Moosend 2026: Benefits, Features & Pricing

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Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Moosend

4.6

(195)

Pricing

Starting at $9.00 per month

About Moosend

Moosend is a cloud-based marketing automation software designed to help businesses manage subscriber lists, customer segmentation, product recommendations, landing pages and subscription forms. Key features include lead management, campaign management, multi-channel marketing, website visitor tracking, lead scoring, contact management and spam checking.

The email marketing solution allows teams to create and personalize campaigns, segment audiences based on website or email behavior and build business strategies according to analytics gathered by tracking clicks, opens, social shares and unsubscribes. Users can create automated workflows by using the drag-and-drop builder and customizable templates. Additionally, Moosend lets marketers set up events, filters and actions that will act as triggers for automating various workflows.

Moosend helps managers generate reports on upselling and cross-selling, abandoned cart, replenishment and more to facilitate decision making and increase sales performance. It offers an API, which facilitates integration with existing systems and third-party applications such as Zapier, Integromat, MailChimp, Magento, WooCommerce, Drupal, Google...

Moosend Screenshots

Moosend Pricing and Plans

Starting price: $9.00 per month

Free Trial

Free Version

Free Trail

$0.00

Plan includes:

1x Landing Page / 1x Form
AI-Engine Product Recommendations
Automation Workflows
Basic Templates
Conditional Content
Countdown Timers
Custom-Coded Templates
Email Newsletter Builder
Image Manipulation (Cropping
No Credit Card Required

Pro

$9.00

flat rate, per month

Plan includes:

AI-Engine Product Recommendations
Automation Workflows
Basic Templates
Conditional Content
Countdown Timers
Custom-Coded Templates
Email Newsletter Builder
Image Manipulation (Cropping
Landing Pages / Forms
Resizing)

Enterprise

Pricing available upon request

Plan includes:

Account Manager
AI-Engine Product Recommendations
Automation Workflows
Basic Templates
Conditional Content
Countdown Timers
Custom-Coded Templates
Dedicated IP
Email Newsletter Builder
Image Manipulation (Cropping

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Moosend Features

Popular features found in Email Marketing
A/B Testing
Autoresponders
Campaign Analytics
Campaign Scheduling
CAN-SPAM Compliance
Contact Management
Customer Segmentation
Email Tracking
Event Triggered Actions
Subscriber Management
WYSIWYG Editor
More features of Moosend
API
Campaign Management
Customizable Branding
Customizable CTAs
Customizable Fields
Customizable Forms
Customizable Templates
Data Import/Export
Drag & Drop
Drip Campaigns
Dynamic Content
Email Campaign Management
Email Marketing
Email Templates
Image Library
Landing Pages/Web Forms
Lead Capture
Lead Management
Lead Qualification
List Management
Marketing Automation
Mobile Optimization
Multi-Channel Distribution
Multi-Channel Marketing
Multivariate Testing
Personalization
Product Recommendations
Real-Time Analytics
Real-Time Monitoring
Real-Time Reporting
Reporting/Analytics
ROI Tracking
Search/Filter
Segmentation
Spam Blocker
Survey Builder
Template Management
Third-Party Integrations
Website Visitor Tracking
Workflow Management

Moosend Integrations

Google Contacts

Zen Cart

Mailchimp

WooCommerce

Drupal

Salesforce Sales Cloud

Moosend User Reviews

Overall Rating

4.6

Ratings Breakdown

76%

18%

Secondary Ratings

Ease of Use

4.5

Value for money

4.6

Customer support

4.6

Functionality

4.5

Nataliya B.

Verified reviewer

Marketing and Advertising

Self-Employed

Used weekly for less than 2 years

Review source

Reviewed February 2023

A Wonderful Email Marketing Software

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Deliverability and the level of customer support - are two critical features of the software for me. I like that it is not overly complicated - there is room for more features, but the ones you get are great!

Cons:

I would like to see some templates outside of the e-commerce realm, but that is not critical for me - I can still design a layout that works for any purpose. I also like the canvas style of visual planning of campaigns and sometimes wish Moosend could head that way. On the other hand, the step-by-step setup that they currently have takes care of all the details and ensures that your emails are ready for prime time.

Tammy D.

Verified reviewer

Professional Training & Coaching

Self-Employed

Used weekly for more than 2 years

Review source

Reviewed October 2022

Excellent Email Marketing Software

My overall experience has been very good with the software. They have updated a lot since the beginning and it is so much easier to use. I simply hop on and update my weekly emails, proof them, and send.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Ease of use, nice templates, and walks you through the needed steps, gives nice emails to arrive in their inbox. Also allows you to do landing pages for events and promos.

Cons:

No real cons - could add a few modern templates for emails (although this is not a complaint as much as preference).

Reasons for choosing Moosend

I took a chance on Moosend and am glad I did. It's been well worth it.

Reasons for switching to Moosend

I picked up Moosend as a LIfetime deal and have never left.

Rick S.

Verified reviewer

Retail

2-10 employees

Used weekly for more than 2 years

Review source

Reviewed September 2019

Best Newsletter provider

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

MOOSEND has all the analytical stuff on the back end that you need to fine tune your marketing campaign. The templates are super easy to use and look amazing. The best part is the price. It does EVERYTHING you will need at a much lower price then the other companies out there.

Cons:

I can’t really think of anything. It’s super easy to use.

Reasons for switching to Moosend

Price and ease of use.

Verified

Reviewer

Non-Profit Organization Management

11-50 employees

Used weekly for less than 12 months

Review source

Reviewed March 2020

Versatile, Functional, and great Money value

Customer support is unmatched, from day zero when I emailed them asking about their services and all. They were straight forward and the packages are fairly priced.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It was easy to use and very flexible in terms of design, segmentation, and customer support.

Cons:

Sometimes emails could be flagged as spam, but that's an issue that could be fixed with time (we've only been using the platform for the past 6 months)

Reasons for switching to Moosend

It was too expensive for us, given our limited use. Seriously, Moosend offers the same exact experience, features, and support as the 'big guys' for a fraction of the price.

Verified

Reviewer

Design

2-10 employees

Used weekly for less than 6 months

Review source

Reviewed August 2019

An incredible alternative to other ESP providers

Pretty great experience overall. A young company that is offering a lot of really advanced email functionality for a very competitive price. Can't wait to see what happens in future.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The best thing about Moosend is the ability to easily create and customise your own templates and then set them up with automation triggers. This is the kind of thing that takes your email comms to the next level. The ability to set these up is also clear and easy.

Cons:

The branding and interface are a little lacklustre, but I feel like that's easily fixed. They seem to be concentrating on the development of the platform while they're young. The UI doesn't feel as intuitive as some bigger ESPs just yet, but I feel like this is something they're probably working on.

Reasons for choosing Moosend

Moosend is the best bang for your buck. It integrates with some other pieces of software we already use, and has good deliverability ratings.

Reasons for switching to Moosend

The price was the initial factor, but the functionality kept me here.

Danielle C.

Verified reviewer

Defense & Space

Self-Employed

Used daily for less than 6 months

Review source

Reviewed March 2021

High fives!

I love the Academy and its resources and I see them both as a chance to learn and to drive potential revenues. The follow-up videos after signing up were excellent and crammed full of things that I needed to know. Most recently I have had the need to make a particular enquiry relating to compliance matters and I found the assistance I received from [SENSITIVE CONTENT HIDDEN] was fast, helpful and very detailed. This benefited me by ensuring that I could answer client's questions quickly and plan for future compliance reviews armed with the right information.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

When first looked at the software I knew instinctively that I wanted to use it. It is really easy to set up lists and to watch the stats so wee where campaigns are most helpful. It has a clean UI and the bits of the site that carry the most functionality and light and fast and easy to navigate. Really well planned out. That is why I loved it at first sight.

Cons:

It is not quite so straightforward possibly if you have never dealt with at least some more techy lingo around the use of emails and email servers, but the resources are there to help you learn and the technical assistance is rapid.

Reasons for choosing Moosend

It is fast, light and well supported by a team of exceptional people.

Joonas H.

Verified reviewer

Information Technology and Services

2-10 employees

Used weekly for less than 6 months

Review source

Reviewed October 2020

Powertool for all Marketing needs

Moosend has been able to solve our email marketing needs. Powerful Automation tools allows us to leverage machine work, and really good tracking with custom tracking on websites helps us to identify where our sales pipeline chokes.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Best part in Moosend has been really powerful Automation tools, which are included from free tier upwards. Different tiers and their pricing is also very competitive compared to other tools, which feels like it is scaling reasonably, instead of holding back important features for only high level tiers.

Cons:

Some parts of Moosend has sub optimal documentation, which requires testing what feature is actually doing. Real time chat support helps a lot though, all questions have been addressed there swiftly, and documentation is improving.

Reasons for choosing Moosend

After comparing around 20 different tools, and testing some of their free tiers, Moosend was giving most value in free tier, and their pricing was easily predictable. Pricing is reasonable, and suitable for small business also, when email marketing is only starting. No need to invest huge amount of money while learning what kind of automatic email marketing is working, and Moosend seems to be scaling with our operations seamlessly.

John G.

Verified reviewer

Hospitality

2-10 employees

Used weekly for more than 2 years

Review source

Reviewed April 2021

Quick, efficient, effective

They have helped me organize my email marketing campaigns. They provide a lot of information and best practices. Very happy overall.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Ease of use Quick campaigns with a lot of control Free options for people starting and growing their business Fantastic Customer Support (quick replies, good answers)

Cons:

They listen to their customers and roll out changes and updates so anything which may not be currently available, may soon be rolled out.

Reasons for switching to Moosend

Moosend does not have in-your-face branding in the free version plan as does Mailchimp

Leah L.

Verified reviewer

Farming

Self-Employed

Used daily for less than 6 months

Review source

Reviewed April 2021

New and impressed user.

So far so good. Working on switching over my automations as we speak.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

They offer so much for an affordable cost and the subscriber amount they allow in the same price range is more than half of the other guys.

Cons:

It is a but of a learning curve when you are used to using something like convert it. But once you learn it it is really easy to use. Plus their customer support is the best I have ever seen.

Reasons for choosing Moosend

Budget.

Reasons for switching to Moosend

I found moosend by searching for some recourses to add to a blog post then saw the features and the price! I was like "why not try it out'!

Paul S.

Verified reviewer

Health, Wellness and Fitness

Self-Employed

Used weekly for less than 12 months

Review source

Reviewed January 2021

A hidden gem

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I enjoy the simple, but powerful use of this software. It's design and user-friendly. I can set up campaigns, sales and landing pages with ease. I also LOVE the quick-to-respond customer service. They have always helped me.

Cons:

There isn't anything I have found that is lacking yet!

Reasons for choosing Moosend

I fell in love with the simplicity and look of the software. I am a solopreneur so I don't need a million bells and whistles. It felt that this was a perfect fit over the other ones.

Reasons for switching to Moosend

Mailchimp is awful. Downright evil.

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