Tatango 2026: Benefits, Features & Pricing

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On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Tatango

4.5

(69)

Pricing

Starting at $500.00 per month

About Tatango

Tatango - Political SMS Marketing Software

Political SMS marketing is the fastest & most reliable way to raise donations for political campaigns. With over 10 billion mass text messages sent, Tatango’s SMS marketing software powers more political campaigns than any other texting provider. The most complete political SMS platform, Tatango provides A/B testing, real-time reporting and comprehensive analytics on your audience.

Tatango Screenshots

Tatango Pricing and Plans

Starting price: $500.00 per month

Free Trial

Free Version

Non-Vanity Short Code

$500.00

flat rate, per month

Plan includes:

Mass Messaging Capable
Send up to 4 Million Messages an Hour
SMS/MMS/RCS Enabled

Vanity Short Code

$1,000.00

flat rate, per month

Plan includes:

Choose Your Own Number
Mass Messaging Capable
Send up to 4 Million Messages an Hour
SMS/MMS/RCS Enabled

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

Tatango Features

Popular features found in Political Campaign
Campaign Management
Contact Management
Demographic Data
Donor Management
Donor Targeting
Email Marketing
Event Management
Fundraising Management
Volunteer Management
Voter Database
More features of Tatango
A/B Testing
Access Controls/Permissions
Alerts/Notifications
API
Automated Responses
Campaign Planning
Campaign Scheduling
Campaign Segmentation
Contribution Tracking
Customer Segmentation
Engagement Tracking
Event Triggered Actions
Mass Texting
Message Personalization
Mobile Coupons
Multi-Campaign
Multi-Channel Marketing
Polls/Voting
Real-Time Reporting
Reporting/Analytics
Scheduled Messaging
Shortcodes
SMS Marketing
Text-to-Win
Third-Party Integrations

Tatango Integrations

iContact

Selligent

Adobe Commerce

VerticalResponse

Keap

Salesforce Marketing Cloud

See all 15 integrations

Tatango User Reviews

Overall Rating

4.5

Ratings Breakdown

55%

41%

Secondary Ratings

Ease of Use

4.5

Value for money

4.3

Customer support

4.5

Functionality

4.3

Verified

Reviewer

Fund-Raising

51-200 employees

Used daily for less than 2 years

Review source

Reviewed November 2020

Easy to use!

Great!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The software is easy for users to navigate. The reporting is strong and Tatango's Tech Support team is quick to respond and helpful.

Cons:

It would be great if zip codes/numbers weren't clickable

Ryan O.

Verified reviewer

Religious Institutions

11-50 employees

Used weekly for less than 2 years

Review source

Reviewed January 2020

Review of Tatango

It was good, but then the price jumped up we started looking at other companies and found better options.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I loved how you could see who unsubscribed from your texting service and that also the stop was included within the text but not charged to you as credits.

Cons:

The price jumped up on us and was just too expensive to use. Also it was difficult to put forms in and it didn't have the google shortner option so when you put a link in it ate up much of your character limits.

Reasons for choosing Tatango

I didn't choose it, the person in my position before me did.

Reasons for switching to Tatango

Clearstream had better prices, GREAT customer service, and they were recommended from another pastor that had used it for their previous ministry.

Kevin H.

Verified reviewer

Staffing and Recruiting

10000+ employees

Used daily for more than 2 years

Review source

Reviewed July 2019

Good Platform for Small Company

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Easy to send ad hoc messages. Really good platform for a small company.

Cons:

Can't scale for bigger companies. Back-end system is not able to communicate/pull data efficiently.

Jackson W.

Verified reviewer

Political Organization

51-200 employees

Used daily for less than 2 years

Review source

Reviewed March 2022

Good Tool for Politics

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I think the interface and overall ease of use is Tatango's best attribute. It's easy to teach and learn. Also, the segmentation and testing is easy to figure out.

Cons:

It is hard to navigate from one campaign to another if they are not owned or hosted by the same administrator/organization (you'll have to set up multiple usernames & then log out/log in to go between groups if working on more than one org.)

Tessa W.

Verified reviewer

Hospitality

11-50 employees

Used daily for less than 2 years

Review source

Reviewed December 2019

#1 for a reason

Overall, a great way to reach you customers if you can afford it.

Ratings Breakdown

Ease of use

Functionality

Pros:

Tatango is fairly easy to use and has all the features most users will ever need. I also really liek the blog the provide - lots of helpful tips.

Cons:

This can get a little pricey, especially for a small business. Also, even though it is very easy to use, you still need a level of sophistication to fully take advantage of Tatango.

Heather H.

Verified reviewer

Consumer Goods

51-200 employees

Used daily for less than 12 months

Review source

Reviewed July 2019

Solid product, amazing team, quick results FAST

We needed a better way to reach our customers to drive revenue. Email is dead and paid social can get expensive. Yes we had to do the work to acquire phone numbers in addition to emails but seeing great success with adding this form of communication and letting our customers choose how they receive our promotions, product updates etc.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

So easy to use. Didn't need hours of on-boarding, was up and running, sending messages and pulling reports on the first day. Also love that Tatango focuses on SMS and is REALLY good at it vs. just being another add-on within a CRM or email service. They know what they're doing and team provided helpful strategies to acquire and engage our customers.

Cons:

Honestly nothing. 10/10 very happy and highly recommend for any brand.

Verified

Reviewer

Religious Institutions

11-50 employees

Used weekly for less than 2 years

Review source

Reviewed August 2020

Great Features for your marketing plans

Overall, Tatango has been beneficial for our organization and our marketing strategies, and we will continue to use their services.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Tatango can be hard to navigate at first, but overall has a lot of powerful features. Discovering all these features and implementing them into our marketing plan has been crucial in our growth.

Cons:

Tatango is not the most ' user-friendly' or 'pretty' option, if anything I'd recommend changing the user interface.

Verified

Reviewer

Political Organization

51-200 employees

Used daily for less than 12 months

Review source

Reviewed August 2020

It works for what I need, sometimes unreliable

Its okay, it works well for what I need

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The software is pretty easy, but it crashes pretty frequently for me.

Cons:

Its not the most reliable, it crashes or sometimes I can't log in

Verified

Reviewer

Fund-Raising

51-200 employees

Used daily for less than 6 months

Review source

Reviewed July 2019

I was terrified to text... until it was SO easy with Tatango

I work in fundraising -- and Tatango has yielded at least 200% ROI within the first month of investment. This is an exceptional addition to any fundraising program

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Incredibly user friendly -- great visual previews. You can teach someone to use this in about 5-10 minutes.

Cons:

I work at a firm and across many clients who use Tantago -- it's frustrating to need to tie each account to another email instead of having one log in and a list of clients to select once logged in

Verified

Reviewer

Real Estate

501-1000 employees

Used other for unspecified

Review source

Reviewed April 2018

Great Customer Journey Mapping

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Tatango allows you to load all of your customer touchpoints i.e. email, calls, SMS, etc. into one system to view customer journey drop off points. It was easy to set up and reporting is fairly straight forward.

Cons:

Hypothesis testing on Tatango is somewhat ambiguous. When we were talking to their customer success folks we weren't sold on the whether or not we were going to get the right insights out of the tool or validate our own preconceived notions of problems our customers were having with our products.

Showing 1 - 10 of 69 Reviews

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