flexible, and instant Able to run over 30 programs simultaneously, allowing only a few hours a week. They dont charge for users or emails or visits Highly recommend eTrigue DemandCenter

Cons:

none that i know of.

Katie G.

Used weekly for more than 2 years

Review source

Reviewed February 2017

eTrigue Marketing Automation Tool

I've been using eTrigue for about 5 or 6 years and think it's great. I've also used other email and marketing automation tools and this one is great for the price.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Great product for the price. Support is good.

Cons:

Would like better syncing with salesforce and supression lists.

Jeff E.

Management Consulting

Used unspecified for unspecified

Review source

Reviewed February 2015

DemandCenter by eTrigue Review

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

The product is comprehensive and easy to use. Management is very interested in the performance, reliability and user experience. They also incorporate new features suggested by users as quickly as it makes sense to modify the application. Customer Service is probably the best experience I've had in 20 years. The Client Success team is exceptional. They respond quickly and with exact information as available.

Cons:

We work so extensively with the team at eTrigue that anything we don't like is generally ignored due to our customer experience, which is exceptional. For the record, we are one of the largest users and clients of DemandCenter.

Alexandra H.

Computer Software

Used unspecified for less than 2 years

Review source

Reviewed August 2015

eTrigue has taken our marketing efforts at REI Systems to a new level.

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

I like all the features and capabilities I KNOW the product has. It has helped take REI's marketing efforts to a new level.

Cons:

The product is not completely user friendly. Some parts are, but overall, I find it to be confusing. It takes a lot of practice to get it down pat.

Hanna H.

Computer Software

Used unspecified for unspecified

Review source

Reviewed February 2015

eTrigue DemandCenter Recommended

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

The best part about eTrigue were their real-time lead alerts. If someone in our eTrigue database went to visit our website, the correct salesperson would be notified, making our lead gen pretty strong!

Cons:

It doesn't integrate well with Microsoft Dynamics CRM. This could be either MD or eTrigue. But it was the reason we switched from eTrigue to ClickDimensions - because ClickDimensions integrates with our CRM.

Darcy F.

Used unspecified for unspecified

Review source

Reviewed May 2012

Overall a good product

DemandCenter met our email automation needs as well as provided us with more features that we were able to implement to expand our marketing reach.

Ratings Breakdown

Ease of use

Customer support

Pros:

*Drag and drop interfaces *Dynamic list building *Anonymous visitor tracking *Great support

Cons:

*Reporting is not always intuitive depending on what information you are trying to see *Importing contacts from Salesforce to DemandCenter can be time consuming