Shopperations 2026: Benefits, Features & Pricing

I have used Shopperations with five unique manufacturers and two agencies, all with the same success. I have seen the benefit as a client-side Shopper Marketing Director and from the Agency side as a VP of client service. It is simply a necessity for a modern Shopper Marketing organization. If you are going to climb the mountain you need to eventually leave base camp behind. Managing budgets and projects on floating excel worksheets will always keep you tethered to base camp. I work hard to recruit and retain top talent on my team, Shopperations allows them to do what they love, build creative solutions, with the confidence that we are in lock step with all budgets. For mid-size or challenger manufacturers we have seen Shopperations allow full integration of the marketing and sales teams to focus on growth. Budgets and programs are transparent to everyone, allowing creative input and refinement that leads to elevated impact on the business. And who doesn't want finance on their side? Shopperations allows you to earn the reputation for managing money effectively. When incremental dollars become available, Shopper is usually the first place Finance comes, with the full confidence that we can identify, plan, execute and track the dollars and impact. Across all of my Shopperations experiences, [sensitive content hidden] and her team have been trusted partners. Listening, evolving, sometimes pulling us into the next evolution. Shopperations is more than just great technology, it's a team solution.

Overall, Shopperations has an amazing support team. The tool is a great place for Shopper Marketing teams to begin to store data in one unison format.

Gaining adoption for the tool has been very positive and the shopperations team provides endless support to ensure the users are well informed on its functionality. It does take time to input all the data, but once the team members start using it more consistently, it will be an extremely useful tool.

Experience has been great. From the initial training to support and updates, the team at Shopperations has been great. The system saves a lot of time and energy. Prior to Shopperations, each user had their own way of tracking as well as multiple locations for information and tracking. It is now all in one place that multiple people can access.

Shopperations gives me a full 360 view of my shopper marketing programs and budgets in a one-stop-shop. It's been a game-changer for me and my team.

Absolutely amazing! The Support team is extremely knowledgeable and it helps that they were in the Shopper marketing industry to understand the nuisances and day to day responsibilities to help tailor the software around our business needs.

My experience was very positive. Like with any new systems a learning curve may take time. However, the more you are in it and using it for reporting and planning purposes is when the true benefits payoff. No more collecting individual spreadsheets and taking weeks to ensure accuracy. It’s a time savor. Now the team can focus their time and efforts on building strategy vs chasing administrative duties. It should be named the “SMART” tool because that’s what it does...makes you look smart.