Skai 2026: Benefits, Features & Pricing

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Overview
Screenshots
Top Alternatives Preview
Pricing and Plans
Features
User Reviews

Overview

Skai

4.3

(42)

Pricing

Pricing available upon request

About Skai

Skai empowers marketers with data they can trust, insights they can use, and impact they can measure on the media that matters.

Skai's omnichannel marketing platform helps you connect campaign data across all walled garden media, including retail media, paid search, paid social, and app stores. (Think: Google, Meta, Amazon, Snap, Tiktok, Microsoft, Walmart, Apple, and many more) Our solutions for automation, optimization, and measurement save marketers time and money, give you the insights to build solid strategies, and make campaign management easier than ever. Skai supports 80+ publishers globally and has 50,000 live integrations

Skai Screenshots

Skai Pricing and Plans

Starting price: Connect with an advisor for pricing

Free Trial

Free Version

Skai Platform Pricing

Pricing available upon request

Plan includes:

Campaign Management
Service & Support
Commerce Intelligence
Customer Journey Intelligence Suite
Advanced audience management
Creative Insights
Media Orchestration
Skai Decision Pro
Experiments
Measurement & Testing

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Skai Features

Popular features found in Social Media Marketing
Activity Dashboard
Automated Publishing
Campaign Management
Customer Segmentation
Customizable Templates
Engagement Tracking
Keyword Filtering
Multi-Account Management
Social Media Integration
Social Media Monitoring
Social Promotion
More features of Skai
API
Budget Management
Conversion Tracking
Keyword Research Tools
Keyword Tracking
ROI Tracking

Skai User Reviews

Overall Rating

4.3

Ratings Breakdown

52%

33%

10%

Secondary Ratings

Ease of Use

4.0

Value for money

4.3

Customer support

4.5

Functionality

4.2

Have you used Skai and would like to share your experience with others?

Jason B.

Verified reviewer

Retail

10000+ employees

Used daily for less than 6 months

Review source

Reviewed December 2018

Easy & Intuitive Tool

My company has many different objectives for different campaigns. Revenue isn't always the most important KPI for us. Sometimes our KPI changes and we want to focus on email sign-ups, repeat delivery, or buy online, pick up in store, etc. Kenshoo allows us to focus strategy on these different things and much more. The tool is incredibly intuitive.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The best part about Kenshoo is the automation. You're able to autonomously bid and adjust your campaigns to any metric you would like. That makes things much easier for you when you have multiple objectives for different campaigns the company is running.

Cons:

It was somewhat difficult to set up. Not everyone would be able to do this on their own. Also there is a learning curve but only because this is a new tool. Once you get to know it well it can be a very powerful asset.

Brad D.

Verified reviewer

Food & Beverages

51-200 employees

Used weekly for less than 6 months

Reviewed July 2024

Early Review - SKAI Social

Good so far, but still learning the ins and outs of the tool.

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

The added functionality to what Meta offers for viewing campaign performance, highlighting optimization opportunities, and bid multipliers.

Cons:

Not having a consistent solution across all social partners, just Meta.

Reasons for switching to Skai

Cost, SKAI having tools that we are more likely to adopt and more likely to add value

Alexandra H.

Verified reviewer

Consumer Services

501-1000 employees

Used monthly for less than 12 months

Reviewed July 2024

Skai Review

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The user interface is friendly and our customer service representatives were fantastic.

Cons:

Unable to effectively manage YouTube campaigns, budgets in bulk or optimizations in bulk.

Brittany B.

Verified reviewer

Financial Services

51-200 employees

Used monthly for more than 2 years

Reviewed July 2024

Solid tool and team, though costly

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The Skai team is great - I'd put them as top-tier from a support perspective. They are exceptionally responsive and will tailor the platform to be what you need for your business. The platform also works, although at times manual intervention is necessary.

Cons:

Because we're a low-volume product, we have to use all custom solutions in order to create a bidding model that would work with our data insufficiency. Skai is the highest priced bid management platform in our evaluation of 4 platforms and we will have annual rate increases every year, regardless of the amount of spend we are/are not suing.

Reasons for switching to Skai

Poor data integrations and ROI performance.

Amy G.

Verified reviewer

Marketing and Advertising

11-50 employees

Used daily for less than 12 months

Reviewed July 2024

Skai's tools increase efficiencies

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Automation of important daily and weekly tasks such as optimizations and keyword monitoring as well as the ability to create customized reports with accurate data.

Cons:

Some parts of the interface are not very user friendly or designed properly.

Mackenzie M.

Verified reviewer

Marketing and Advertising

10000+ employees

Used daily for less than 2 years

Reviewed July 2024

Skai Team proves success

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The team of developers and coordinators we work with make Skai extremely useful. The team is knowledgeable and willing to track down answers to every question. There are frequent updates to the capabilities which allow our integration with retail media partners to be relatively seamless.

Cons:

Occasional lapses in API connection harm reporting and the inability to export as an Excel or CSV file SOV data from the Competitive Insights tab make a critical function of my job more manual, time consuming, and tedious.

Joshua R.

Verified reviewer

Consumer Goods

5001-10000 employees

Used weekly for more than 2 years

Reviewed July 2024

Industry standard

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

Easy to use interface and ability to use across a wide variety of retailer ppc and systems with consistent reporting and management.

Cons:

Not always on the leading edge for any given retailer because of focus on user experience and making sure things work universally. Probably weakest on Amazon given so many other aggressive competitors

Amber M.

Verified reviewer

Marketing and Advertising

51-200 employees

Used daily for less than 12 months

Reviewed July 2024

Extremely Helpful (But With Glitches)

Again, it's essential to completing the job however I frequently need to pause a task and refresh in an hour to populate data. Specifically Dashboards and AMC.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Implementing efficiencies and automated actions have saved tons of time on campaign management which can in turn be put to strategy.

Cons:

SKAI has frequent issues - charts not loading, metrics not pulling in.

Verified

Reviewer

Marketing and Advertising

Self-Employed

Used daily for less than 2 years

Review source

Reviewed March 2019

Had a lot of bugs, but it was useful at times

There needs to be a cost benefit analysis considering the price of the software, the time it could potentially save, and the time it takes to both educate your team and debug problems.

Ratings Breakdown

Ease of use

Functionality

Pros:

I like that you can see all your search performance in one place. Easily comparing the performance of Bing vs Google and being able to upload adds and keywords to both platforms simultaneously is a big time saver, especially when you deal with e-commerce clients with frequent promos and ad changes. It also has great bid management tools.

Cons:

It can be a pain to continuously sync and for the software to break during the syncing. You have to dig in and debug the problems. There are a lot of great features that are not easily accessible and would remain unknown unless you do your research. The user experience can definitely be improved as it can be really confusing at times. Reports were not customizable enough, which cost time with manual inputs of data.

Austin S.

Verified reviewer

Computer Software

51-200 employees

Used daily for less than 6 months

Review source

Reviewed April 2019

Kenshoo Search - Works Well

Ratings Breakdown

Ease of use

Functionality

Pros:

Well I like that finding past ads, keywords, and slogans I've used can be easily found in my previous search queues. However, it can be difficult to find those things as the search function, in my opinion, is not quite mastered. It still works well for what it is.

Cons:

I really dislike that its integration with Google Ads does not seamlessly transition over. There are always discrepancies in my numbers between Ads and Kenshoo. It's always off by a few numbers and our customer service agent has not helped us figure this out.

Showing 1 - 10 of 42 Reviews

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