Understory 2026: Benefits, Features & Pricing

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Wondering if Understory is right for your organization?

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On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Understory

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Pricing

Starting at €19.00 per month

About Understory

Understory is a platform designed to help businesses create, manage, and sell experiences. It supports a variety of experience providers, including tour operators, class instructors, adventure guides, food and tasting hosts, arts and crafts facilitators, health and yoga instructors, and accommodation providers. It is used by businesses across different sectors to streamline operations.

The platform includes a booking system that integrates with websites, allowing guests to browse offerings and plan reservations. It offers calendar management, secure payment processing with options such as payment cards, Apple Pay, Google Pay, MobilePay, PayPal, and iDeal, as well as automated guest communication. A dashboard provides sales insights, which can be filtered by experience or time period.

Understory allows businesses to transfer payments and invoices to financial systems. It includes marketing tools and automated advertising features for platforms such as Instagram and Facebook. The mobile-friendly interface enables users to manage bookings, update calendars, and communicate with guests from any location.

Understory Screenshots

Understory Pricing and Plans

Starting price: €19.00 per month

Free Trial

Free Version

Starter

€19.00

flat rate, per month

Plan includes:

4% booking fee
Pass-On Booking Fee: Allowed (Choose Who Covers The Fee)
Ticket Types (Kids, Adults, Etc.)
Add-Ons For Tickets (Food, Drinks, Extras)
Group Tickets
Private Experiences (Hidden Via Private Link)
Manual Bookings (Add Bookings Manually)
Close Registrations Before Event (Set Deadline)
Waitlist For Experiences
Customizable Online Store (Colors, Fonts, Images)

Growth

€49.00

flat rate, per month

Plan includes:

3.25% booking fee
Pass-On Booking Fee: Allowed (Choose Who Covers The Fee)
Ticket Types (Kids, Adults, Etc.)
Add-Ons For Tickets (Food, Drinks, Extras)
Group Tickets
Private Experiences (Hidden Via Private Link)
Manual Bookings (Add Bookings Manually)
Close Registrations Before Event (Set Deadline)
Waitlist For Experiences
Customizable Online Store (Colors, Fonts, Images)

Enterprise

€149.00

flat rate, per month

Plan includes:

2.5% booking fee
Unlimited Bookings
Pass-On Booking Fee: Allowed (Choose Who Covers The Fee)
Ticket Types (Kids, Adults, Etc.)
Add-Ons For Tickets (Food, Drinks, Extras)
Group Tickets
Private Experiences (Hidden Via Private Link)
Manual Bookings (Add Bookings Manually)
Close Registrations Before Event (Set Deadline)
Waitlist For Experiences

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Understory Features

Popular features found in Reservations
Booking Management
Calendar Management
CRM
Customer Support
Group Reservations
Inventory Management
Mobile Access
Promotions Management
Rate Management
Reporting/Analytics
More features of Understory
Activities Booking
Activity Dashboard
Alerts/Notifications
API
Attendance Management
Attendance Tracking
Attendee Management
Availability Management
Barcode/Ticket Scanning
Calendar/Reminder System
Calendar Sync
Color Codes/Icons
Communication Management
Confirmations/Reminders
Customizable Branding
Customizable Forms
Customizable Reports
Customizable Templates
Electronic Payments
Email Reminders
Employee Management
Event Calendar
Event Management
Event Scheduling
Event Ticketing
Marketing Automation
Multi-Language
Multi-Location
Online Booking
Online Payments
Online Registration
Payment Processing
Real-Time Notifications
Real-Time Reporting
Real-Time Updates
Registration Management
Reminders
Reporting & Statistics
Reservations Management
Scheduling
Social Media Integration
Surveys & Feedback
Team Calendars
Third-Party Integrations
Visitor Registration
Wait List Management
Website Management