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Overview
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Ada 2026: Benefits, Features & Pricing

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  • Overview
  • Pricing and Plans
  • Features
  • Integrations
  • User Reviews

Overview

Ada
Ada
4.7
(15)

Pricing

Starting at $60,000.00 per year

About Ada

Ada is the omnichannel AI platform for customer service - built to automate, scale, and elevate the customer experience across support channels with AI agents. Trusted by global brands like Square, Pinterest, Canva, and monday.com, Ada has powered over 5.5 billion interactions since 2016.

Ada’s generative AI agents act as your most valuable customer service employee, delivering always-on, global support across every channel and language. From email and messaging to voice and beyond, Ada consolidates support operations, breaks down silos, and gives teams time back to focus on what matters most.

AI Voice: Eliminate wait times with natural, fast, and frustration-free phone support—no IVR menus, only effortless resolutions.

AI Messaging: Deliver always-on, personalized customer support across social, web, mobile, SMS, and more.

AI Email: Turn your email channel into a productivity powerhouse with AI automation that resolves 70% of emails instantly.

Designed for enterprise, Ada combines automation and intelligence with unmatched control, transparency, and security. Own your AI customer service strategy end-to-end within one platform. Coach your AI agent, track performance, ensure c...

ompliance, and integrate seamlessly—all in one place. Automate complex SOP workflows—from refunds to trial extensions, train your AI agent to follow SOPs with precision using Ada playbooks. Measure ROI—Track CSAT, automated resolutions, NPS, and custom KPIs that matter to your business, so you can prove performance and prioritize what’s working. Enterprise-grade security—HIPAA, SOC2, and GDPR compliant to safeguard sensitive data with industry-leading security practices. Effortlessly integrate your tech stack—a robust ecosystem of out-of-the-box integrations and flexible APIs for a seamless flow of data. Discover how Ada can resolve 83% of customer inquiries automatically, reduce costs, and achieve faster response times and higher CSAT, without compromising quality. Book a free consultation with our AI customer service experts to discover how you can deliver efficient, high-quality support on every channel.

Ada Screenshots

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Ada Pricing and Plans

Starting price: $60,000.00 per year
Free Trial
Free Version

General Pricing

$60,000.00

per year

No plan information available

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    Ada Features

    • Popular features found in Customer Service
      Alerts/Escalation
      Automated Routing
      Call Center Management
      Conversation Intelligence
      CRM
      Knowledge Base Management
      Queue Management
      Reporting & Statistics
      Surveys & Feedback
    • More features of Ada
      A/B Testing
      Activity Dashboard
      AI Copilot
      AI/Machine Learning
      API
      Augmented Analytics
      Automated Responses
      Autoresponders
      Business Process Automation
      Call Routing
      Chatbot
      Chat/Messaging
      Chat Transcript
      Code-free Development
      Communication Management
      Computer Telephony Integration
      Contextual Guidance
      Customer Communication
      Customer Database
      Customer Experience Management
      Customer Service Analytics
      Customer Support
      Customer Surveys
      Customizable Branding
      Drag & Drop
      Email Management
      Engagement Tracking
      For Sales/Marketing
      Generative AI
      Inbox Management
      Intent Recognition
      IVR
      Language Detection
      Lead Capture
      Lead Qualification
      Live Chat
      Monitoring
      Multi-Channel Communication
      Multi-Channel Management
      Multi-Language
      Natural Language Processing
      Performance Metrics
      Personalization
      Pre-Configured Bot
      Proactive Chat
      Process/Workflow Automation
      Query Suggestions
      Real-Time Analytics
      Real-Time Data
      Reporting/Analytics
      Self Service Portal
      Sentiment Analysis
      Single Sign On
      SMS Messaging
      Social Media Integration
      Speech Recognition
      Speech Synthesis
      Support Ticket Management
      Third-Party Integrations
      Transcripts/Chat History
      Transfers/Routing

    Ada Integrations

    Zendesk Suite
    Zendesk Suite
    Salesforce Service Cloud
    Salesforce Service Cloud
    Twilio
    Twilio
    GitHub
    GitHub
    Aircall
    Aircall
    CXone Mpower
    CXone Mpower

    See all 26 integrations

    Ada User Reviews

    Overall Rating

    4.7

    Ratings Breakdown

    5

    87%

    4

    7%

    3

    0%

    2

    0%

    1

    7%

    Secondary Ratings

    Ease of Use

    4.4

    Value for money

    4.3

    Customer support

    4.6

    Functionality

    4.3

    Chris's profile

    Chris M.

    Verified reviewer

    Non-Profit Organization Management

    2-10 employees

    Used weekly for less than 2 years

    Review source

    Reviewed November 2018

    Easiest Chat Platform

    5

    The team at Ada have been very supportive whenever we have encountered any problems. Their team have been quick to respond and helpful.

    Ratings Breakdown

    5
    Ease of use
    4
    Value for money
    4
    Customer support
    4
    Functionality
    icon
    Pros:
    Ada's biggest asset is that it is EASY to use. If you value software that has a low barrier to entry and is highly inclusive of non-technical staff then this is one of the bets choices you can make. They are adding new features all the time and rapidly catching up to other chat platforms but that ease of use if what will keep us loyal.
    Cons:
    In the time that we have been using Ada it has been good for basic conversations and supporting decision tree answers, however, their update in October 2018 seems to have added many new features. We cannot say we have used them yet but their segmentation features will be crucial to helping us personalise the chatter experience.

    Read More

    EH

    Evelina H.

    Verified reviewer

    Consumer Goods

    11-50 employees

    Used monthly for less than 2 years

    Reviewed February 2025

    Very happy with Ada

    5

    Great and fast support from Ada when needed!

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    I like how easy it is to navigate the platform and how much you can do on your own. It's very user-friendly!
    Cons:
    I actually haven’t come across much that I don’t like. If I had to mention something, it would be that when you create a flow in, for example, English, and include quick replies (where you haven’t written a custom text), then when you add a new language, the quick reply responses get translated automatically—but that’s not what you want. You’d prefer the field to be empty, just like in English. And maybe that adding flows requires a lot of manual work, but a solution for that would be switching to the AI bot.

    Reasons for choosing Ada

    Fully integrated with Zendesk Offers easy integrations with our other systems We can easily transfer order information, tracking, payment methods, and more Full support Easily managed/updated by customer service

    Read More

    PZ

    Pavel Z.

    Verified reviewer

    Education Management

    1001-5000 employees

    Used weekly for less than 6 months

    Review source

    Reviewed August 2022

    Two of the products I use started using this and the experience was shitty both times

    1

    Ratings Breakdown

    1
    Ease of use
    1
    Value for money
    1
    Customer support
    1
    Functionality
    icon
    Pros:
    It looks fine and the landing is okay. I guess it's cheaper as well.
    Cons:
    It works like s-t Clickup and Zoom started using Ada Before it was intercom and it was gorgeous. Never had issues with it. Ada is a total disappointment — the agents don't see what I sent them, the bot scenarios are cranky, slow and frustrating, I can't send images and videos properly. I hate Ada, bring intercom back. I'm not affiliated with intercom in any way — just a frustrated user.

    Read More

    AJ

    Anna J.

    Verified reviewer

    Transportation/ Trucking/ Railroad

    501-1000 employees

    Used daily for less than 2 years

    Reviewed October 2024

    Innovative customer support software solution

    5

    Overall, I am very satisfied and, after more than two years, I still believe that this is the right solution for our needs.

    Ratings Breakdown

    5
    Ease of use
    4
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    I particularly like the fact that Ada is always super fast when it comes to integrating the latest innovations into the software solution. The solution is also very intuitive and meets all my personal requirements for a good conversational AI. The support from the employees is also very good.
    Cons:
    The fact that there are sometimes language barriers in the software solution. We are active in the European market and need languages other than English. The main language of the software is English, which makes sense as it comes from the US, but sometimes it takes a little longer to adapt the solution for other languages.

    Reasons for choosing Ada

    Mainly because you can integrate with React Native.

    Read More

    TN

    Tiago N.

    Verified reviewer

    Entertainment

    501-1000 employees

    Used daily for more than 2 years

    Reviewed October 2024

    Ada a real Partner

    5

    Working with Ada since 2021 and has been amazing. The product helped decrease the number of agents needed and help thousands of clients. The experience could not have been more positive.

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    Super user friendly, team amazing in helping out
    Cons:
    New features can take sometime to appear

    Reasons for choosing Ada

    The product is more advanced and more user friendly to set up

    Read More

    SH

    Silvia H.

    Verified reviewer

    Transportation/ Trucking/ Railroad

    51-200 employees

    Used daily for less than 2 years

    Reviewed October 2024

    Ada’s Impact on Customer Service at Busbud: A Valuable Tool

    5

    My overall experience with Ada has been excellent. Their team is highly responsive, consistently attentive, and always willing to help whenever needed. Ada's support ensures we can get the most out of the platform, making them a fantastic partner for our customer service needs.

    Ratings Breakdown

    4
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    What I like most about Ada is its ability to significantly reduce the volume of inquiries that our human agents need to handle. The AI agent provides highly accurate, precise responses by efficiently utilizing our Help Center resources. This has not only streamlined our customer support operations but also enhanced our team's overall productivity.
    Cons:
    The main challenge with Ada is that integrating new features or adding additional channels can be complex, requiring significant time and resources. This can sometimes slow down our ability to expand Ada’s functionality as quickly as we’d like.

    Read More

    BJ

    Bret J.

    Verified reviewer

    E-Learning

    201-500 employees

    Used daily for less than 2 years

    Reviewed October 2024

    Big fan of Ada

    5

    Fantastic team from day one until now (1 year 4 months).

    Ratings Breakdown

    4
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    The product and frequency of feature and software updates is amazing. Beyond the product itself, their support and onboarding teams are fantastic!
    Cons:
    I think the UI of the chatbot itself could be updated.

    Reasons for choosing Ada

    Support team and dedication to our success.

    Read More

    Mohamed's profile

    Mohamed B.

    Verified reviewer

    Education Management

    201-500 employees

    Used daily for free trial

    Review source

    Reviewed November 2022

    Automate Your Data Collection And Analysis Using ADA

    5

    Ratings Breakdown

    5
    Ease of use
    5
    Functionality
    icon
    Pros:
    ADA is a great product to work with .I love using this tool because it really is easy to use, the support team is awesome and very fast in helping with any minor problems that come up.The advanced functionalities features increase and automate my workflows and save my time.Last ,I love that we've been able to expand our use cases with the bot and show how it can fit perfectly into any data-driven business.
    Cons:
    I hope Ada can customize the response. For example, if someone mentions a product in the chat, I can easily select which one I'd like to receive.

    Read More

    Michael's profile

    Michael L.

    Verified reviewer

    Financial Services

    51-200 employees

    Used daily for less than 6 months

    Review source

    Reviewed July 2019

    Ada is AMAZING!

    5

    Love love love them!

    Ratings Breakdown

    3
    Ease of use
    3
    Functionality
    icon
    Pros:
    Huge fan of Ada. We built out and integrated the Adachatbot to drive call volume down while increasing response times. Managed a customer support transformation with under 30 days from launch to ROI.  Created operational efficiency, reducing average wait times by 50% and increasing chat length by 20%. Their sales team as well as their onboarding team are absolutely the best.
    Cons:
    Setup and actually digging in deep to make this tool work is time consuming, but worth it.

    Read More

    VR

    Verified
    Reviewer

    Information Technology and Services

    201-500 employees

    Used weekly for less than 6 months

    Review source

    Reviewed April 2023

    Best chat platform

    5

    Ratings Breakdown

    5
    Ease of use
    5
    Functionality
    icon
    Pros:
    Ada is a platform that is very easy to understand. Good for beginners and non technical person.
    Cons:
    No issues with Ada as of the moment, it is very good to use.

    Read More

    Showing 1 - 10 of 15 Reviews

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