Mailigen Software


 

Mailigen is a cloud-based email marketing system. It is suitable for individuals as well as midsize companies in industries including e-commerce, advertising, banking, media and more. Key features include email list segmentation, email automation, campaign analytics, sign-up form builders, drag-and-drop email template editor, premade templates and online surveys.

Mailigen allows users to drag text boxes, images, and other components to design marketing emails. Design tools are available in a single toolbar, and users can create campaigns using configurable templates or create custom emails.

Mailigen also offers social media integration as well as integration with services such as Shopify. Each marketing message can be sent to email contacts as well as contacts on Facebook or Twitter. Users also have access to online survey integration and text messaging capabilities.

 

Mailigen - Automation tree
 
  • Mailigen - Automation tree
    Automation tree
  • Mailigen - Campaign analytics
    Campaign analytics
  • Mailigen - Email reporting
    Email reporting
  • Mailigen - Geo data
    Geo data
  • Mailigen - A/B testing
    A/B testing
  • Mailigen - SMS campaigns
    SMS campaigns
Supported Operating System(s):
Web browser (OS agnostic)

35 Reviews of Mailigen

Showing 1-20 of 35

 

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Gert-Jan from WCC

November 2017

November 2017

The software is easy to use and customer support is excellent.

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Pros

Intuitive. Easy to make your own templates. No HTML knowledge necessary. Segmentation in lists possible.

Cons

I wouldn't know. I am satisfied for my needs. Maybe setting up the response pages could be a little more intuitive.

Review Source: Capterra
 

Francesco from Spotlime

October 2017

October 2017

Good tool for email marketing

Ease-of-use

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Pros

Good value for money. Easy to use. Good customer service support. Provide constantly new functionalities.

Cons

Not as easy for automation on templates as other competitors. Not a serious issue once you get accustomed to it tough.

Review Source: Capterra
 

Marcus from FINASDDEE UK LTD
Number of employees: 2-10 employees Employees number: 2-10 employees

August 2017

August 2017

Great for people new to email marketing.

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Easy to use, quite easy to create and follow up campaigns.

Pros

It is quite user friendly. I knew nothing about email marketing when I started using it. It is easy create lists, design Web sign up forms and to create campaings. The analytics are are also quite good and ascertaining the open and click rates is also easy.

Cons

The link to the web sign up form is not secured. Data on it can be accessible to 3rd parties. It has to be an https not just an http...

Review Source: Capterra
 

Rikant from EaseMyTrip.com

July 2017

July 2017

Affordable & Excellent services.

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Pros

We have been using mailigen from past 2 years and really impressed with their service and email delivery mechanism.

Cons

Customer list uploading option to be improved so as data can be updated quickly.....................

Review Source: Capterra
 

Brendan from elitefeats
Number of employees: 2-10 employees Employees number: 2-10 employees

July 2017

July 2017

Very positive experience, easy to use and reliable.

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Marketing.

Pros

The ability to market segment easily. We have 60K+ emails sorted in an average segment size of 400 with the largest list having 4,000.

Cons

When you get to a new email size (say from 15K to 20K) they lag the email to verify the process. However, if you contact them they free it up right away.

Review Source: Capterra
 

Olita from Jekaba Celojumi
Number of employees: 11-50 employees Employees number: 11-50 employees

July 2017

July 2017

We use this software almost two years and we are very satisfied

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We often get the new travelers after the newsletters.

Pros

First of all - the best thing is that software is really easy to use. And Mailigen team is very responsive - it always responds quickly to questions, informs you about news, periodically analyzes the results of cooperation. There is always a feeling that we are important customers.

Cons

It's a pity that it's not possible to stop the e-mails sending if I notice some mistake in tekst after sending.

Review Source: Capterra
 

Kalvis from Grenardi

July 2017

July 2017

I'm using Mailigen more than a year now and I really like it.

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Pros

I like the template builder because you can make a design very fast and simple.
Just started to use automation, can't comment it well at the moment, but it looks good and promising.

Cons

There sometimes are errors with font formatting - it doesn't apply the changes with first time. Actually it happens so often that I am used to make most of font changes twice.

Review Source: Capterra
 

Ieva from Reputation Management Agency "Lejina & Sleiers"
Number of employees: 2-10 employees Employees number: 2-10 employees

July 2017

July 2017

Excellent customer service & user friendly campaign management

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Pros

We have overall had a very positive partnership experience. Excellent client service - client project managers are always available for a consultation and to suggest how to better utilise the service features. Very user friendly e-mail campaign management platform, transparent report dashboard. They are constantly improving their services & are now also offering e-mail marketing automation.

Cons

There is only one feature that could be improved upon - the image editing software could be more user-friendly.

Review Source: Capterra
 

Kristine from Imanta Ziedo¿a fonds Viegli
Number of employees: 2-10 employees Employees number: 2-10 employees

July 2017

July 2017

I am using Mailigen products already 4 years and I am satisfied with them. There are easy of use.

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I can send more than 20 emails with one click.
I can get recipients reports.
I can use old templates to create new ones.
etc.

Pros

That I can create new templates very easy, but if I have questions, I can always get answers from Customer Support manager. For me very important is to see my customer reaction report, what offers Mailigen product.

Review Source: Capterra
 

juris from BiSMART
Number of employees: 2-10 employees Employees number: 2-10 employees

July 2017

July 2017

Use of Mailigen increased open rate by 12% and click rate by 117%

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Pros

It is very intuitive, easy to use. We love the support. The reporting system is very easy to use and just by one clickone can get all the required information.

Cons

After switching to Mailigen we see our baunce rate grow dramatically. Android version is not quite ready. The mobile is choppy.

Review Source: Capterra
 

Sinda from Lavinia Lingerie Inc.
Number of employees: 2-10 employees Employees number: 2-10 employees

July 2017

July 2017

What makes the experience great is the attitude towards everything in the process.

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Pros

Attitude, including customer service & problem solving, and attitude towards perspectives - ideas, features & techniques to be implemented/recommended to clients. This characterizes also the quality of the service.

Cons

Availability on weekends and holidays, especially regarding the online chat option as a quick help to solve anything could've gone wrong.

Review Source: Capterra
 

Kalvis from Grenardi

July 2017

July 2017

Easy to use, deep statistics, quick editor

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Pros

Drag and drop editor with lots of options, almost everything is possible to make a good looking , fully functional newsletter

Cons

If you edit fonts then sometimes you need to do it twice, because it doesn't apply the changes with first time.

Review Source: Capterra
 

ann from Camddwr Canine Ltd
Number of employees: 2-10 employees Employees number: 2-10 employees

July 2017

July 2017

love mailgen

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able to reach my customers with news

Pros

its fairly easy to work with for someone with few IT skills-it allows me to add pictures to customise the newsletter

Cons

could be easier to move things about- would like to learn more but it is getting easier each time I use

Review Source: Capterra
 

Lauma from Iespjama misija
Number of employees: 11-50 employees Employees number: 11-50 employees

July 2017

July 2017

Mailingen is super easy to use, yet very powerful and diverse tool for e-mail marketing.

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Pros

The support system for Mailigen is really great! Even though it was easy enough to build my own custom template and make new campaigns, whenever I needed help, support was just there - very polite, professional and supportive. I also loved that, before you send your campaign, there is an option to check the "spam filter". So now you can be sure your email won't get lost in a spam, which is pretty cool . I have to admit, that another cool feature is campaign analytics. Compared to other services I have used, Mailigen offers very deep analytics, yet easy to use, nice design, ready to be presented!

Cons

I would like to have an option of syncing with my Salesforce data, so that all the contact lists would update automatically. On the other hand, the upload system for your contact lists for Malign is so easy, that it is not a big issue.

Review Source: Capterra
 

Laura from iDEA HOUSE events
Number of employees: 2-10 employees Employees number: 2-10 employees

June 2017

June 2017

Great team and good service!

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We are sending newsletters to our customers so email marketing is one of the most important marketing and sales tool for our company.

Pros

Very useful tool for our company is SMS text integration. Mailigen team is realy supportive and if there are some problems they manage to help quickly.

Cons

There were some problems with a responsive web design but Mailigen team succesfully solved that. Also some features in template designing are not intuitive.

Review Source: Capterra
 

Daryle from Inglewood Community League
Number of employees: 2-10 employees Employees number: 2-10 employees

June 2017

June 2017

One of the easiest bulk mail systems I've used

Ease-of-use

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Pros

The ability to assign different roles (office admin to add new subscribers), editors (to produce the newsletters), and approvers (to review the newsletter and send it out) works well with our organization. And it's compliant with CASL. Great price point for smaller organizations such as many non-profits. Great UX experience and strong customer support.

Cons

To resend the same message a second time, it needs to be copied to a new instance before sending. The same instance should be able to be sent out multiple times.

Review Source: Capterra
 

Gabor from Revarder

June 2017

June 2017

Among the top 8 out of 128 Email Marketing Providers

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Pros

At Revarder, we tested 128 Email Providers by comparing 23 criteria. Mailigen belongs to the top 8, which is quite impressive. Mailigen is a stable platform with a modern User Interface and offers all basic features that are needed (and most advanced features too). Bonus: they have an integrated survey system, a very useful subject line tester and offer more than 100 well-designed email templates.

Cons

They offer a 30 days trial, but no free plan. They offer a mobile/tablet/desktop preview but they don't offer a preview of all available email clients like Gmail, Yahoo etc.

Review Source: Capterra
 

vin from Crk London

June 2017

June 2017

Very good

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Pros

its easy to use for someone with limited computer skills like myself. The ability to mail multiple customers about new products in a neat and compact way has helped us with our sales.

Cons

The mail sometime comes up in peoples promotion box so they miss them. I find it difficult to resize images too

Review Source: Capterra
 

Vladislavs from PAGE studio
Number of employees: 2-10 employees Employees number: 2-10 employees

June 2017

June 2017

Best software for newsletter building with no coding.

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Easy and responsive newsletters.

Pros

The interactive newsletter builder is great, it allows me to make responsive e-mails, which is not possible by handcrafted html code.

Cons

Bugs in the newsletter builder. Sometimes unable to save something, for example, the plain text for the e-mail.

Review Source: Capterra
 

Zane from InfoEra Latvia, SIA
Number of employees: 11-50 employees Employees number: 11-50 employees

June 2017

June 2017

Professional service and excellent customer relationship.

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Pros

It is easy to understand and to use. The technical support is responding fast and they seem interested in their customer success. Would definitely suggest it to my business partners.

Review Source: Capterra