Choozle 2026: Benefits, Features & Pricing

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On this page

Overview
Pricing and Plans
Features
User Reviews

Overview

Choozle

3.8

(10)

Pricing

Starting at $99.00 per month

About Choozle

Choozle is a cloud-based digital marketing and advertising software which helps advertisers, marketers and publishers with a unified platform for all sales and campaign activities. It helps in building and launching real time data-driven ad campaigns across displays, videos, mobile and social media.

Choozle helps users optimize ads to manage ROI and conversions. It measures visitors and generates consumer insights including detail demographics, behaviors, interests, B2B information and social data. The platform helps in identifying potential customers and creating a wider target of similar prospects. It also offers white labeling where clients can brand Choozle’s platform as their own.

Choozle assists with digital advertising campaigns, data-driven targeting, CRM targeting campaigns and API driven reporting. Support is extended via phone, email and an online help desk.

Choozle Screenshots

Choozle Pricing and Plans

Starting price: $99.00 per month

Free Trial

Free Version

Choozle

$99.00

flat rate, per month

Plan includes:

Account Access
Personal Support & Online Learning
Targeting Tactics and Supported Solutions

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Choozle Features

Popular features found in Advertising Agency
Assignment Management
Billing & Invoicing
Campaign Management
Commenting/Notes
Deadline Management
Document Management
File Sharing
Project Tracking
Reporting & Statistics
Task Management
Time Tracking
More features of Choozle
A/B Testing
Ad Inventory Management
Ad Optimization
API
Audience Targeting
Banner Management
Behavioral Targeting
Bidding Strategies
Campaign Analytics
Campaign Personalization
Channel Management
Conversion Tracking
CRM
Customer Segmentation
Data Analysis Tools
Display Ad Management
For Advertising Agencies
Geotargeting
Mobile Ad Serving
Mobile Retargeting
Multi-Campaign
Multi-Channel Marketing
Native Ad Serving
Personalization
Real-Time Data
Reporting/Analytics
Rich Media Ad Serving
ROI Tracking
Segmentation
Third-Party Integrations
Video Ad Serving

Choozle User Reviews

Overall Rating

3.8

Ratings Breakdown

20%

50%

20%

10%

Secondary Ratings

Ease of Use

4.1

Value for money

4.0

Customer support

3.8

Functionality

3.4

Have you used Choozle and would like to share your experience with others?

Vondrae M.

Verified reviewer

Marketing and Advertising

11-50 employees

Used weekly for less than 2 years

Review source

Reviewed August 2021

Comprehensive Programmatic Advertising Platform

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

Choozle makes learning how to set up and manage programmatic advertising campaigns simple. Adding creatives, building audiences, and setting technical aspects like bid and frequency are made easy with their UI. Their customer support is also A+.

Cons:

The reporting features leave something to be desired. The UI makes it difficult to see which ads are the best performing, tracking conversions, and more complex reporting functionality.

Ben S.

Verified reviewer

Biotechnology

51-200 employees

Used daily for less than 2 years

Review source

Reviewed October 2020

Great Programmatic Platform for Beginners

Fantastic. They've been a great partner to work with.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The Choozle platform is very easy to use and makes programmatic advertising a tactic that anybody in the organization could set up and run! The team is great to work with. The platform is clean and easy to navigate. Choozle offers just about every capability in the programmatic space.

Cons:

Perhaps it's more of a negative about programmatic in general, but there are a lot of sites and placements where I wish our ads automatically weren't served on. The AI should be better at optimizing ads and ad placement. The detailed reporting is cool, but also only accessible with an export and used in excel.

Reasons for choosing Choozle

Ease of use and price.

Reasons for switching to Choozle

Perfect Audience didn't have the full suite of capabilities we were looking for. The reporting feature was also very poor functionally.

Verified

Reviewer

Internet

11-50 employees

Used daily for less than 2 years

Review source

Reviewed April 2019

Good Starter DSP Platform

Great customer service. Has tons of room to grow. Hope they stay focused on the small businesses and agencies.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It is incredibly easy to get up and going. Set up and audience building is really easy and self explanatory. There have really, really great audience targets but CPMs can get pretty high depending how many attributes you're layering. You're able to bulk upload creative which is a great time saver. Very low cost per month fee in comparison to other programmatic platforms.

Cons:

Very slow moving. You can't see what happens to your audience size estimate when you overlay geo-targets. Google Analytics data and Chooze data is really far apart. Customer service says it's because they measure different ways but it's sometimes concerning how far apart they are. Conversion tracking barely exists. As usualy when it comes display, and native, you need to have a pretty large spend but don't see many direct conversions. Sometimes hard to justify the ad spend+the fee Choozle takes from the spend.

Olivia K.

Verified reviewer

Marketing and Advertising

11-50 employees

Used weekly for more than 2 years

Review source

Reviewed September 2021

Choozle Review

Overall, working within the Choozle platform and with our dedicated support team has been a very positive experience. Whenever we have questions or need additional help or info, it's nice to know that we'll always be able to get it.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Choozle is very user friendly, and includes a variety of targeting options to help us best choose how we want to serve our ads to our audience for any given campaign.

Cons:

One feature that's rather annoying is the inability to have Choozle open in more than one tab at a time.

Reasons for switching to Choozle

The price was too high, and we wanted to bring our digital ad management in house.

Nick W.

Verified reviewer

Marketing and Advertising

2-10 employees

Used other for less than 6 months

Review source

Reviewed March 2021

Absolute Frauds

It was great until we decided we didn't want to continue spending money on them.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Targeting and number of options for various platforms

Cons:

Their billing system is an absolute black hole filled with fraudulent practices. There isn't an easy way to cancel a subscription, even though they require a CC on file to start using the product. When you need to cancel the subscription they require 14 steps and the involvement of support people to cancel the account. THEN, they keep your CC info and in spite of canceling the account, they continue to bill your card. Choozle uses predatory billing practices that are built around the same style as a gym membership. If you're just exploring and trying to find the best platform for you, test Choozle last.

Reasons for choosing Choozle

We thought they were going to be more flexible than the other options. That's what they sold, that's what they marketed, but it is very much NOT what they practice.

Verified

Reviewer

Marketing and Advertising

11-50 employees

Used daily for less than 2 years

Review source

Reviewed October 2021

Terrible customer service

Terrible. A huge waste of time.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I liked the idea of the software - what they tell you about it.

Cons:

This company strung us along the onboarding process for months to end two days before a campaign launch to call us "bad actors." Terribly rude and inappropriate customer service and communication. I would never do business with this company or associate myself with them. I had previously used them working for a different company and had a mediocre experience. Their retargeting capabilities are useless, their platform is clunky, But to waste so much of our time and then call us names tops it off. Save yourself the trouble and just use AdCellerant. These are good people, kind of expensive but clearly a better option.

Reasons for switching to Choozle

Rude customer service.

Verified

Reviewer

Used other for less than 2 years

Review source

Reviewed March 2018

Good alternative to access industry know DSP without the large entry point

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The plus side of Choozle is you have access to the inventory from The Trade Desk (which has an extremely high monthly min making it basically impossible for smaller companies to gain access). The sales person I worked with was really friendly and had great follow-up. The have much of the same functionality and reporting as other DSPs.

Cons:

Beyond the monthly fee to access (which most DSPs do not charge), there was a major discrepancy between what they reported for impressions and clicks and what the pixel reported. You expect to have some variation with reporting but this was over 60-70% discrepancy. The tech support wasn't very helpful to resolve issues.

Harrison H.

Verified reviewer

Marketing and Advertising

2-10 employees

Used daily for more than 2 years

Review source

Reviewed January 2021

Choozle Review

Overall, we are very happy with Choozle and it has helped our agency significantly build out our digital advertising opportunities for clients and has helped us grow much larger.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The built-in data tools and a wide variety of campaign types are great and make the software very versatile.

Cons:

More user control over advanced features would be great for larger campaigns. Also, easier attribution set up and more attribution options would be great.

Robert W.

Verified reviewer

Entertainment

2-10 employees

Used monthly for less than 2 years

Review source

Reviewed December 2019

Strong option when working with a limited budget

Overall very positive. Where features were lacking customer support was almost always able to step in and bridge the gap between what was possible in the application and what they could do their end.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

At a low entry point it allows for quick and speedy ad purchasing across all the major networks. Very flexible with the types of creative you can use.

Cons:

Features and analytics are fairly limited. Things have progressed but there's still major work to be done to flesh out the product.