---
title: "Swoogo Software Reviews, Demo & Pricing - 2026"
description: "Review of Swoogo Software: system overview, features, price and cost information. Get free demos and compare to similar programs."
source_url: "https://www.softwareadvice.com/registration/swoogo-profile/"
page_type: "product"
language: "en"
---

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Swoogo

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Overview

[Reviews](https://www.softwareadvice.com/registration/swoogo-profile/reviews/)[Alternatives](https://www.softwareadvice.com/registration/swoogo-profile/alternatives/)

# Swoogo Review

Custom quote 1 plan

Wondering if Swoogo is right for your organization?

Our Event Marketing Software selection experts can help you in 15 minutes or less.

On this page

-   Overview
    
-   User Interface
    
-   Popular Alternatives
    
-   Pricing and Plans
    
-   Features
    
-   Integrations
    
-   User Reviews
    
-   Popular Comparisons
    

## Overview

Swoogo

4.7

[(86)](https://www.softwareadvice.com/registration/swoogo-profile/reviews/)

Pricing

Pricing available upon request

### About Swoogo

Swoogo is an event management platform that helps businesses streamline the organizational aspects of every type of event, from registration and session scheduling to post-event data reports. Swoogo helps event marketers intuitively build a website with embedded registration, email automation, a sponsor portal, and speaker resources.

The customizable registration functionality includes unlimited conditional logic, registrant types, and custom questions meaning teams can get exactly the information required. Users can change up registration form for every event or stick with it by cloning. The platform allows managers to add custom branding to every registration form and use functions, such as passwords, magic links, and editing. Swoogo offers a registration platform to handle any event, big or small. Administrators can set up a custom registration process with unlimited conditional logic and registrant types. It enables teams to point prospects to a custom event site built with the drag-and-drop site builder using various widgets.

Operators can grow the event and raise ROI with marketing tools from Swoogo. Swoogo Analytics allows teams to track attendees’ activity and target mark...

eting to gather and convert leads. Gather attendee demographics and then automate emails to invite them back next time. Administrators can take control of events with custom registration forms, a drag-and-drop website builder, and a personalized dashboard. The solution lets stakeholders create, schedule and automate custom emails. The platform allows teams to personalize and schedule reports to be sent to the right stakeholders. Stakeholders can connect the system with CRMs, such as Salesforce and Marketo.

Do you work for Swoogo? [Manage this product listing](https://www.g2.com/products/swoogo/claim_requests/new?auto=true)

Wondering if Swoogo is right for your organization?

Our Event Marketing Software selection experts can help you in 15 minutes or less.

## Swoogo User Interface

## Popular Swoogo Alternatives

Main Product

Swoogo

4.7

[(82)](https://www.softwareadvice.com/registration/swoogo-profile/reviews/)

Ratings Breakdown

-   4.63Ease of use
-   4.47Value for money
-   4.64Customer support
-   4.57Functionality

Pricing

Available upon request

Get Price

Alternative Product

[Eventbrite](https://www.softwareadvice.com/ticketing/eventbrite-profile/)

4.6

[(5841)](https://www.softwareadvice.com/ticketing/eventbrite-profile/reviews/)

Ratings Breakdown

-   4.61Ease of use
-   4.46Value for money
-   4.32Customer support
-   4.51Functionality

Pricing

Available upon request

Get Price

Alternative Product

[Whova](https://www.softwareadvice.com/event-management/whova-profile/)

4.8

[(2506)](https://www.softwareadvice.com/event-management/whova-profile/reviews/)

Ratings Breakdown

-   4.66Ease of use
-   4.61Value for money
-   4.63Customer support
-   4.70Functionality

Pricing

Available upon request

Get Price

Alternative Product

[AllEvents](https://www.softwareadvice.com/event-management/allevents-profile/)

4.6

[(173)](https://www.softwareadvice.com/event-management/allevents-profile/reviews/)

Ratings Breakdown

-   4.66Ease of use
-   4.45Value for money
-   4.46Customer support
-   4.49Functionality

Pricing

Starting at ₹15.00 one time

Get Price

Alternative Product

[Cvent Event Management](https://www.softwareadvice.com/nonprofit/cvent-profile/)

4.5

[(1099)](https://www.softwareadvice.com/nonprofit/cvent-profile/reviews/)

Ratings Breakdown

-   4.16Ease of use
-   4.16Value for money
-   4.51Customer support
-   4.34Functionality

Pricing

Available upon request

Get Price

Alternative Product

[EventCreate](https://www.softwareadvice.com/event-management/eventcreate-profile/)

4.9

[(789)](https://www.softwareadvice.com/event-management/eventcreate-profile/reviews/)

Ratings Breakdown

-   4.84Ease of use
-   4.83Value for money
-   4.78Customer support
-   4.79Functionality

Pricing

Starting at $39.00 per month

Get Price

## Swoogo Pricing and Plans

Swoogo has one plan. Starting Price is custom-priced.

Starting Price

Contact vendor for pricing

Starting Price plan includes:

-   Unlimited Events
-   Unlimited Registrations
-   Check-in app
-   30+ free integrations
-   Advanced personalization
-   99.9% uptime SLA

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

### How does Swoogo pricing compare to alternatives?

Explore how Swoogo's pricing and plan options compare with top alternatives below.

| Product | Starting price | Free trial | Free version | Value for Money |
| --- | --- | --- | --- | --- |
| Swoogo4.7[(86)](https://www.softwareadvice.com/registration/swoogo-profile/reviews/) | Pricing available upon request | Not available | Not available | 4.5 |
| [Eventbrite](https://www.softwareadvice.com/ticketing/eventbrite-profile/)4.6[(5,841)](https://www.softwareadvice.com/ticketing/eventbrite-profile/reviews/) | Free | Not available | Available | 4.5 |
| [Whova](https://www.softwareadvice.com/event-management/whova-profile/)4.8[(2,506)](https://www.softwareadvice.com/event-management/whova-profile/reviews/) | Pricing available upon request | Available | Not available | 4.6 |
| [AllEvents](https://www.softwareadvice.com/event-management/allevents-profile/)4.6[(173)](https://www.softwareadvice.com/event-management/allevents-profile/reviews/) | ₹15.00 one time | Available | Available | 4.5 |
| [Cvent Event Management](https://www.softwareadvice.com/nonprofit/cvent-profile/)4.5[(1,099)](https://www.softwareadvice.com/nonprofit/cvent-profile/reviews/) | Free | Available | Available | 4.2 |

Swoogo4.7[(86)](https://www.softwareadvice.com/registration/swoogo-profile/reviews/)

* * *

Starting price

Pricing available upon request

Free trial

Not available

Free version

Not available

Value For Money

4.5

-   [Eventbrite](https://www.softwareadvice.com/ticketing/eventbrite-profile/)4.6[(5,841)](https://www.softwareadvice.com/ticketing/eventbrite-profile/reviews/)
    
    * * *
    
    Starting price
    
    Free
    
    Free trial
    
    Not available
    
    Free version
    
    Available
    
    Value For Money
    
    4.5
    
-   [Whova](https://www.softwareadvice.com/event-management/whova-profile/)4.8[(2,506)](https://www.softwareadvice.com/event-management/whova-profile/reviews/)
    
    * * *
    
    Starting price
    
    Pricing available upon request
    
    Free trial
    
    Available
    
    Free version
    
    Not available
    
    Value For Money
    
    4.6
    
-   [AllEvents](https://www.softwareadvice.com/event-management/allevents-profile/)4.6[(173)](https://www.softwareadvice.com/event-management/allevents-profile/reviews/)
    
    * * *
    
    Starting price
    
    ₹15.00 one time
    
    Free trial
    
    Available
    
    Free version
    
    Available
    
    Value For Money
    
    4.5
    
-   [Cvent Event Management](https://www.softwareadvice.com/nonprofit/cvent-profile/)4.5[(1,099)](https://www.softwareadvice.com/nonprofit/cvent-profile/reviews/)
    
    * * *
    
    Starting price
    
    Free
    
    Free trial
    
    Available
    
    Free version
    
    Available
    
    Value For Money
    
    4.2
    

## Swoogo Features

-   Popular features found in Event Marketing
    
    Audience Targeting
    
    Email Marketing
    
    Event Calendar
    
    Location-Based Marketing
    
    Social Promotion
    
    Website Management
    
-   More features of Swoogo
    
    Access Controls/Permissions
    
    Activity Dashboard
    
    Agenda Management
    
    Alerts/Notifications
    
    API
    
    Attendance Management
    
    Attendance Tracking
    
    Attendee Management
    
    Attendee Segmentation
    
    Attendee Tracking
    
    Audience Engagement
    
    Badge Management
    
    Badge Printing
    
    Barcode/Ticket Scanning
    
    Breakout Rooms
    
    Calendar Management
    
    Calendar Sync
    
    Chat/Messaging
    
    Class Registration
    
    Communication Management
    
    Conferences/Conventions
    
    Conferencing
    
    Confirmations/Reminders
    
    Contact Management
    
    Credit Card Processing
    
    CRM
    
    Customizable Branding
    
    Customizable Fields
    
    Customizable Forms
    
    Customizable Reports
    
    Customizable Templates
    
    Data Import/Export
    
    Data Synchronization
    
    Discount Management
    
    Document Management
    
    Drag & Drop
    
    Electronic Payments
    
    Email Management
    
    Email Reminders
    
    Email Templates
    
    Engagement Tracking
    
    Event Management
    
    Event Marketing
    
    Event Registration
    
    Event Scheduling
    
    Event Ticketing
    
    Event Tracking
    
    Exhibit/Vendor Management
    
    Forms Management
    
    Group Registration
    
    Guest List Management
    
    Guest List Search
    
    Landing Pages/Web Forms
    
    Lead Generation
    
    Live Chat
    
    Live Streaming
    
    Marketing Automation
    
    Meeting Management
    
    Meeting Preparation Tools
    
    Mobile Access
    
    Multi-Event
    
    Networking
    
    Online Registration
    
    Onsite Registration
    
    Payment Processing
    
    Presentation Streaming
    
    Private Chat
    
    Promotions Management
    
    QR Codes
    
    Real-Time Analytics
    
    Real-Time Chat
    
    Real-Time Data
    
    Real-Time Notifications
    
    Real-Time Reporting
    
    Recording
    
    Refund Management
    
    Registration Management
    
    Reminders
    
    Reporting/Analytics
    
    Reporting & Statistics
    
    Room Block Management
    
    Scheduling
    
    Screen Sharing
    
    Self Check-In/Check-Out
    
    Single Sign On
    
    Speaker Management
    
    Sponsorship Management
    
    Survey/Poll Management
    
    Surveys & Feedback
    
    Template Management
    
    Third-Party Integrations
    
    Ticketing
    
    User Management
    
    Video Conferencing
    
    Video Streaming
    
    Virtual Lobby
    
    Visitor Registration
    
    Volunteer Management
    

## Swoogo Integrations

Walls.io

Integration rated undefined from -1 review

tawk.to

Integration rated undefined from -1 review

Pigeonhole Live

Integration rated undefined from -1 review

EventMobi

Integration rated undefined from -1 review

ON24

Integration rated undefined from -1 review

Zoom Workplace

Integration rated undefined from -1 review

See all 33 integrations

## Swoogo User Reviews

## Swoogo customer ratings

- Overall rating: 4.7/5
- Total reviews: 86

### Rating distribution

- 5 stars: 64 reviews (74%)
- 4 stars: 20 reviews (23%)
- 3 stars: 2 reviews (2%)
- 2 stars: 0 reviews (0%)
- 1 star: 0 reviews (0%)

### Secondary ratings

- Ease of use: 4.6/5
- Value for money: 4.5/5
- Customer support: 4.6/5
- Functionality: 4.6/5

---

### Intuitive Event Check-In, but Missing Exhibitor Tools

- Overall rating: 4/5
- Reviewer: Renée I.
- Verified reviewer: Yes
- Company size: 11-50 employees
- Reviewed: November 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

I use Swoogo as an all-in-one solution for event registration and on-site check-in, where attendees can check themselves in. I wish it also had an exhibitor component so we could manage everything in one comprehensive system.

#### Pros

I like that Swoogo gives us registration and on-site check-in in one place. It’s very easy and intuitive to set up and use. Attendees can look up their names by first or last name without needing a QR code, check themselves in, confirm their information, and print their badges right away. It’s fast, and we’ve had great feedback about how easy it is, while needing fewer people at the registration counters. I also like the drag-and-drop setup, which is much easier than filling in and formatting all the different blocks in our previous system.

#### Cons

I really wish Apply to Attend could be set per registration type instead of being all or nothing for the full event. I’d also love an exhibitor section so I could manage everything in one comprehensive system, especially for our event with around 7,000 exhibitors and more than 350 booths. Some things would be easier if I could handle them at the registration level rather than the event or account level.

---

### Verified reviewer

- Overall rating: 5/5
- Reviewed: November 2026
- Company size: 10000+ employees

The reviewer appreciates the collaborative efforts of the Swoogo team in building registrations. They note that the onboarding experience has been tough, as they are still figuring out the system while it is being constructed.

Full review available after login on Software Advice

---

### Verified reviewer

- Overall rating: 5/5
- Reviewed: November 2026
- Industry: Non-Profit Organization Management
- Company size: 11-50 employees

Users appreciate the enriching interactions and learning opportunities available in this space. Nonetheless, there are challenges with navigation and a need for more shaded areas for comfort.

Full review available after login on Software Advice

---

### Web Development Project Manager

- Overall rating: 5/5
- Reviewed: November 2026
- Industry: Non-Profit Organization Management
- Company size: 51-200 employees

The platform is particularly effective for managing complex events, offering features that improve attendee experiences and operational efficiency. Users may find the initial setup challenging due to the learning curve associated with its more advanced functionalities.

Full review available after login on Software Advice

---

### Powerful Event Management Tool

- Overall rating: 5/5
- Reviewer: Iddy I.
- Industry: Information Technology and Services
- Company size: 11-50 employees
- Product usage: less than 1 year · weekly
- Reviewed: January 2025
- Review source details: This review was submitted organically. No incentive was offered

Is a robust and user-friendly event management platform, like any tool, it has its drawbacks depending on user needs and expectations

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 3/5
- Customer support: 4/5
- Functionality: 3/5

#### Pros

Reduces manual work through automated workflows for registration, marketing, and reporting.

#### Cons

Some advanced features or integrations may incur additional costs.

---

### Soogo private audiance

- Overall rating: 4/5
- Reviewer: Verified Reviewer
- Industry: Hospitality
- Company size: 1001-5000 employees
- Product usage: a free trial · weekly
- Reviewed: February 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Best part is ability to keep events scheduled

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

Ability to network with others in an audience and speakers

#### Cons

Lack of closed caption And circuit ability. To be able to continue to use as an interactive device between members. Like Google meet , Microsoft team, zoom

---

### Swoogo - uhh Swoo-no

- Overall rating: 4/5
- Reviewer: Ronald H.
- Industry: Entertainment
- Company size: 2-10 employees
- Product usage: a free trial · weekly
- Reviewed: May 2025
- Review source details: This review was submitted organically. No incentive was offered

I thought it was good to try but in terms of paying 12k per year to list events that can be done free on other platforms, to me is a no brainer.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 1/5
- Customer support: 2/5
- Functionality: 4/5

#### Pros

I liked that it integrates well with hub spot and other CRM systems. It also is a pretty effective marketing tool.

#### Cons

The price is very high for what you get. There are free or next to nothing companies that can do the same

---

### Swoogo is Rad

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Industry: Events Services
- Company size: 11-50 employees
- Product usage: 3-5 years · daily
- Reviewed: April 2024
- Review source details: This review was submitted organically. No incentive was offered

Swoogo's team is knowledgeable on both the admin/sales and help desk side. If we can't figure out how to make the software do what we want, the help desk is always there to assist giving clear and concise options and instruction.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

We love Swoogo's interface and the intuitive nature of the software. It's so flexible, particularly for a website designer. The software has dense capabilities once you get in there that meet demanding needs.

#### Cons

I'm not the demographic that appreciates flippancy in business. But you do you.

---

### Powerful and customizable event platform

- Overall rating: 5/5
- Reviewer: Luis S.
- Industry: Public Relations and Communications
- Company size: 201-500 employees
- Product usage: 3-5 years · monthly
- Reviewed: May 2024
- Review source details: This review was submitted organically. No incentive was offered

Overall experience has been great. We have been using Swoogo for over 8 years. We have had many successful events with 2000+ attendees and 5000+ virtual attendees.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

Highly customizable Modern looking Support is great Modern integrations and well documented APIs. Access to Dev team forums for suggestions and support

#### Cons

At the time it was very new so we took a risk but it was well worth it. A little slower on the integrations and updates but I also appreciate this because once on the road map, integrations and updates are well thought out and done right.

---

### Robust, user friendly, great customer support!

- Overall rating: 5/5
- Reviewer: Alexandra S.
- Industry: Higher Education
- Company size: 2-10 employees
- Product usage: less than 1 year · daily
- Reviewed: April 2024
- Review source details: This review was submitted organically. No incentive was offered

I am an experienced event planner that puts on small events such as webinars and trainings and large conferences of 500+ attendees. The Swoogo Software is a dream. The Swoogo team had us up and running within a week! Wow, excellent customer support and very intuitive and robust software. It makes me want to host more events!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Ease of use, intuitive set up, great FAQ and online resources, customer support.

#### Cons

N/A - I have not had one bad experience or moment of frustration with the support I have received or when using the product.

---

Showing 1 - 10 of 86 Reviews

[See All Reviews](https://www.softwareadvice.com/registration/swoogo-profile/reviews/)

## Swoogo Popular Comparisons

[Eventbrite vs Swoogo](https://www.softwareadvice.com/ticketing/eventbrite-profile/vs/swoogo/)[Whova vs Swoogo](https://www.softwareadvice.com/registration/swoogo-profile/vs/whova/)[Cvent Event Management vs Swoogo](https://www.softwareadvice.com/nonprofit/cvent-profile/vs/swoogo/)[monday AI Work Platform vs Swoogo](https://www.softwareadvice.com/marketing/monday-com-profile/vs/swoogo/)[vFairs vs Swoogo](https://www.softwareadvice.com/registration/swoogo-profile/vs/vfairs/)[RSVPify vs Swoogo](https://www.softwareadvice.com/event-check-in/rsvpify-profile/vs/swoogo/)

[Compare All Alternatives](https://www.softwareadvice.com/registration/swoogo-profile/alternatives/)

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Stuck Between Options?

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