Mailigen Software


 

Mailigen is a cloud-based email marketing solution that caters to small and midsize businesses across industries including e-commerce, advertising, banking, media and more. Key features include email list segmentation, email automation, campaign analytics, sign-up form builders, drag-and-drop email template editor, premade templates and online surveys.

Mailigen allows users to drag text boxes, images, and other components to design marketing emails. The solution provides users design tools and configurable templates and email styles that help users to create and manage their marketing campaigns.

Mailigen also offers social media integration and with third-party systems such as Shopify. The marketing messages can be sent to email contacts and on Facebook or Twitter. Users also get access to online survey integrations and text messaging capabilities.

Services are offered on a monthly subscription basis that includes support via phone, email and an online knowledge base.

 

Mailigen - Automation tree
 
  • Mailigen - Automation tree
    Automation tree
  • Mailigen - Campaign analytics
    Campaign analytics
  • Mailigen - Email reporting
    Email reporting
  • Mailigen - Geo data
    Geo data
  • Mailigen - A/B testing
    A/B testing
  • Mailigen - SMS campaigns
    SMS campaigns
Supported Operating System(s):
Web browser (OS agnostic)

42 Reviews of Mailigen

 

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Software Advice Reviews (7)
More Reviews (35)

Showing 1-7 of 7

Ashley from Tecan
Specialty: Other
Number of employees: 5,001-10,000 employees Employees number: 5,001-10,000 employees

May 2018

May 2018

Mailigen with faster sms and received.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

many benefits have been obtained since I use this software because it is able to get better performance at the time of use and is really very practical for anyone.

Pros

It's super fast this software works excellent even with little signal, I use it because its design is very practical and fast. I think it is ideal for my company because when sending information it is done in a fast way without needing to be constantly pending.

Cons

I do not like it: You need more security to be more effective. Of rest I love it is very easy to use and very useful.

Review Source
 
 

Paula from Starbucks
Specialty: Retail
Number of employees: 10,000+ employees Employees number: 10,000+ employees

April 2018

April 2018

It is a good way to diversify Email Marketing.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Mailigen has benefited me in my company, because we currently have many subscriptions, and this software has managed to control those subscriptions and obtain better results in the short and long term.

Pros


The most pleasant thing that Mailigen has, are these two things:

1.- Your design
2.- The ease of implementing SMS Marketing.

It is very easy to manage this platform, and more if it is done in a comfortable way at all times, without having any factor that makes a stay a bit complicated with some people.

Cons

I have no complaints from Mailigen, it's a pretty good software to diversify Email Marketing, providing a different way to cover this area and achieve different objectives.

Review Source
 
 

Carole from Kellogg Company
Specialty: Other
Number of employees: 10,000+ employees Employees number: 10,000+ employees

March 2018

March 2018

Mailigen contributes exactly in Marketing and marketing expansion.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

I have benefited from the use of Mailigen since I have managed to achieve a better way to conduct Marketing with my clients, and send constant information via SMS.

Pros

What I like most about Mailigen, is that it covers marketing promotion more than anything else through telephone messaging (SMS), a good way to cover marketing and expand it.

Cons

I do not like the prices of Mailigen, I consider it a very nice software that has some functions that leave a lot of things to do, and with low prices, you could enjoy the functions in an easier way.

Review Source
 
 

Angelica from Kellogg Company
Specialty: Other
Number of employees: 10,000+ employees Employees number: 10,000+ employees

March 2018

March 2018

Excellent platform to complete Email Marketing in one step.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

It has benefited me business as it has helped me grow and connect people with technology. This platform connects with your CRM, blog or e-commerce system.

Pros

What I like most about Mailigen is that it creates more lasting relationships with your customers, through the automation of email marketing. This tool is very easy to use, since its editor is drag and drop on a template.

Review Source
 
 

Allison from Rustnet
Specialty: Software / IT
Number of employees: 51-200 employees Employees number: 51-200 employees

March 2018

March 2018

I have nothing to complain about, very good design and innovation.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

I have benefited a lot from the use of Mailigen within my field of work, since I have managed to create campaigns of my company very quickly and follow the results of each campaign through any device with connection to the network.

Pros

What I like the most about Mailigen is its interface, the platform has a very appropriate design and I feel very comfortable using it, the design makes the stay more fun and it becomes much more appropriate, making a campaign is not boring with Mailigen thanks to its design and integrated functions.

Review Source
 
 

Eduardo from Polar
Specialty: Software / IT
Number of employees: 501-1,000 employees Employees number: 501-1,000 employees

February 2018

February 2018

Different platform with nice fuctions in Email and SMS Marketing.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Mailigen has provided me with a different platform to send emails and SMS to my clients interested in information. Currently my company has prospered on a good track thanks to the good technology of Mailigen, and I hope it continues like this, providing me with those excellent benefits.

Pros

Mailigen provides a completely different platform to other software that offers Email Marketing, since mailigen offers to send emails and sms to promote a campaign, I really like it this way because I can manage these two Marketing areas in a single platform and thus save results at the same time, the work that saves me is surprising.

Cons

I do not like that Mailigen has such high prices, obviously this software could be as expensive as it is now, since it has very attractive features and it takes a lot of work to develop each of them, but I would like to take into consideration low companies with few financial resources, to easily access the prices of this great platform.

Review Source
 
 

Katherine from Ryder System
Specialty: Transportation
Number of employees: 10,000+ employees Employees number: 10,000+ employees

February 2018

February 2018

Very productive software with an easy implementation in the work area.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Mailigen is a very productive software, one of the best franchises in Email Marketing, it has benefited me a lot at the business level since it has changed the way of implementation in the advertising campaigns.

Pros

Marketing with Mailigen is much easier to apply, and the speed offered by this is very good, because when you enter your panel / platform, in a matter of seconds you can design an advertising campaign, and you will have results instantly, the speed with which Mailigen works is very good.

Cons

I do not like the prices of Mailigen, and it is for the simple reason that it limits the subscriptions very much, at the moment of having a work plan (Example: 10,000 subscriptions) the plan can not be changed until you exhaust those 10,000 subscriptions, I would like that you have more freedom when choosing work plans when you want.

Review Source
 
 
 
Showing 1-20 of 35


April 2018

April 2018

Good tool for email marketing

Ease-of-use

Functionality

Product Quality

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Pros

Good value for money. Easy to use. Good customer service support. Provide constantly new functionalities.

Cons

Not as easy for automation on templates as other competitors. Not a serious issue once you get accustomed to it though.

Review Source: Capterra
 

Gert-Jan from WCC

November 2017

November 2017

The software is easy to use and customer support is excellent.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Intuitive. Easy to make your own templates. No HTML knowledge necessary. Segmentation in lists possible.

Cons

I wouldn't know. I am satisfied for my needs. Maybe setting up the response pages could be a little more intuitive.

Review Source: Capterra
 

Marcus from FINASDDEE UK LTD
Number of employees: 2-10 employees Employees number: 2-10 employees

August 2017

August 2017

Great for people new to email marketing.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Easy to use, quite easy to create and follow up campaigns.

Pros

It is quite user friendly. I knew nothing about email marketing when I started using it. It is easy create lists, design Web sign up forms and to create campaings. The analytics are are also quite good and ascertaining the open and click rates is also easy.

Cons

The link to the web sign up form is not secured. Data on it can be accessible to 3rd parties. It has to be an https not just an http...

Review Source: Capterra
 

Rikant from EaseMyTrip.com

July 2017

July 2017

Affordable & Excellent services.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

We have been using mailigen from past 2 years and really impressed with their service and email delivery mechanism.

Cons

Customer list uploading option to be improved so as data can be updated quickly.....................

Review Source: Capterra
 

Brendan from elitefeats
Number of employees: 2-10 employees Employees number: 2-10 employees

July 2017

July 2017

Very positive experience, easy to use and reliable.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Marketing.

Pros

The ability to market segment easily. We have 60K+ emails sorted in an average segment size of 400 with the largest list having 4,000.

Cons

When you get to a new email size (say from 15K to 20K) they lag the email to verify the process. However, if you contact them they free it up right away.

Review Source: Capterra
 

Olita from Jekaba Celojumi
Number of employees: 11-50 employees Employees number: 11-50 employees

July 2017

July 2017

We use this software almost two years and we are very satisfied

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

We often get the new travelers after the newsletters.

Pros

First of all - the best thing is that software is really easy to use. And Mailigen team is very responsive - it always responds quickly to questions, informs you about news, periodically analyzes the results of cooperation. There is always a feeling that we are important customers.

Cons

It's a pity that it's not possible to stop the e-mails sending if I notice some mistake in tekst after sending.

Review Source: Capterra
 

Kalvis from Grenardi

July 2017

July 2017

I'm using Mailigen more than a year now and I really like it.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

I like the template builder because you can make a design very fast and simple.
Just started to use automation, can't comment it well at the moment, but it looks good and promising.

Cons

There sometimes are errors with font formatting - it doesn't apply the changes with first time. Actually it happens so often that I am used to make most of font changes twice.

Review Source: Capterra
 

Ieva from Reputation Management Agency "Lejina & Sleiers"
Number of employees: 2-10 employees Employees number: 2-10 employees

July 2017

July 2017

Excellent customer service & user friendly campaign management

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

We have overall had a very positive partnership experience. Excellent client service - client project managers are always available for a consultation and to suggest how to better utilise the service features. Very user friendly e-mail campaign management platform, transparent report dashboard. They are constantly improving their services & are now also offering e-mail marketing automation.

Cons

There is only one feature that could be improved upon - the image editing software could be more user-friendly.

Review Source: Capterra
 

Kristine from Imanta Ziedo¿a fonds Viegli
Number of employees: 2-10 employees Employees number: 2-10 employees

July 2017

July 2017

I am using Mailigen products already 4 years and I am satisfied with them. There are easy of use.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

I can send more than 20 emails with one click.
I can get recipients reports.
I can use old templates to create new ones.
etc.

Pros

That I can create new templates very easy, but if I have questions, I can always get answers from Customer Support manager. For me very important is to see my customer reaction report, what offers Mailigen product.

Review Source: Capterra
 

juris from BiSMART
Number of employees: 2-10 employees Employees number: 2-10 employees

July 2017

July 2017

Use of Mailigen increased open rate by 12% and click rate by 117%

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

It is very intuitive, easy to use. We love the support. The reporting system is very easy to use and just by one clickone can get all the required information.

Cons

After switching to Mailigen we see our baunce rate grow dramatically. Android version is not quite ready. The mobile is choppy.

Review Source: Capterra
 

Sinda from Lavinia Lingerie Inc.
Number of employees: 2-10 employees Employees number: 2-10 employees

July 2017

July 2017

What makes the experience great is the attitude towards everything in the process.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Attitude, including customer service & problem solving, and attitude towards perspectives - ideas, features & techniques to be implemented/recommended to clients. This characterizes also the quality of the service.

Cons

Availability on weekends and holidays, especially regarding the online chat option as a quick help to solve anything could've gone wrong.

Review Source: Capterra
 

Kalvis from Grenardi

July 2017

July 2017

Easy to use, deep statistics, quick editor

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Drag and drop editor with lots of options, almost everything is possible to make a good looking , fully functional newsletter

Cons

If you edit fonts then sometimes you need to do it twice, because it doesn't apply the changes with first time.

Review Source: Capterra
 

ann from Camddwr Canine Ltd
Number of employees: 2-10 employees Employees number: 2-10 employees

July 2017

July 2017

love mailgen

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

able to reach my customers with news

Pros

its fairly easy to work with for someone with few IT skills-it allows me to add pictures to customise the newsletter

Cons

could be easier to move things about- would like to learn more but it is getting easier each time I use

Review Source: Capterra
 

Lauma from Iespjama misija
Number of employees: 11-50 employees Employees number: 11-50 employees

July 2017

July 2017

Mailingen is super easy to use, yet very powerful and diverse tool for e-mail marketing.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

The support system for Mailigen is really great! Even though it was easy enough to build my own custom template and make new campaigns, whenever I needed help, support was just there - very polite, professional and supportive. I also loved that, before you send your campaign, there is an option to check the "spam filter". So now you can be sure your email won't get lost in a spam, which is pretty cool . I have to admit, that another cool feature is campaign analytics. Compared to other services I have used, Mailigen offers very deep analytics, yet easy to use, nice design, ready to be presented!

Cons

I would like to have an option of syncing with my Salesforce data, so that all the contact lists would update automatically. On the other hand, the upload system for your contact lists for Malign is so easy, that it is not a big issue.

Review Source: Capterra
 

Laura from iDEA HOUSE events
Number of employees: 2-10 employees Employees number: 2-10 employees

June 2017

June 2017

Great team and good service!

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

We are sending newsletters to our customers so email marketing is one of the most important marketing and sales tool for our company.

Pros

Very useful tool for our company is SMS text integration. Mailigen team is realy supportive and if there are some problems they manage to help quickly.

Cons

There were some problems with a responsive web design but Mailigen team succesfully solved that. Also some features in template designing are not intuitive.

Review Source: Capterra
 

Daryle from Inglewood Community League
Number of employees: 2-10 employees Employees number: 2-10 employees

June 2017

June 2017

One of the easiest bulk mail systems I've used

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

The ability to assign different roles (office admin to add new subscribers), editors (to produce the newsletters), and approvers (to review the newsletter and send it out) works well with our organization. And it's compliant with CASL. Great price point for smaller organizations such as many non-profits. Great UX experience and strong customer support.

Cons

To resend the same message a second time, it needs to be copied to a new instance before sending. The same instance should be able to be sent out multiple times.

Review Source: Capterra
 

Gabor from Revarder

June 2017

June 2017

Among the top 8 out of 128 Email Marketing Providers

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

At Revarder, we tested 128 Email Providers by comparing 23 criteria. Mailigen belongs to the top 8, which is quite impressive. Mailigen is a stable platform with a modern User Interface and offers all basic features that are needed (and most advanced features too). Bonus: they have an integrated survey system, a very useful subject line tester and offer more than 100 well-designed email templates.

Cons

They offer a 30 days trial, but no free plan. They offer a mobile/tablet/desktop preview but they don't offer a preview of all available email clients like Gmail, Yahoo etc.

Review Source: Capterra
 

vin from Crk London

June 2017

June 2017

Very good

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

its easy to use for someone with limited computer skills like myself. The ability to mail multiple customers about new products in a neat and compact way has helped us with our sales.

Cons

The mail sometime comes up in peoples promotion box so they miss them. I find it difficult to resize images too

Review Source: Capterra
 

Vladislavs from PAGE studio
Number of employees: 2-10 employees Employees number: 2-10 employees

June 2017

June 2017

Best software for newsletter building with no coding.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Easy and responsive newsletters.

Pros

The interactive newsletter builder is great, it allows me to make responsive e-mails, which is not possible by handcrafted html code.

Cons

Bugs in the newsletter builder. Sometimes unable to save something, for example, the plain text for the e-mail.

Review Source: Capterra
 

Zane from InfoEra Latvia, SIA
Number of employees: 11-50 employees Employees number: 11-50 employees

June 2017

June 2017

Professional service and excellent customer relationship.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

It is easy to understand and to use. The technical support is responding fast and they seem interested in their customer success. Would definitely suggest it to my business partners.

Review Source: Capterra