Buzzlogix is a Web-based social media marketing solution designed for enterprises of all sizes. It offers social media management, listening, analytics and influencer identification functionalities.
Buzzlogix features an “all-in-one view” of social media channels, which combines social media interactions from all social media streams so that users can view social interactions from a unified portal. The software's influencer management functionality enables users to identify key brand influencers by analyzing interactions with the brand social accounts.
A key feature of the product is the Sentimental and Text Analytics module, which allows users to analyze customer sentiments and gain customer insights. Buzzlogix then creates customized reports that help users analyze their social media presence.
With the help of reports and dashboards to track and monitor all social media interactions, users are able to generate customer insights and are better equipped to make decisions regarding brand reputation management.