Swoogo 2026: Benefits, Features & Pricing
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- Overview
- Pricing and Plans
- Features
- Integrations
- User Reviews
Overview
Pricing
Pricing available upon request
About Swoogo
Swoogo is an event management platform that helps businesses streamline the organizational aspects of every type of event, from registration and session scheduling to post-event data reports. Swoogo helps event marketers intuitively build a website with embedded registration, email automation, a sponsor portal, and speaker resources.
The customizable registration functionality includes unlimited conditional logic, registrant types, and custom questions meaning teams can get exactly the information required. Users can change up registration form for every event or stick with it by cloning. The platform allows managers to add custom branding to every registration form and use functions, such as passwords, magic links, and editing. Swoogo offers a registration platform to handle any event, big or small. Administrators can set up a custom registration process with unlimited conditional logic and registrant types. It enables teams to point prospects to a custom event site built with the drag-and-drop site builder using various widgets.
Operators can grow the event and raise ROI with marketing tools from Swoogo. Swoogo Analytics allows teams to track attendees’ activity and target mark...
eting to gather and convert leads. Gather attendee demographics and then automate emails to invite them back next time. Administrators can take control of events with custom registration forms, a drag-and-drop website builder, and a personalized dashboard. The solution lets stakeholders create, schedule and automate custom emails. The platform allows teams to personalize and schedule reports to be sent to the right stakeholders. Stakeholders can connect the system with CRMs, such as Salesforce and Marketo.Swoogo Screenshots

Swoogo Pricing and Plans
Starting Price
Pricing available upon request
Plan includes:
- Unlimited Events
- Unlimited Registrations
- Check-in app
- 30+ free integrations
- Advanced personalization
- 99.9% uptime SLA

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Swoogo Features
- Popular features found in Event MarketingAudience TargetingEmail MarketingEvent CalendarLocation-Based MarketingSocial PromotionWebsite Management
- More features of SwoogoAccess Controls/PermissionsActivity DashboardAgenda ManagementAlerts/NotificationsAPIAttendance ManagementAttendance TrackingAttendee ManagementAttendee SegmentationAttendee TrackingAudience EngagementBadge ManagementBadge PrintingBarcode/Ticket ScanningBreakout RoomsCalendar ManagementCalendar SyncChat/MessagingClass RegistrationCommunication ManagementConferences/ConventionsConferencingConfirmations/RemindersContact ManagementCredit Card ProcessingCRMCustomizable BrandingCustomizable FieldsCustomizable FormsCustomizable ReportsCustomizable TemplatesData Import/ExportData SynchronizationDiscount ManagementDocument ManagementDrag & DropElectronic PaymentsEmail ManagementEmail RemindersEmail TemplatesEngagement TrackingEvent ManagementEvent MarketingEvent RegistrationEvent SchedulingEvent TicketingEvent TrackingExhibit/Vendor ManagementForms ManagementGroup RegistrationGuest List ManagementGuest List SearchLanding Pages/Web FormsLead GenerationLive ChatLive StreamingMarketing AutomationMeeting ManagementMeeting Preparation ToolsMobile AccessMulti-EventNetworkingOnline RegistrationOnsite RegistrationPayment ProcessingPresentation StreamingPrivate ChatPromotions ManagementQR CodesReal-Time AnalyticsReal-Time ChatReal-Time DataReal-Time NotificationsReal-Time ReportingRecordingRefund ManagementRegistration ManagementRemindersReporting/AnalyticsReporting & StatisticsRoom Block ManagementSchedulingScreen SharingSelf Check-In/Check-OutSingle Sign OnSpeaker ManagementSponsorship ManagementSurvey/Poll ManagementSurveys & FeedbackTemplate ManagementThird-Party IntegrationsTicketingUser ManagementVideo ConferencingVideo StreamingVirtual LobbyVisitor RegistrationVolunteer Management
Swoogo Integrations
See all 34 integrations
Swoogo User Reviews
Overall Rating
4.7
Ratings Breakdown
5
74%
4
23%
3
2%
2
0%
1
0%
Secondary Ratings
Ease of Use
4.6
Value for money
4.5
Customer support
4.6
Functionality
4.6

Iddy H.
Verified reviewer
Information Technology and Services
11-50 employees
Used weekly for less than 6 months
Review sourceReviewed January 2025
Powerful Event Management Tool
5
Is a robust and user-friendly event management platform, like any tool, it has its drawbacks depending on user needs and expectations
Ratings Breakdown
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Anoop N.
Verified reviewer
Machinery
11-50 employees
Used daily for free trial
Review sourceReviewed May 2025
Powerful yet flexible
5
GoSwogo is a top-tier event management solution that strikes a great balance between flexibility and usability. It’s particularly well-suited for mid-to-large organizations looking to elevate their event strategy with a professional, data-driven platform. With continuous improvements and great support, it's an excellent choice for event professionals.
Ratings Breakdown
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Julianna W.
Verified reviewer
Events Services
2-10 employees
Used monthly for less than 12 months
Review sourceReviewed December 2024
Swoogo review
4
Overall great experience. I would use it again. I would be interested in under
Ratings Breakdown
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Telecommunications
201-500 employees
Used weekly for less than 6 months
Review sourceReviewed May 2025
Best For: Event planners, marketers, and businesses wanting a hassle-free, human-centric event experience.
4
Swoogo is one of the best event platforms out there—ideal for mid to large-scale events where professionalism matters. It’s not perfect, but the time saved, engagement tools, and polished feel make it worth considering. If you’re tired of patchy, outdated systems, Swoogo feels like a breath of fresh air!
Ratings Breakdown
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Ofa T.
Verified reviewer
Transportation/ Trucking/ Railroad
11-50 employees
Used weekly for less than 2 years
Review sourceReviewed May 2025
Very user friendly and game changing
5
It reads your mind as well as assists you with your every need. It helped me and brought up things I didn't even know I needed.
Ratings Breakdown
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Jelfry S.
Verified reviewer
Entertainment
11-50 employees
Used weekly for less than 12 months
Review sourceReviewed April 2025
Takes your events to another level!!
5
My experience using Swoogo has been exceptional. I didn't imagine there was a tool that could be so useful, easy to use and versatile.
Ratings Breakdown
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Rita E.
Verified reviewer
Cosmetics
2-10 employees
Used monthly for less than 2 years
Review sourceReviewed May 2025
My experience with Swoogo
4
My overall experience was good I found this app to be useful. I will continue to use this platform as it makes a positive impact in my life.
Ratings Breakdown
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Ibrahim A.
Verified reviewer
Non-Profit Organization Management
11-50 employees
Used daily for less than 6 months
Review sourceReviewed May 2025
Useful for event planning and marketing tracking
4
Ratings Breakdown
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Ronald H.
Verified reviewer
Entertainment
2-10 employees
Used weekly for free trial
Review sourceReviewed May 2025
Swoogo - uhh Swoo-no
4
I thought it was good to try but in terms of paying 12k per year to list events that can be done free on other platforms, to me is a no brainer.
Ratings Breakdown
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Rachid K.
Verified reviewer
Banking
5001-10000 employees
Used monthly for less than 2 years
Review sourceReviewed April 2025
Swoogo Review
5
Swoogo is a useful event management platform, by providing all tools to organize events.
Ratings Breakdown
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