# ThoughtMetric Software Reviews, Demo & Pricing - 2026 > Review of ThoughtMetric Software: system overview, features, price and cost information. Get free demos and compare to similar programs. Source: https://www.softwareadvice.com/marketing-attribution/thoughtmetric-profile --- [Home](https://www.softwareadvice.com/) / [Marketing Attribution Software](https://www.softwareadvice.com/marketing-attribution/) / ThoughtMetric Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Overview [Reviews](https://www.softwareadvice.com/marketing-attribution/thoughtmetric-profile/reviews/) # ThoughtMetric 2026: Benefits, Features & Pricing Wondering if ThoughtMetric is right for your organization? Our Marketing Attribution Software selection experts can help you in 15 minutes or less. On this page - Overview - User Interface - Popular Alternatives - Pricing and Plans - Features - Integrations - User Reviews ## Overview ThoughtMetric 4.6 [(15)](https://www.softwareadvice.com/marketing-attribution/thoughtmetric-profile/reviews/) Pricing Starting at $99.00 per month ### About ThoughtMetric ThoughtMetric helps e-commerce companies solve marketing attribution and make data driven decisions. Built to empower e-commerce marketers, ThoughtMetric integrates with the largest e-commerce and marketing platforms so you can easily collect data, track ads, and analyze performance. Track the performance of all your marketing channels and understand where your customers are really coming from with ThoughtMetric's AI driven attribution. Wondering if ThoughtMetric is right for your organization? Our Marketing Attribution Software selection experts can help you in 15 minutes or less. ## ThoughtMetric User Interface ## Popular ThoughtMetric Alternatives Main Product ThoughtMetric 4.6 [(15)](https://www.softwareadvice.com/marketing-attribution/thoughtmetric-profile/reviews/) Ratings Breakdown - 4.67Ease of use - 4.71Value for money - 4.73Customer support - 4.33Functionality Pricing Starting at $99.00 per month Get Price Alternative Product [AppsFlyer](https://www.softwareadvice.com/mobile-marketing/appsflyer-profile/) 4.5 [(138)](https://www.softwareadvice.com/mobile-marketing/appsflyer-profile/reviews/) Ratings Breakdown - 4.50Ease of use - 4.26Value for money - 4.26Customer support - 4.43Functionality Pricing Available upon request Get Price Alternative Product [CTM](https://www.softwareadvice.com/voip/calltrackingmetrics-profile/) 4.7 [(158)](https://www.softwareadvice.com/voip/calltrackingmetrics-profile/reviews/) Ratings Breakdown - 4.46Ease of use - 4.50Value for money - 4.56Customer support - 4.61Functionality Pricing Starting at $79.00 per month Get Price Alternative Product [Looker](https://www.softwareadvice.com/bi/looker-profile/) 4.5 [(282)](https://www.softwareadvice.com/bi/looker-profile/reviews/) Ratings Breakdown - 4.26Ease of use - 4.39Value for money - 4.48Customer support - 4.41Functionality Pricing Starting at $2000.00 per month Get Price Alternative Product [Adobe Analytics](https://www.softwareadvice.com/marketing/adobe-analytics-profile/) 4.5 [(237)](https://www.softwareadvice.com/marketing/adobe-analytics-profile/reviews/) Ratings Breakdown - 3.92Ease of use - 4.03Value for money - 4.15Customer support - 4.39Functionality Pricing Available upon request Get Price Alternative Product [Marketo Engage](https://www.softwareadvice.com/marketing/marketo-profile/) 4.3 [(711)](https://www.softwareadvice.com/marketing/marketo-profile/reviews/) Ratings Breakdown - 3.82Ease of use - 3.85Value for money - 3.95Customer support - 4.28Functionality Pricing Available upon request Get Price ## ThoughtMetric Pricing and Plans Starting price: $99.00 per month Free Trial Free Version Basic $99.00 usage based, per month No plan information available Confused about pricing? We've got you covered. Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates. ## ThoughtMetric Features - Popular features found in Marketing Attribution Advertising Management Affiliate Management Attribution Modeling Audience Targeting Campaign Analytics Conversion Tracking Customer Journey Mapping Customer Segmentation Data Import/Export Engagement Tracking Performance Metrics - More features of ThoughtMetric Customizable Reports Dashboard Lead Attribution Multi-Channel Data Collection Multi-Touch Attribution Reporting/Analytics ## ThoughtMetric Integrations Shopify Integration rated undefined from -1 review WooCommerce Integration rated undefined from -1 review ## ThoughtMetric User Reviews Overall Rating 4.6 Ratings Breakdown 5 80% 4 13% 3 0% 2 0% 1 7% Secondary Ratings Ease of Use 4.7 Value for money 4.7 Customer support 4.7 Functionality 4.3 David S. Verified reviewer Construction 51-200 employees Used weekly for less than 12 months Reviewed October 2021 If you want to understand where your sales are coming from 5 Great so far, and the team behind it is very responsive and attentive. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 4 Functionality Pros: Extremely easy way to track your e-commerce (I'm using Woocommerce) without having to rely on Google Analytics. The channel attribution is genius! Cons: I would love more insights like ROAS, LTV, Fastest moving items, usually bought together insights, etc... which would allow us to create even better strategies Read More SF Stockton F. Verified reviewer Marketing and Advertising 2-10 employees Used daily for less than 12 months Reviewed October 2021 Reporting INSIGHTS - not just data overload 5 We are very pleased with using ThoughtMetric as a reporting, attribution, and insights tool. It has helped us to make more profitable decisions in our advertising and business decisions. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: The steps to get ThoughtMetric integrated and ready to use are dead simple. They've really taken the approach to handle all of the hard work on their end, so the end-user doesn't have to worry about getting too technical. They show blended data in beautiful reports that really help you to get insights from the data - not just data for the sake of having data. The UI/UX is beautiful and intuitive. The team behind this product is phenomenal and ready and open to assist and take feedback. Cons: It could be really interesting to explore the customers feature more and syncing audiences across ad channels. Reasons for switching to ThoughtMetric WickedReports was very expensive for us and we weren't making decisions that actually helped us make more money based on it's data. Read More DN Denis N. Verified reviewer Retail Self-Employed Used daily for less than 6 months Review source Reviewed December 2023 Don't waste your time and money, 0% prefessionalism 1 The WORST tracking app in terms of performance, a total SCAM! The app tracked only 50% of sales, no add to cart and no initiated payment. Everything was set up properly, even the server side with the personalised domain name. So I asked for a refund because the tracking was HORRIBLE and I only used the app for one day. \[sensitive content hidden\] refused because to test the server side, I had to sign up for the subscription and that ended the 2-week trial period even if you only tested the app for one day. He didn't try to understand the situation and preferred to keep the $99 before I left. Don't waste your time and don't even try this app, the creator is a pure SCAMMER. Ratings Breakdown 1 Ease of use 1 Value for money 1 Customer support 1 Functionality Pros: Nothing, the server side seemed promising, particularly in terms of using your own domain name, but this was not the case at all. Cons: Tracking is the worst of all the apps I've tested, and I've tested a lot of them Read More RM Rebekah M. Verified reviewer Computer Software 11-50 employees Used weekly for less than 6 months Review source Reviewed August 2019 High praise for TM! 5 I've enjoyed working with the reps and recommend their services. I feel like they truly listen to my feedback and take into consideration that to the user, time is money. I feel they've created a product that is customer-centric for the majority of businesses out there. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: It's clear, concise and to the point and doesn't display a ton of data that isn't necessarily needed or wanted unless the user specifically seeks out a deeper understanding. I always appreciate products that keep the user's time in mind and makes it easy for him/her to find the most important information quickly. Cons: I don't have much negative criticism - for the size of our company, this product works well for the needs we have. Mainly, an easy and cohesive way to show management how our socials are performing in a way they would understand without being a guru of social media. Reasons for choosing ThoughtMetric Price! I liked a lot of the features of Sprout Social, but didn't necessarily need them all for my day-to-day activities and felt that my biggest need was a product that could report well, first and foremost. I found TM, felt they did an adequate job of that and liked the price point. Read More EJ Evan J. Verified reviewer Marketing and Advertising 11-50 employees Used daily for less than 2 years Reviewed October 2021 A Great software with tremendous potential going forward 4 Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 4 Functionality Pros: The software is fantastic for day-to-day metric tracking, and general account overviews. Ranging from simple purchase data, campaign metrics, all the way to attribution and campaign monitoring. Cons: It has a lot of room to grow in terms of data manipulation and the platforms it supports. We're still waiting on Amazon integration and that would make ThoughtMetric a game-changer. However, the recent edits to monitoring media campaigns are a great step towards what I'd like to see the software blossom into. Read More Samuel L. Verified reviewer Marketing and Advertising 2-10 employees Used monthly for less than 12 months Reviewed October 2021 Packs a good set of attribution insights for Ecommerce 5 We are an Ecommerce CRO agency and use the tool to provide additional insights to our customers. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 4 Functionality Pros: Simple and intuitive to use. Easy to launch for our client portfolio. A nice backend app to take a look at every once in a while and provides some good additional insights to our clients. Cons: A bit limited in terms of functionality would like to see the creators expand the programs capabilities further. Reasons for choosing ThoughtMetric It mainly came down to pricing. Read More SP Sajwal P. Verified reviewer Marketing and Advertising 2-10 employees Used daily for less than 12 months Reviewed November 2021 Amazing marketing attribution software 5 Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: The data displayed are very accurate. There is no point of having false data and to confirm I installed it on a test site and did some self purchase (also checked other functionalities at the same time) and used different devices/marketing channel for approx 3 purchases. And the data I received was very accurate. Cons: It used to be the UI, but now they recently launched the new Ui and its absolutely perfect for me. They should improve their marketing efforts but no product related issues. Read More TA Tina A. Verified reviewer Information Technology and Services 11-50 employees Used weekly for less than 12 months Review source Reviewed December 2019 Streamlined, comprehensive, incredibly visual social media tracking tool 5 Strong tool for social media analytics. Goes beyond the usual metrics, to tracking activity on my website, and instapage landing pages. Differentiating factor was the ability to track sales and conversions on my website. Have recommended to both B2C marketers, as well as B2B tech players. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: +Intuitive dashboard, that allows overall and channel-specific (Linkedin, Insta, Twitter, FB) views. +Tracks information all the way to lead capture, for transparency of results across social media platforms. +Great customer support - emailed questions or chatbot are answered quickly. + Strong reporting. Cons: no gaps so far, and I have used for 9 months, across two separate campaigns plus overall social media posts. Reasons for choosing ThoughtMetric Differentiating factor was the ability to track sales and conversions on my website. Read More pd pollyana d. Verified reviewer Marketing and Advertising 2-10 employees Used weekly for less than 12 months Reviewed October 2021 Great! 4 Ratings Breakdown 5 Ease of use 5 Customer support 4 Functionality Pros: ThoughtMetric is very easy to use and read! There is no hassle in trying to find what you are looking for. Cons: The fact that there is no Amazon implientation! Read More Joseph W. Verified reviewer Marketing and Advertising 11-50 employees Used weekly for less than 6 months Reviewed October 2021 Excellent marketing attribution tool 5 Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: I like that ThoughtMetric is very easy to set up and use. It's simple to get attribution metrics across platforms. Cons: It's not really a con but I welcome more integrations in the future. Reasons for choosing ThoughtMetric I chose ThoughMetric for its ease of use. Read More Showing 1 - 10 of 15 Reviews [See All Reviews](https://www.softwareadvice.com/marketing-attribution/thoughtmetric-profile/reviews/) ## Other Top Recommended Marketing Attribution Software [Wrike](https://www.softwareadvice.com/project-management/wrike-profile/) **4.4** (3008) Recently recommended **5** times [Measured](https://www.softwareadvice.com/bi/measured-profile/) **5.0** (10) Recently recommended **1** times [monday.com](https://www.softwareadvice.com/marketing/monday-com-profile/) **4.6** (6050) Recently recommended **0** times [Marketo Engage](https://www.softwareadvice.com/marketing/marketo-profile/) **4.3** (711) Recently recommended **0** times Stuck Between Options? 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