Finding software can be overwhelming. Small business software helps small businesses manage marketing campaigns and create/nurture leads, so that they can attract more customers and increase sales.
Showing 1-20 of 266 products
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Pardot, a Salesforce company, is designed for organizations that primarily focus on business-to-business (B2B) sales and marketing automation. This email marketing system offers automated support for the longer timespan and multi-step... Read more
Platforms: MacWinLinux
Deployments: Cloud, On premise
Business Size:
Kizen offers a cloud-based suite of marketing, customer relationship management (CRM) and sales tools suitable for small and midsize businesses in a range of industries. Features include contact and lead management, form automation,... Read more
Platforms: MacWinLinux
Deployments: Cloud, On premise
Business Size:
INBOX25 is a marketing automation platform that helps businesses of all sizes manage lead capturing, personalized engagement and sales. The solution leverages artificial intelligence to provide a unified platform for marketing and... Read more
Platforms: MacWinLinux
Deployments: Cloud, On premise
Business Size:
SharpSpring is a fully integrated cloud-based marketing tool that offers customer relationship management, marketing automation, mobile and social marketing, sales team automation, customer service and more, all within one solution. SharpSpring... Read more
Platforms: MacWinLinux
Deployments: Cloud, On premise
Business Size:
HubSpot is a leading growth platform. Over 52,000 total customers in more than 100 countries use HubSpot’s award-winning software, services, and support to transform the way they attract, engage, and delight customers. Marketing... Read more
Platforms: MacWinLinux
Deployments: Cloud, On premise
Business Size:
Established in 2008, Act-On is a comprehensive marketing automation tool designed to offer a complete suite of applications, including email marketing, website visitor tracking, lead management, social media management, reporting and... Read more
Platforms: MacWinLinux
Deployments: Cloud, On premise
Business Size:
Campaign Monitor is a cloud-based email marketing solution that helps businesses manage new subscriptions, send email newsletters and generate reports. It caters to businesses of all sizes across various industry verticals. The solution... Read more
Platforms: MacWinLinux
Deployments: Cloud, On premise
Business Size:
Net-Results is a cloud-based marketing automation solution for small, midsize and large businesses. Primary features include lead management, lead scoring, marketing list management, email builder, social media management, insights... Read more
Platforms: MacWinLinux
Deployments: Cloud, On premise
Business Size:
emfluence Marketing Platform is a cloud-based marketing solution that offers tools to create, track and run online marketing campaigns. Key features include email marketing, form and landing page builders, calendars, social media marketing... Read more
Platforms: MacWinLinux
Deployments: Cloud, On premise
Business Size:
Sendlane is a cloud-based email marketing solution for content creators, digital marketers, and e-commerce companies. Key features include email automation, performance tracking, real-time reporting and analytics as well as email retargeting. Sendlane... Read more
Platforms: MacWinLinux
Deployments: Cloud, On premise
Business Size:
Hatchbuck is a sales and marketing solution designed for small to midsize businesses. The integrated solution offers combined sales automation, marketing automation and email marketing features. Hatchbuck is a good fit for a wide range... Read more
Platforms: MacWinLinux
Deployments: Cloud, On premise
Business Size:
Growlabs is a cloud-based customer relationship management (CRM) system for small to midsize companies in the following industries: accounting, advertising, insurance, legal, media, nonprofit, real estate, and software/IT. The Growlabs... Read more
Platforms: MacWinLinux
Deployments: Cloud, On premise
Business Size:
eTrigue DemandCenter is a cloud-based marketing automation solution that caters to SMBs in various industries including advertising, healthcare, technology, transportation, utilities and B2B. DemandCenter's drag and drop interface... Read more
Platforms: MacWinLinux
Deployments: Cloud, On premise
Business Size:
Klaviyo is a cloud-based email marketing solution for e-commerce businesses. Key features include integration with multiple platforms, audience segmentation and performance reporting. Klaviyo allows users to send out targeted email... Read more
Platforms: MacWinLinux
Deployments: Cloud, On premise
Business Size:
Delivra is a cloud-based marketing platform designed for companies looking to manage automated email marketing campaigns. It’s suited for small to midsize organizations in a variety of industries, such as education, healthcare, real... Read more
Platforms: MacWinLinux
Deployments: Cloud, On premise
Business Size:
OutboundEngine is a cloud-based marketing automation solution targeting small and midsize companies. It caters to real estate, insurance, mortgage, financial advisors, automotive, wellness, legal and marketing industries. Primary features... Read more
Platforms: MacWinLinux
Deployments: Cloud, On premise
Business Size:
Emercury is a cloud-based email marketing solution designed for entrepreneurs, bloggers, speakers, marketers, and developers. Features include A/B testing, template management, WYSIWYG email editor, image library, campaign management... Read more
Platforms: MacWinLinux
Deployments: Cloud, On premise
Business Size:
Textedly is a cloud-based SMS marketing tool for businesses of all sizes. The system offers mass group texting, text scheduling and customizable auto replies. Users can send texts over 300 characters long. The system also offers a... Read more
Platforms: MacWinLinux
Deployments: Cloud, On premise
Business Size:
Drip is a cloud-based email marketing solution catering to businesses of all sizes across various industries such as marketing and advertising, consumer goods and e-learning. Key features include workflow automation, multi-channel... Read more
Platforms: MacWinLinux
Deployments: Cloud, On premise
Business Size:
Avochato is a messaging and reputation management solution designed for companies of all sizes. It offers customer review management, response management, review monitoring and reporting functionalities within a suite. The product... Read more
Platforms: MacWinLinux
Deployments: Cloud, On premise
Business Size:
With marketing software becoming ever cheaper and easier to deploy, businesses are finding themselves in the market (pun intended) for a new or updated system. This is especially true of small and midsize businesses (SMBs), who are adopting marketing software at a rapid rate.
Smaller companies may have avoided spending money on such software in the past, either because they lack a dedicated marketing department or the resources to afford a marketing system. These days, though, you'd be foolhardy not to invest in marketing software that can allow your business to run its own marketing campaigns without any outside help—even if your marketing “department" is just one person.
“Small business marketing software" is not a specific type of marketing software, so much as it is a general set of marketing software that caters to smaller businesses with fewer monetary and marketing resources.
This guide will help you pick the best marketing software option for your own small business.
Here's what we'll discuss: