Effective Experiments 2026: Benefits, Features & Pricing

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Overview
Pricing and Plans
Features
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User Reviews

Overview

Effective Experiments

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Pricing

Starting at £100.00 per month

About Effective Experiments

Effective Experiments leads product teams through an efficient, visible, collaborative, and reliable A/B testing process so they can ship their best work at scale.

With automated quality checks, best-practice A/B testing workflows, and guardrail features, business leaders can be confident in their biggest product bets.

Scale product experimentation across teams with;

Health scores that show if test results can be trusted based on the process followed.
Guided workflows and playbooks that help people at different levels run robust tests.
C-level objectives connected to each test to help tie prioritization, results, and reports to the bigger picture.
Specific performance metrics on individuals to help you coach them.
Integrations with Jira and A/B testing tools.

Effective Experiments Screenshots

Effective Experiments Pricing and Plans

Starting price: £100.00 per month

Free Trial

Free Version

Flow

£100.00

flat rate, per month

Plan includes:

Idea Backlog & Prioritization
Watchtower: View Experiments On Your Website
Integrations with 3rd Party Tools
Experiment Plans, Kanban & Workflow
Pre Configured Workflow Templates
Customisable Workflow Templates
Find Experiment Insights
Results tracker

Show

£280.00

flat rate, per month

Plan includes:

Idea Backlog & Prioritization
Watchtower: View Experiments On Your Website
Integrations with 3rd Party Tools
Experiment Plans, Kanban & Workflow
Pre Configured Workflow Templates
Customisable Workflow Templates
Find Experiment Insights
Results tracker
Automated Experiment Reports
Automated Experiment Roadmap

Grow

Pricing available upon request

Plan includes:

Idea Backlog & Prioritization
Watchtower: View Experiments On Your Website
Integrations with 3rd Party Tools
Experiment Plans, Kanban & Workflow
Pre Configured Workflow Templates
Customisable Workflow Templates
Find Experiment Insights
Results tracker
Automated Experiment Reports
Automated Experiment Roadmap

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Effective Experiments Features

Popular features found in Product Management
Access Controls/Permissions
Idea Management
Milestone Tracking
Prioritization
Release Planning
Requirements Management
Resource Management
Surveys & Feedback
Task Management
Workflow Management
More features of Effective Experiments
Content Management
Conversion Rate Optimization
Customizable Templates
Project Management
Reporting/Analytics
Search/Filter
Statistical Analysis
Third-Party Integrations