About Socialbakers

Socialbakers is an AI-powered social media marketing suite. The product offers digital marketing services and engages brands and grows their customer base through content personalization. It caters to enterprise brands and SMBs.

Socialbakers’ platform includes modules for audiences and influencers, content intelligence, social media management, social media monitoring, community management and AI-powered marketing. The product also offers free tools such as an influencer search tool, a personal mapping tool, an influencer hash tag search tool, a Facebook performance quadrant report, an Instagram performance quadrant report, a Facebook benchmark tool, a Facebook ads calculator, a Facebook post promotion tool, an Instagram analytics tool and more.


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Supported Operating System(s):

Web browser (OS agnostic)

13 Reviews of Socialbakers

Average User Ratings

Overall

4.00 / 5 stars

Ease-of-use

4.0

Value for money

3.5

Customer support

4.5

Functionality

4.0

Ratings Snapshot

5 stars

(6)

6

4 stars

(4)

4

3 stars

(1)

1

2 stars

(1)

1

1 stars

(1)

1

Likelihood to Recommend

Not likely

Very likely

Showing 1 - 5 of 13 results

March 2018

Ksenia from CFT

Verified Reviewer

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

March 2018

Best Multipurpose Social ROI Tool for the Money

It helps us monitor the month on month growth of our page and posts, and easily compare these to sector and industry wide competitors.

Pros

Everything is so clear and easy to find. The charts are so nicely produced they can practically just be exported straight into a client report.

Cons

There can be a LOT of data, and sometimes whats on the dashboard is just a taster, so you have to deep dive. Similarly, sometimes the specific reports don't have what is on the dashboard so you can do a lot of back-and-forth. Also, there are some data sets for which I would love an exact number, but it reports as a 'per 1000 users'

Response from Socialbakers

Replied December 2018

Hi Ksenia! Thank you for taking the time to give us your feedback! We're glad to hear you're pleased with the quality of the reports you can produce with Socialbakers and that you're finding our platform useful for monitoring and benchmarking your pages' performance. We're continually working on ways to improve the service we offer our customers, to ensure that the data you get has the fine detail you require. Best, Socialbakers Team

January 2019

Kaylee from Estee Lauder

Verified Reviewer

Company Size: 10,000+ employees

Industry: Consumer Goods

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

4.0

Functionality

4.0

January 2019

Analyzing Metrics with Social Bakers

Pros

SocialBakers allows our team to analyze metrics in one platform, rather than multiple. The filtering functionality and ability to pull reports is extremely helpful.

Cons

Reports downloaded from SocialBakers are not the prettiest for sharing across various teams.

Response from Socialbakers

Replied February 2019

Kaylee, Josh, your account manager, can help you with your reports and their presentation; please give him a call. The value of being able to analyze and report on all your social profiles in one place is indeed an advantage. Thank you for your review! All the Best, Simon and Josh, Socialbakers Team

August 2019

Anonymous

Verified Reviewer

Company Size: 501-1,000 employees

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

3.0

Value for money

2.0

Customer support

3.0

Functionality

2.0

August 2019

Best tool for all social media platforms

Overall it was nice experience as my client was very happy with the quality of insights which I garned from Social bakers. Though I used it 3-4 times but really like its quality though live data cannot be tracked which is negative feature in it

Pros

Though i used it 3 times but i like its way of extracting data and its data effectiveness is also better than other tools, It is easy to use and its visualization part is also good. Data efficiency is also better and through it we can extract meaningful insights which helped my client and he really loved the overall report

Cons

Pricing is high and one thing is that for one client we can only purchase one account, so for every client, we have to purchase another account unlike other platforms which give multiple or unlimited accounts creation

Response from Socialbakers

Replied September 2019

Yes, data is our bag; it's the essence of all we do. As alluded, accurate, reliable analysis of your clients' marketing performance provides the ability to prove ROI. It certainly sounds like you and your clients are on the same page where it comes to Ads spending and budget priorities. Please do not hesitate to contact your account manager on configuring user permissions and roles. They can help with enabling secure access and closed views across multiple clients; also, they have news on Settings functionality to come. All the best from Monica, Liborio & Simon Socialbakers

December 2018

Anonymous

Verified Reviewer

Company Size: 51-200 employees

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

4.0

Value for money

4.0

Customer support

4.0

Functionality

5.0

December 2018

Exciting Tool for Social Media Marketing

I was able to improve my performance reaching out to fans on the pages I managed online. The analytics came in handy as it allowed me to assess and redirect my efforts to make the most of the software.

Pros

What I love most about this tool is the simplicity and how it makes it allows you to track keywords on every social network.

Cons

If there is anything I least like about social bakers it will be the notifications but can't do without them either.

Response from Socialbakers

Replied January 2019

Hello! Simple & Smart; We're happy to hear you¿re finding our service Valuable & Useful. Please tell us how you would like to see our notification? We'd love to know your thoughts, we will enhance this essential aspect. Thank you for your review! All the best, Simon

June 2018

Anonymous

Verified Reviewer

Company Size: 11-50 employees

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

3.0

Customer support

4.0

Functionality

3.0

June 2018

It is a good tool to compare the content and performance of social networks

The tool allows the measurement of the profiles in own networks and of the competition, this allows to understand the lines of future content and of better performance.

Pros

What I like most is the visuals of its graphics, in addition to letting you know if the content of the competition has been sponsored

Cons

It is an expensive tool for small and medium enterprises, which hinders the use of it for them.

Response from Socialbakers

Replied December 2018

Hello! First of all, thank you for your feedback. We are pleased that your experience with Socialbakers, and specifically Promoted Post Detection, has been a pleasant one. We are committed to providing the very best quality service possible and continually invest in updates and improvements to the platform. Our knowledgeable sales team is always happy to discuss pricing and package option for small and medium enterprises. Best, Socialbakers Team