Potentiality 2026: Benefits, Features & Pricing

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Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Potentiality

4.8

(27)

Pricing

Starting at £4,000.00 per year

About Potentiality

Potentiality offers an All-In-One solution for your community engagement, events and fundraising needs.
To offer your community the best experience our engagement platform includes Archives timeline, photo and news boards, merchandise pages, business networking and mentoring directories plus full communications hub.
Our fully integrated payment gateway can reconcile payments at the click of a button and the zero-input fundraising database incorporates a powerful donor prospecting tool.

Consolidate your many platforms and unnecessary costs by moving to our All-In-One solution.
Our sync tool will keep your school records in line with your CRM, payments and reconciliation will be handled effectively.
Our 'Security First' means you can feel safe and assured that your data is in good hands.

Potentiality Screenshots

Potentiality Pricing and Plans

Starting price: £4,000.00 per year

Free Trial

Free Version

Basic

£4,000.00

flat rate, per year

No plan information available

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Potentiality Features

Popular features found in Alumni Management
Communication Management
Email Marketing
Event Calendar
Fundraising Management
Job Board
List Management
Member Accounts
Member Portal
Website Management
More features of Potentiality
Access Controls/Permissions
Activity Dashboard
Activity Tracking
Alerts/Notifications
API
Campaign Management
Contact Database
Contact Management
Content Management
Credit Card Processing
CRM
Customizable Branding
Customizable Fields
Customizable Forms
Data Import/Export
Discussions/Forums
Electronic Payments
Email Management
Email Reminders
Email Templates
Engagement Tracking
Event Management
Event Scheduling
Event Ticketing
For Alumni Associations
Member Directory
Membership Management
Newsletter Management
Real-Time Analytics
Real-Time Notifications
Registration Management
Reporting & Statistics
Social Media Integration
Third-Party Integrations

Potentiality Integrations

Campaign Monitor by Marigold

Synergetic

Eventbrite

Humanitix

Mailchimp

TASS

See all 10 integrations

Potentiality User Reviews

Overall Rating

4.8

Ratings Breakdown

78%

22%

Secondary Ratings

Ease of Use

4.6

Value for money

4.9

Customer support

5.0

Functionality

4.7

Have you used Potentiality and would like to share your experience with others?

Anna G.

Verified reviewer

Used daily for more than 2 years

Review source

Reviewed November 2017

Potentiality is like having a second person in the office.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The connectivity with the programs we use at work. It is also progressive and innovative. The programmers are open to change and constantly work to improve the service.

Cons:

Very little if anything. The help desk is a phone call away. The only tricky thing is learning all the new things implemented on a regular basis. It's just a matter of keeping up and using the software on a regular basis.

Lindsay K.

Verified reviewer

Primary/ Secondary Education

201-500 employees

Used daily for less than 6 months

Review source

Reviewed September 2022

Nudgee College's Giving Day 2022

Their product is affordable with a high level of support. Now that we have the platform we can use it for future campaigns and that is a win win for us. The team at Potentiality were endlessly helpful and nothing was ever too much trouble for them. Particular note of Priya and Mahdi who are superstars and truly valuable to the organisation. They ensured I had clear guidance every step of the way and I felt supported and safe in their hands!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Potentiality is an easy to use software, once you have navigated around a few times it's smooth sailing. If stuck, tech support is always there to help you out. It is explained clearly and with great patience which meant a lot. I liked being able to schedule email comms in advance, and I liked being able to handle payments manually in the back end when needed. I also liked the control room for the campaign where you could be on top of how you are tracking and note how donations increase or decrease during the day.

Cons:

We had a few small issues with the system lagging a little during the day, due to the volume of activity on it, but once this was addressed with Potentiality they fixed it immediately.

Reasons for switching to Potentiality

Charidy are overpriced for the support you get and for the capabilities of their software.

Alexandra C.

Verified reviewer

Executive Office

51-200 employees

Used daily for less than 6 months

Reviewed September 2021

New user review

I've been very impressed overall with Potentiality and the customer service has been excellent. It is easy to use as someone who is very new to using a database now on a daily basis.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It is very user friendly and easy to navigate communications and creating events.

Cons:

It times out of your session quite quickly.

Laura S.

Verified reviewer

Primary/ Secondary Education

201-500 employees

Used daily for less than 12 months

Review source

Reviewed February 2025

Intuitive and helpful system

The team at PTLY have been great, they are always there to respond to help tickets or give advice. During the set up and roll out this has been invaluable.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The platform is intuitive and easy to use. It is really helpful to have everything in one place. Most tasks are easy to navigate and for more complex tasks there is an extensive help and support section which is really clear. The analytics are very useful.

Cons:

There could be some more functionality within certain elements, the one that jumps out the most is the ability to segment emails within PTLY.

lynley s.

Verified reviewer

Education Management

51-200 employees

Used daily for less than 6 months

Reviewed September 2021

Review for Potentiality - Lynley Sheweiry, EGGS Foundation Co-ordinator

We have used Potentiality for our Foundation site which has gone live and our Alumni site which will be launched shortly and the process has been incredible. The functionality and nature of the product means that there is an almost seamless transition from our existing site to the Potentiality platform. The technical support we received has played a massive part in the ease of shifting from one site to another.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Personally, one of the best features of Potentiality for me is the ease of use as an administrator. The software is very intuitive which makes learning how to set up pages and load content whether it be text, images or links and to make changes to formatting, just so simple, easy and quick to implement. The customer service is second to none. Sue and the team are always so quick to respond to any questions or issues that may arise and give clear and direct guidance. Nothing is too much trouble for them.

Cons:

I can honestly say that at this point in time I cannot think of anything that I don't like about this software. It really is an excellent product with fantastic functionality and so many amazing features that assist in all aspects of administration for our Foundation.

Richard B.

Verified reviewer

Education Management

51-200 employees

Used daily for less than 2 years

Reviewed August 2021

Excellent Experience with Potentiality

We were able to quickly understand, manage and benefit from our alumni database, directly benefitting from the system for donations particularly during the aftermath of the August 4th 2020 Beirut explosion. Over the last 18 months, knowledge of the system has grown and grown, aided by worthwhile webinars from the customer support team. We are now at the stage of investigating other opportunities within our package such as the business membership directory.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Customer support is top notch - very quick response time, knowledgeable and worthwhile advice. In-depth membership details is helpful, and even more helpful is the communications log and donations details and we are looking forward to discovering the propensity to donate functionality. Event management is a very worthwhile extra feature to the package.

Cons:

The user interface took a little time to understand and navigate successfully, probably due to all the varied and rich functionality.

Marieta P.

Verified reviewer

Education Management

51-200 employees

Used daily for less than 2 years

Reviewed September 2021

Great software and great team to work with

It is great working with the product, and great working with the support team. The software is very clever and the team extremely friendly - one can ask for help at any moment and be sure their problem resolved next day.

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

Use friendly software and great support from the developers - I started building our school CRM website from scratch and with the great features it has and the ongoing support the team provide now it looks good and makes life of many admins much easier.

Cons:

Occasionally might stumble across a bug, but they get sorted almost immediately. And if we request a feature to be added, the team are very keen, always looking for ways to improve their product for the end user.

Olivia B.

Verified reviewer

Education Management

201-500 employees

Used daily for more than 2 years

Reviewed September 2021

Easy to use with excellent functionality

We've now used Potentiality for 10 years and are very happy with the product and exceptional customer service. The programme has developed considerably over the time we have used it, with lots of training provided by the Potentiality team.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The amount of information the software collects, Ease of use, Members' ability to build their profile, Creation, organisation and payment of events, Fundraising capabilities, Member engagement (competitions etc...)

Cons:

We are happy with all elements of Potentiality.

Reasons for choosing Potentiality

The product suited us better and we were impressed with their customer service.

Reasons for switching to Potentiality

We were using the database function of Donor Strategy alongside the social media side of Potentiality. When Potentiality introduced their database function we made the switch and have never looked back.

Mary S.

Verified reviewer

Education Management

51-200 employees

Used daily for less than 12 months

Reviewed August 2021

Outstanding service got us launched to our Old Girl Community very easily.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Having never worked in a database system before I found Potentiality took a little time to get to know. Once I was familiar with it I quickly got to know my way around. The more I use it, the more I understand it. The best thing about working in Potentiality is the excellent customer service. The Potentiality team provides us with a dedicated team of helpers, when we need different skills, for example; designers, developers, and tutors. They are just an email away and every query is answered clearly (often with photos of 'how to'.) Leading up to , and after, our launch to go live to our community we had weekly video calls with our team. These were invaluable as we tested and checked that everything was just right. The technical team were very obliging in changing anything in the system to suit our needs and worked many hours to get everything connected to our website. Our Potentiality team are a pleasure to work with and they seem just as proud of our database as we are! I look forward to our continuing relationship as Potentiality helps us reconnect with all our Old Girls.

Cons:

Like all new systems there was a lot to learn and so many different parts of Potentiality to understand. Webinars and the helpful team soon let it become familiar.

Vanessa C.

Verified reviewer

Education Management

51-200 employees

Used daily for less than 2 years

Review source

Reviewed October 2022

Very good and always improving