Roi-AI 2026: Benefits, Features & Pricing

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On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Roi-AI

4.8

(16)

Pricing

Pricing available upon request

About Roi-AI

Roi-AI is an artificial intelligence-powered marketing automation platform designed for small to midsize B2B companies across various industries. Roi-AI offers various marketing automation features, such as email marketing, lead nurturing, and campaign management and provides pre-built workflows and templates to streamline the creation of drip campaigns, newsletters, and more. Users can build custom workflows using the drag-and-drop interface.

For business process automation, Roi-AI enables teams to create automated processes for lead management, customer onboarding, contract renewals, and other routine tasks. It incorporates AI to automatically score and prioritize leads based on attributes, including web activity, form submissions, and email opens.

Roi-AI is a cloud-based solution with full-time support. New users can get started quickly with pre-built templates and training resources. For more advanced needs, Roi-AI offers implementation, integration, and strategic services.

Roi-AI Screenshots

Roi-AI Pricing and Plans

Starting price: Connect with an advisor for pricing

Free Trial

Free Version

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Roi-AI Features

Popular features found in Recruitment Marketing Platforms
Candidate Management
Careers Page
Internal HR
Multi-Channel Marketing
Recruitment Management
More features of Roi-AI
Campaign Analytics
Campaign Management
Chatbot
Content Management
Customizable Branding
Email Management
Email Marketing
Email Templates
Job Application Management
Job Management
Marketing Automation
Reporting/Analytics
Reporting & Statistics
SMS Messaging

Roi-AI Integrations

Bullhorn ATS & CRM

Access Vincere Evo

JobAdder

Roi-AI User Reviews

Overall Rating

4.8

Ratings Breakdown

75%

25%

Secondary Ratings

Ease of Use

4.4

Value for money

4.8

Customer support

5.0

Functionality

4.7

Have you used Roi-AI and would like to share your experience with others?

Roger D.

Verified reviewer

Construction

2-10 employees

Used monthly for less than 6 months

Review source

Reviewed September 2025

Worth it !

It's been really smooth. Fairly seamless integration and yes, you guessed it, [sensitive content hidden] is just so helpful!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

[sensitive content hidden] is amazing! So patient and helpful. I have ADHD and struggle with focussed setups. [sensitive content hidden] took us through everything and double checked the bits that I had already done. The curvey feature and the way the information is presented is great. It will be nice to know it's all humming away in the background

Cons:

The user interface is too involved and a little overly complicated in my opinion (hence loving the assistance from [sensitive content hidden]).

Karis M.

Verified reviewer

Human Resources

51-200 employees

Used daily for less than 12 months

Review source

Reviewed August 2022

A Recruitment Marketers Dream

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I love the surveys / chat bots where candidates can easily update their details and it automatically updates on Job Adder. This has made a massive impact on our data hygiene efforts and ensures we have the most relevant information for our candidates.

Cons:

That there is no option to send emails / marketing emails at a specific time.

Reasons for choosing Roi-AI

They were everything we were looking for in 1 product rather than using 3-4 different providers to achieve the same outcome.

Reasons for switching to Roi-AI

As it didn't integrate with our ATS and we couldn't properly track the customer journey through email etc.

Vendor Response

Thank you for taking the time to leave us a review Karis. We love hearing examples where customers have been able to remove 3-4 other products for our single solution, making things simple is one of the reasons we got started! Good news on the email scheduler too, we've just launched a function to enable this to happen.

Replied August 2022

Matt L.

Verified reviewer

Human Resources

2-10 employees

Used daily for less than 2 years

Review source

Reviewed May 2022

Makes automation of admin tasks easy - set and forget

I've enjoyed the journey so far but feel that the real potential is yet to be achieved. Looking forward to increased ROI from Roi

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The ease of creating email content. Candidate engagement information,

Cons:

Switching between automation and email screens can cause some confusion when trying to kick of a campaign, theres lots of jumping around between screens and the pop up is an unnecessary frustration!

Reasons for switching to Roi-AI

Increased functionality and automation capability

Vendor Response

Thanks for the review Matt, we're glad you're finding the platform useful and our support team are being helpful. You'll be pleased to know we've just added a feature to hide the pop-up (it was annoying us too!) and in a couple of weeks you'll be able to do everything from the automation area, so no jumping between screens!

Replied August 2022

Jacquie S.

Verified reviewer

Human Resources

2-10 employees

Used daily for less than 6 months

Review source

Reviewed May 2025

Roi-AI perfect if you have JobAdder

Although we are new to the system, the overall experience so far has been exceptional, thanks to the great customer service. We’re really excited to move forward with it.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The customer support during implementation was fantastic – really supportive and helpful. Once set up, the platform is intuitive and efficiently automates time-consuming administrative tasks related to candidates and database management.

Cons:

It would be great if the system allowed integrated contact fields, not just candidate fields, to populate directly into the database. This would streamline data management and improve efficiency.

Vendor Response

Thanks for taking the time to write a review Jacquie. Great to hear the onboarding experience has been efficient and the system is now automating your key admin tasks. You're point on enabling Contact Fields to be updated by the end user is a good one and something we'll discuss internally.

Replied May 2025

Heidi B.

Verified reviewer

Consumer Goods

2-10 employees

Used monthly for less than 12 months

Review source

Reviewed June 2025

Because it's worth it!

It is very clever, tech savvy people find it straightforward and once you get used to it, it's easy. I love the way it automatically updates fields and runs effortlessly in the background.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

[sensitive content hidden] are the most helpful tech support people, going above and beyond anything I would expect. Incredibly patient and able to translate the tech into simple, easy to understand language. It has relaly helped us get our Job Adder database up to date and organised.

Cons:

Anything new takes a bit of time to get used to, but keep asking for help and they will give it. We are still learning and using more and more. It does highlight missing or incorrect data in our CRM, so it's created a lot of work, but it is so worth it!

Vendor Response

thank you Heidi, fantastic to hear your finding the automatic field updates helpful and the whole platform easy to use.

Replied June 2025

Carli H.

Verified reviewer

Consumer Services

2-10 employees

Used weekly for less than 2 years

Review source

Reviewed March 2025

Excellent Service

Roi-AI have always been reliable and helping us streamline processes for simplified workflows, the team are friendly and always on hand to help out.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Roi-AI are extremely helpful, always respond to any queries I may have straightaway and always assisting us with simplifying our process helping us learn along the way

Cons:

Roi-AI have given me no reasons to have a comment on this section

Anita P.

Verified reviewer

Human Resources

2-10 employees

Used daily for less than 6 months

Review source

Reviewed September 2024

Roi-AI - adding AI and Smarts to your processes where it matters

Our experience with Roi-Ai has been great from day one. The ability to choose the training and implementation package to suit our business needs provided value and the training and setup has been first-class.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Roi-Ai has been one of the most valueable tools we've implemented in our business for both marketing and workflow. We can't wait to see the real rewards as we use it more across our platform.

Cons:

There isn't anything we haven't liked yet.

Vendor Response

We appreciate you taking the time to write this review Anita and look forward to you continuing to experience significant benefits over time.

Replied September 2024

Naomi M.

Verified reviewer

Staffing and Recruiting

2-10 employees

Used daily for less than 6 months

Review source

Reviewed October 2024

ROI - 10/10 - where have you been all of my recruitment years?!

10/10 - [sensitive content hidden] and his team have been fantastic. They're customer service focused, want to find solutions and will offer ideas or intro's to other businesses to help out. Nothing is too big, or too small to tackle.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It automates our base level tasks whilst ensuring we continue to offer high levels of service to clients and candidates. Everything can be edited so you can add your own personal flair but at the very minimum, it helps us stay in touch with everyone (yet not feel that they are speaking with a robot!).

Cons:

Little bit of set up however, the team have been extremely helpful in supporting us with this. Without their help it would have been tricky but they've made it a breeze!

Vendor Response

Your team have taken to automation so well and definitely brought your own flair to the communication :)

Replied October 2024

Natalie C.

Verified reviewer

Education Management

2-10 employees

Used daily for less than 6 months

Review source

Reviewed July 2024

Amazing service and platform!

My overall experience with Roi-Ai has been brilliant, from the setting up, to sending out our first mailer we have been put as ease with the support and guidance from the team specifically [sensitive content hidden]. They support you every step of the way and it is never a hassle to reach out to ask them for help and they get back to you within a quick timeframe. Great supportive team, looking forward to using the system and helping us automate our processes.

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

I like that Roi-Ai has excellent guides to help work through everything, if anything is unknown the knowledge base is excellent, also the support team are fantastic to support with questions and helping you understand what needs to be done.

Cons:

Nothing, I really like the system and I am excited to continue learning and utilising it.

Vendor Response

Thank you for this feedback Natalie, great to hear that Roi-AI is already adding value to Tidal Recruitment!

Replied August 2024

Joanne A.

Verified reviewer

Staffing and Recruiting

2-10 employees

Used monthly for less than 6 months

Review source

Reviewed November 2024

Great Software to Automate Marketing and Candidate Care Activities

Great. The whole team have been very informative, helpful and supportive from the initial training through to the onboarding and building our first automations. They are always on hand to answer questions and create and/or review our templates and campaigns to ensure they are working correctly.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The specific and detailed automations and templates you can build and have working in the background to save you loads of time ongoing in relation to marketing, surveys and candidate care.

Cons:

The initial live online learning phase was a bit drawn out - it would be great if the learning could be provided by pre-recorded short demos that you can view in your own time. The fact that you have to log in to a seperate site outside of JobAdder to access the software, but this is a minor issue

Vendor Response

thank you for taking the time to write this review Joanna. Good point on pre-recorded demos, it's something we'll look into.

Replied November 2024

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