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Overview
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SimplyCast 2026: Benefits, Features & Pricing

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  • Pricing and Plans
  • Features
  • Integrations
  • User Reviews

Overview

SimplyCast
SimplyCast
3.6
(26)

Pricing

Starting at $3.00 per month

About SimplyCast

SimplyCast is a cloud-based marketing automation solution for small, midsize and large organizations. It caters to various industries including automation, education, health care, hospitality, media and entertainment, nonprofits, political marketing, real estate and restaurants. Primary features include Customer Relationship Management (CRM), calendar, email marketing, Facebook automation, fax marketing, landing pages, SMS marketing and reporting.

Other features include sonar web tracking, surveys, alerts, event management, teleconferencing, Interactive Voice Response (IVR) and lead nurturing. It allows users to target the leads personally using the contact profiles, landing page and website analytics. It can help users find the hottest leads and turn them to customers. It offers integration with Zoho CRM, vTiger, SugarCRM, Salesforce, Microsoft Outlook, Wordpress and social media platforms such as Twitter and Facebook.

SimplyCast is available in 11 different languages. Customer support is offered via email and over the phone.

SimplyCast Screenshots

0
0

SimplyCast Pricing and Plans

Starting price: $3.00 per month
Free Trial
Free Version

Basic

$3.00

per month

No plan information available

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    SimplyCast Features

    • Popular features found in Email Marketing
      A/B Testing
      Autoresponders
      Campaign Analytics
      Campaign Scheduling
      CAN-SPAM Compliance
      Contact Management
      Customer Segmentation
      Email Tracking
      Event Triggered Actions
      Subscriber Management
      WYSIWYG Editor
    • More features of SimplyCast
      CRM
      Customer Surveys
      Customization
      Drip Campaigns
      Email Marketing
      Landing Pages/Web Forms
      Lead Management
      Lead Nurturing
      Lead Qualification
      List Management
      Marketing Automation
      Mass Notifications
      Monitoring
      Multi-Channel Marketing
      Reporting/Analytics
      ROI Tracking
      Scheduled Messaging
      Segmentation
      Shortcodes
      SMS Marketing
      SMS Messaging
      Social Marketing
      Social Media Integration
      Template Management
      Templates
      Two-Way Communication
      Website Analytics
      Website Visitor Tracking

    SimplyCast Integrations

    Capsule
    Capsule
    Highrise
    Highrise
    Salesforce Sales Cloud
    Salesforce Sales Cloud
    Shopify
    Shopify
    SugarCRM
    SugarCRM
    BigCommerce
    BigCommerce

    See all 18 integrations

    SimplyCast User Reviews

    Overall Rating

    3.6

    Ratings Breakdown

    5

    50%

    4

    15%

    3

    4%

    2

    4%

    1

    27%

    Secondary Ratings

    Ease of Use

    3.8

    Value for money

    4.1

    Customer support

    4.4

    Functionality

    3.9

    Mark's profile

    Mark D.

    Verified reviewer

    Construction

    1001-5000 employees

    Used weekly for less than 2 years

    Review source

    Reviewed July 2017

    Simply Awesome

    5

    Ratings Breakdown

    4
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    Customer service works closely with the Dev team Easy to use interface Lots of video tutorials A host of useful tools for simple automation.
    Cons:
    There is a lot of 'saving progress" prompts, mind you I've never lost work. Wish you could zoom in the canvas.

    Read More

    CL

    Chad L.

    Verified reviewer

    Hospital & Health Care

    10000+ employees

    Used weekly for less than 6 months

    Review source

    Reviewed March 2020

    Great new platform that needs more recognition!

    5

    Outstanding.

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    The product is exceptionally easy-to-use and the customer service is extraordinary. My Account Manager, [SENSITIVE CONTENT HIDDEN], is light-speed and generally resolves any issue (not there is many) within an hour.
    Cons:
    There was a little bit of difficulty getting the email authentication working but I take it that this was my company not SimplyCast.

    Reasons for choosing SimplyCast

    Unique, better customer service, more engaging, new, modern, different, friends recommending it, more options, looked more user-friendly, more captivating in terms of the marketing of the product

    Reasons for switching to SimplyCast

    We had friends at IWK recommending it. I also heard it in conversation one time at a Knowledge Translation conference re: digital automation tools to use

    Read More

    IM

    Ian M.

    Retail

    2-10 employees

    Used monthly for more than 2 years

    Review source

    Reviewed February 2017

    Simply Awful!

    1

    We used Simplycast for around 4 years and it was torture from start to finish. Firstly the interface is clumsy and clunky. even when you do manage to work around the frequent screw ups it produces, it often just junks your entire email campaign with no way to recover it. You can spend hours trying to figure out ways of getting the GUI to actually render something that approaches what you're trying to achieve and then you find out after testing that it simply doesn't work. On other occasions you'd make one small change to a layout and it would break everything else you'd spent hours trying to get right. On one occasion I discovered that the email we'd composed missed out huge chunks when sent to an Outlook mail client. I contacted support to be blithely told that their system doesn't support Outlook, even though it's the single most popular email client on the planet! The final straw was when I scheduled an important campaign to run a week or so before Black Friday. After realizing it hadn't gone out I again contacted support to be told they were having 'issues' (a familiar story from Simplycast). Not only had the campaign not gone out, it was stuck in their mail queue meaning I couldn't send anything else out. After several days of this, we gave up and signed up with a different company. After explaining all this to their support guy he offered to refund us back the outstanding credits on the account. Another 3 months went by and we never received the refund or even any contact from them. When I called them I'd get another litany of excuses about the finance department having 'issues'. Finally, I was told they'd basically changed their minds and weren't going to give us the refund after all. Although they never bothered to tell me any of this as they were apparently not able to email or call me. That's from a company who are supposed to be communications experts. The only reason we had such a large credit on the account was that their pricing information was misleading in the first place which led to us racking up huge bills on an account we rarely used. They offered a 'roll over' service on unused credits for an extra $ a month. But somehow this meant we still paid for the rolled over credits every month. A small bill of around $16 a month ballooned to around $ a month before we realised what was happening. After complaining they agreed to convert the outstanding credits to pre-paid and we assumed we'd eventually use them up. But as each email campaign was so difficult to launch we rarely bothered. The $ refund wasn't even close to what we'd lost during this fiasco but it was a historical debt so I accepted the offer as a good will gesture. Although ultimatley even that was screwed up! The whole experience with Simplycast is appalling from beginning to end. From their terrible system, to their laughable customer care department. We moved to another service and it's like night and day. Everything works, it takes around and hour to set up and test a campaign (as opposed to a couple of days with Simplycast) and we're also seeing massive increases in our opening ratios. Something like 10-12% as opposed to 3-5% with Simplycast. So its not just an awful experience for you as the user, your customers don't see half of the messages you pay for anyway! Basically avoid them like the plague and check out one of the plethora of much better run and much more responsive services out there.

    Ratings Breakdown

    1
    Ease of use
    1
    Value for money
    1
    Customer support
    1
    Functionality
    icon
    Pros:
    None
    Cons:
    Difficult to say which is worse - the waste of money or the waste of time. If I could have given them zeros stars I would.

    Read More

    AB

    Anna B.

    Verified reviewer

    Leisure, Travel & Tourism

    2-10 employees

    Used monthly for less than 12 months

    Review source

    Reviewed June 2024

    SimplyCast Review

    5

    The staff at SimplyCast knows exactly what they're doing to help boost your business.

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    They are dependable and cost effective, they will help to push your business to get an increase with clients.
    Cons:
    I do not have any form of negative or bad experience with SimplyCast.

    Read More

    MR

    Melanie R.

    Verified reviewer

    Publishing

    Self-Employed

    Used monthly for more than 2 years

    Review source

    Reviewed August 2021

    Been with Simplycast for over 12 years!

    4

    I needed to transfer my existing mailing list from the days when I used to send things by post! The email newsletters I send enable me to keep in touch with people who are interested in my work, to advertise events, to offer products at a discount, to sell items, and to write occasional articles of interest.

    Ratings Breakdown

    4
    Ease of use
    5
    Value for money
    5
    Customer support
    4
    Functionality
    icon
    Pros:
    Best feature is their wonderful customer service! Truly. My experience with Simplycast has mostly been trouble-free, but if there is an issue, I have found their people to be unfailingly responsive, attentive, thorough, polite and pleasant. Wouldn't go anywhere else!
    Cons:
    Bit nervous about the recent 'upgrade' which I've yet to fully take on -:)

    Read More

    BM

    Bandorah M.

    Verified reviewer

    Marketing and Advertising

    11-50 employees

    Used daily for more than 2 years

    Review source

    Reviewed July 2017

    The best marketing software we ever you used, have been using the software for over 5 years now.

    5

    Love it and I highly recommend the software.

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    The software has over 20 apps built-in and the opportunity to increase the business with this type of software has been great. We used the system for over five years and have been very happy with it. The system has all the capabilities we need and it helped us consolidate our spending from six different vendors and this was great as we didn't have much staff and it reduced our spending by over 40%.
    Cons:
    The software has many features, and we needed to invest the time to explore all of the capabilities. So overall, once we learned the software we were able to take advantage of automation capabilities and this has helped us a lot. My recommendation is spend the time to learn it, otherwise, you will under utilize it.

    Read More

    JK

    Judith K.

    Verified reviewer

    Computer Software

    11-50 employees

    Used monthly for more than 2 years

    Review source

    Reviewed September 2020

    Great Marketing Automation for Small Businesses

    5

    Besides having the functionality I needed the most important thing that has made me stick with Simplycast is their customer service. Whenever I have a question, they are helpful and quick to respond. To me service is everything and Simplycast stood above the rest.

    Ratings Breakdown

    4
    Ease of use
    5
    Value for money
    5
    Customer support
    4
    Functionality
    icon
    Pros:
    I use this software for sending email newsletters to my clients and prospects. I like the WSIWYG email design abilities as I make my own emails with images and words and it makes it easy to make it look nice as if a professional marketer had done the set up. I like that I can see who opened it and any bounced emails as well as satisfy the requirements of the unsubscribe button for sending mass emails.
    Cons:
    I found learning the 360 automation ability (the ability to segment your market and set up predetermined campaigns to send emails based on specific times or conditions being reached) tricky to wrap my head around at first. However, I eventually got the hang of it as they patiently helped me understand this set up. The price goes up with the number of people on your list, but they have to make money somehow.

    Reasons for switching to SimplyCast

    I wanted to deal with a Canadian company and I went out searching for the combination of functionality and service I was looking for.

    Read More

    PH

    Prudence H.

    Verified reviewer

    Consumer Goods

    51-200 employees

    Used daily for more than 2 years

    Review source

    Reviewed January 2020

    Email Marketing with Dedicated Help

    4

    Ratings Breakdown

    4
    Ease of use
    4
    Value for money
    5
    Customer support
    4
    Functionality
    icon
    Pros:
    The best feature of SimplyCast is the dedicated support. It's fairly intuitive and easy to use. However, with most email marketing systems, if you get stuck you have to use online help. I actually have someone dedicated to helping me. And he is the best! Quick, efficient and very friendly.
    Cons:
    Upgrades tend to drop some fairly basic user features.

    Read More

    VR

    Verified
    Reviewer

    Computer Software

    501-1000 employees

    Used other for less than 6 months

    Review source

    Reviewed May 2021

    An Email Marketing Tool That Did Not Work for Us

    2

    In short, after sending a few emails from this system, we decided not to continue with this platform.

    Ratings Breakdown

    3
    Ease of use
    5
    Customer support
    2
    Functionality
    icon
    Pros:
    The biggest pro was that it was a pay per use model, which suited us at the time as we weren't sending out too many email campaigns.
    Cons:
    There isn't as much flexibility in terms of the look and feel of your email (in comparison to other drag and drop platforms). As soon as we swapped to run our campaign on this software, our open and click-through rates dropped abysmally - unsure if it was due to our less-attractive emails or if something about the program was preventing our emails from reaching our recipients' inboxes. The software itself isn't that intuitive and there aren't many resources available to help with navigation. I ended up being charged for a campaign that I didn't mean to send - fortunately, the customer support team was very helpful and understanding, granting me a full refund.

    Read More

    VR

    Verified
    Reviewer

    Financial Services

    Used unspecified for unspecified

    Review source

    Reviewed October 2014

    Cludgy and Bug-filled software and TERRIBLE customer service!!!

    1

    I used this product for Fax Blasts, and sometimes it works, sometimes it doesn't. You have to purchase credits to send faxes. The product estimates the cost of a fax blast and EVERY time the Actual cost vs the estimated cost is WAY off. It is generally 3-4 times the estimate! A complete rip-off. If you are sending a fax blast and your estimate shows you have enough credits to complete the job, don't assume your fax was sent. I just had a fax job that I assumed was sent and it turns out it never went out because the estimate was wrong and there weren't enough credits. The software doesn't even notify you that your fax never went out!!! On another note, the "customer care" people don't seem to have the IQ's to form a complete sentence much less help you with whatever issues your having. Don't bother with this product.

    Ratings Breakdown

    icon
    Pros:
    None
    Cons:
    -Bad software -Bad service -Unreliable metrics

    Read More

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