Hawke Al 2026: Benefits, Features & Pricing

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On this page

Overview
Pricing and Plans
Features
User Reviews

Overview

Hawke Al

4.8

(12)

Pricing

Starting at $49.00 per month

About Hawke Al

hawke.ai offers a single view of data from various digital marketing platforms for analysis and insights. It tracks performance against the company's goals and uses machine learning to predict performance. Professionals can use the application to receive alerts at the very first sign of trouble.

Hawke Al Screenshots

Hawke Al Pricing and Plans

Starting price: $49.00 per month

Free Trial

Free Version

Basic

$49.00

flat rate, per month

No plan information available

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Hawke Al Features

Popular features found in Marketing Analytics
Ad hoc Reporting
Conversion Tracking
Dashboard
Data Import/Export
Data Source Connectors
Data Visualization
Keyword Tracking
KPI Monitoring
Reporting & Statistics
ROI Tracking
Search/Filter
Website Analytics
More features of Hawke Al
Campaign Analytics
Drag & Drop
Performance Metrics
Predictive Analytics
Real-Time Data

Hawke Al User Reviews

Overall Rating

4.8

Ratings Breakdown

75%

25%

Secondary Ratings

Ease of Use

4.7

Value for money

4.6

Customer support

5.0

Functionality

4.5

Verified

Reviewer

Marketing and Advertising

2-10 employees

Used daily for less than 12 months

Review source

Reviewed May 2022

Best Marketing Analytics On The Market!

Morphio has helped us monitor multiple campaigns without the daily stress of doing health checks on every advertising channel. The benefit of their advanced metrics also helps us relate marketing terms to bottom-line business terms.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Morphio is an excellent tool for agencies to monitor their marketing campaigns for multiple clients. If you are an agency that specializes in PPC campaigns and landing pages Morphio is a fantastic tool. Our favorite features are the shareable report links and the Slack notifications for campaigns that fall outside the set goal for their campaign.

Cons:

The only feature that would be a bonus is some improvement to the SEO reporting tools. There is some functionality for monitoring SEO performance but not on the level of dedicated SEO tools, but that's not what Morphio's core competency is. Hence, it's not necessarily a negative.

Reasons for choosing Hawke Al

Ease of use, UI/UX, slack notifications, and great customer support.

Reasons for switching to Hawke Al

Simply because we needed multi-location reporting.

Verified

Reviewer

Marketing and Advertising

Self-Employed

Used monthly for less than 6 months

Review source

Reviewed August 2021

AI-powered analysis, monitoring and auditing for your website and marketing

Morphio helps me monitor and track goals, KPIs and anomalies in my marketing. In fact, I don't have to hire a person who would be monitoring all the KPIs daily/weekly. Instead, I can just get emails with the reports I need to stay in the loop.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

First off, let me say that Morphio has one of the best UIs I have ever seen. Morphio is a useful tool for tracking KPIs, ad spend, and anomalies in real time with the help of AI. Additionally, you can also make use of its SEO monitoring and forecasting, all of which directly drives your ROI up. It is easy to generate reports from all your platforms connected to this software. Morphio helps you analyze the current performance of your marketing efforts as well as track goals, your audience behaviour and even the budget. With their recent update (in early July 2021) it is now even more feature-rich while some features have become more simplified. For instance, the improved reporting summary now allows you to quickly generate reports for you or your clients. Also, custom metrics can now be monitored and analyzed, flexible alerts and weekly summary emails are also among the improvements, while admins can now control the notifications. The support team is very responsive and they are always ready to help. They offer an onboarding call to new customers and in case you have troubles using the software, they can also offer to hop on a call with you to resolve the issue. What's also important is they listen to their users and may implement or adjust the features you mention.

Cons:

Amongst the main cons, I would say that I consider Morphio as an expensive product. Of course, they have a lot of expenses supporting all the numerous features and a professional team behind this software, but it is still quite expensive. Occasionally, there may be bugs here and there, but after many months of development, the team has fixed almost all of them.

Reasons for choosing Hawke Al

I think Morphio is a more simplified tool and easier to work with.

Julyanna T.

Verified reviewer

Marketing and Advertising

2-10 employees

Used weekly for less than 6 months

Reviewed November 2021

A great asset!

We mainly use Morphio to watch our budgets and see where ad spend can be reallocated. It's also been really great in picking up on things that may be broken or not working and letting us know before our client's find out, giving us a one-up on our dependability.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Morphio was very easy for my agency to set up and integrate into our marketing platforms. I like how well the budget tracking works, it really helps us stay on top of ad spend for clients. The PPC audit is also really helpful in finding where we can increase or decrease ad spend in specific campaigns and ad groups in Google ads and Facebook.

Cons:

For Google Ads, I wish Morphio could track keyword performance more closely. You can add in keywords for it to watch, but I wish it could read the keywords we are already targeting in Search campaigns to monitor their performance - similar to another software called Seiso.io. I also wish they could integrate YouTube metrics into Morphio for video campaigns.

Verified

Reviewer

Design

2-10 employees

Used daily for less than 2 years

Reviewed November 2021

The best mkt management tool that you can have to help building great strategy based on data

Its 1000%, the Customer relationship and CX is just what you would expect from a top leading tool like Morphio. really grateful that they exists.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The dashboard, KPIs, metrics and intelligence

Cons:

some of the best features on BI + AI are not available to lower plans, not even a glimpse for small businesses

Reasons for switching to Hawke Al

morphio is better to deliver real mkt BI

Chris V.

Verified reviewer

Food & Beverages

51-200 employees

Used daily for less than 2 years

Reviewed November 2021

Great product!

Morphio is helping us save time and bringing it all under one roof.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Easy to set up and get moving quickly. We were literally set up in a matter of minutes!

Cons:

Tough to pin point what is not working for us at this moment.

Reasons for choosing Hawke Al

We needed a tool that was a time saver, easy to set up & understand and most importantly, a resource that we could depend on to pull the right data together for the team to digest.

Franco R.

Verified reviewer

Marketing and Advertising

2-10 employees

Used daily for less than 6 months

Reviewed November 2021

Great for managing multiple clients

Excellent experience, excellent customer service. Looking forward to 2022 product releases.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Its a great tool for agencies and freelancers managing multiple clients. With goal setting, budget monitoring and anomalies detection is easy to see the overall health of an account in seconds. Really helpful to sport pains and trends.

Cons:

Some features are a little basic for complex accounts. Its hard to set specific goals or budgets for campaign groups or multiple countries. Some integrations are missing to have a fully centralized experience (ex. pinterest ads, criteo).

Philippe R.

Verified reviewer

Writing and Editing

Self-Employed

Used weekly for less than 2 years

Review source

Reviewed September 2022

AI Insights and alerts for your marketing strategy

Datas are everywhere and it becomes difficult to understand them when you have plenty sources. Facebook Ads, Google Analytics or Google Search. Morphio helps to consolidate those data and show the trends and give insights to know what to do next. It helps me a lot to follow the impact of a new Facebook Ads campaign.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I love the Facebook Ads Investigator. In a single tree you can view what is good or wrong. Audience segments are powerful.

Cons:

I don't have the possibility to add Google Analytics 4. They are working on it.

Alexander K.

Verified reviewer

Marketing and Advertising

2-10 employees

Used daily for less than 12 months

Review source

Reviewed December 2021

Fantastic ads tracker

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

This will save you tons of time and never make you miss a error in your campaigns again. This sees everything and alerts you if there is something wrong with one of your campaigns or ads.

Cons:

I would love to see some options like funnel tracking!

Eric T.

Verified reviewer

Sports

51-200 employees

Used weekly for less than 2 years

Reviewed November 2021

Great product for digital marketing