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Neon CRM

Neon CRM is a software platform that enables nonprofit organizations and membership associations to manage their constituents and members more effectively. Its relationship-focused approach provides a comprehensive view of support...Read more about Neon CRM

4.4 (543 reviews)

139 recommendations

Charityproud

Charityproud is a cloud-based nonprofit management solution suitable for small to midsize nonprofit organizations. Key features include constituent management, donation and pledge tracking, campaign and event management, email int...Read more about Charityproud

4.7 (65 reviews)

48 recommendations

Keela

Empower your nonprofit organization with Keela, the premier, affordable CRM platform designed specifically for the needs of the sector. With intelligent tools and guided decision-making, fundraisers will gain access to the informa...Read more about Keela

4.3 (270 reviews)

41 recommendations

MemberLeap

MemberLeap by Vieth Consulting is a cloud-based association management system built to support the needs of associations, nonprofits, clubs, churches and other member-based organizations. Suitable for any size organization, this s...Read more about MemberLeap

4.8 (84 reviews)

41 recommendations

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MonkeyPod

MonkeyPod helps nonprofits get down to business. Accounting, donor management, grants management, CRM, email marketing, online fundraising, and more — all in one simple, integrated platform. Consider it your nonprofit-in-a-box. O...Read more about MonkeyPod

4.7 (60 reviews)

21 recommendations

ExceedFurther

Arreva is tech with purpose; driven by a cause. For over 30 years, they have been the trusted advisor and market leader in digital fundraising, donor relationship management, healthcare hospitality, and auction software. What be...Read more about ExceedFurther

4.5 (85 reviews)

9 recommendations

GiveSmart

GiveSmart is the easy-to-use, innovative, and modern online fundraising and donor management platform that elevates any fundraiser. From mobile-friendly silent auctions to dynamic peer-to-peer events and guest management to dono...Read more about GiveSmart

4.5 (205 reviews)

8 recommendations

Greater Giving

Greater Giving is a complete suite of nonprofit event auction products and services. It is designed to streamline check-in and check-out processes while improving the overall experience for donors, staff, and volunteers. Greater G...Read more about Greater Giving

4.3 (81 reviews)

8 recommendations

GrowthZone

GrowthZone is an online platform with built-in marketing automation designed to help associations and chambers of commerce manage their members, events, fundraising, marketing, donors, volunteers, and more. An online application ...Read more about GrowthZone

4.4 (202 reviews)

7 recommendations

Trail Blazer Non-Profit Manager

Trail Blazer's non-profit manager offers nonprofit organizations a complete cloud-based solution to manage every aspect of fundraising and donor management. From collecting and centralizing donor information to targeted outreach t...Read more about Trail Blazer Non-Profit Manager

4.3 (70 reviews)

6 recommendations

AccuFund Accounting Suite

AccuFund is 100% focused on serving nonprofits and government entities. The complete fund accounting financial management solution, available online or onsite, consists of a strong core system and modules that allow you to expand ...Read more about AccuFund Accounting Suite

4.3 (44 reviews)

5 recommendations

Member365

Member365 is a cloud-based nonprofit solution for member-based organizations. Features offered within the platform include membership management, automated membership renewal, a member portal, event planning, email marketing, fund...Read more about Member365

4.2 (37 reviews)

4 recommendations

WizeHive

WizeHive is a flexible, cloud-based platform designed improve the collection, review, and management of applications for grants, scholarships and other mission-driven programs. The system offers tailored workflows, reporting dashb...Read more about WizeHive

4.8 (166 reviews)

3 recommendations

OneCause

OneCause creates user-friendly fundraising software that helps nonprofits engage donors and raise more money, while saving valuable time and resources. But more than just our software, we support nonprofits with helpful insight...Read more about OneCause

4.7 (323 reviews)

2 recommendations

CrowdChange

CrowdChange is an all-in-one fundraising solution that helps organizations create unlimited campaigns with robust features for peer-to-peer, DIY and ticketed events, donation matching, and much more. Developed with a sleek and use...Read more about CrowdChange

4.8 (57 reviews)

2 recommendations

NationBuilder

NationBuilder is a cloud-based website, database and fundraising solution designed for nonprofits to connect with their communities and scale their organizations. It includes features to identify key supporters, turn them into don...Read more about NationBuilder

3.9 (41 reviews)

2 recommendations

VolunteerMatters

VolunteerMatters is a new way for you to expand your volunteer program, so you can accomplish more without increasing your workload. A VolunteerMatters subscription provides software for established volunteer programs looking to...Read more about VolunteerMatters

4.8 (30 reviews)

1 recommendations

Findjoo

Findjoo membership management solution is a software platform developed for non-profit organizations of scaling sizes and segments. Arts and cultural organizations, associations, higher education, human services, environmental, ed...Read more about Findjoo

4.6 (21 reviews)

1 recommendations

Salesforce Sales Cloud

Grow your revenue and profits with intelligent sales automation with Sales Cloud. Help every rep be more efficient. Close more deals. Collect cash faster. Boost growth and profit with intelligent automation and integrated tools fr...Read more about Salesforce Sales Cloud

NetSuite

With an integrated system that includes ERP, financials, commerce, inventory management, HR, PSA, supply chain management, CRM and more – NetSuite enables fast-growing businesses across all industries to work more effectively by a...Read more about NetSuite

Buyers Guide

Last Updated: March 16, 2023

Here's what we'll cover:

What Is Donor Management and Fundraising Software?

Benefits of Donor Management and Fundraising Software

Common Features of Fundraising & Donor Management Software

Key Considerations for Donor Management and Fundraising Software

What Is Donor Management and Fundraising Software?

Fundraising and donor management software provide a platform for nonprofit organizations (NPOs) to track their collected dollars and the donors contributing them. It helps organizations of all sizes maximize their potential through multiple channels and marketing campaigns. Meanwhile, donor management features manage existing donors while strategically sourcing prospective supporters for an organization. These tools work together to recruit, engage and retain donors while optimizing their strategies.

Key-performance-indicators-screenshot-in-DonorPerfect

Key performance indicators screenshot in DonorPerfect

This buyer's guide will cover both cloud-based and on-premise deployment models. For more on online fundraising platforms, visit our buyer's guide here. Additionally, churches and faith-based nonprofits may find dedicated church management solutions useful for tracking contributions and donations from members.

Benefits of Donor Management and Fundraising Software

The several benefits offered by donor management and fundraising software include:

Better trend analysis of donors. An important feature of the software is the tracking of interactions. This feature records the outbound and inbound interactions between staff and donors. It helps organizations develop and introduce various patterns and trends that eventually enable them to target the right donors for specific campaigns.

Higher response rate. The software allows segmenting various donors based on the specific causes they support. It helps nonprofit organizations effectively target the relevant donors after segmenting them into different groups as per their donating patterns and demographics.

Allocation of work hours. With this software, staff can spend their time on more useful activities such as developing relationships with donors instead of doing time-intensive activities such as manual data entry.

Reduction in errors. Usage of fundraising and donor management software is bound to decrease the number of introduced errors. It will integrate the nonprofit organization’s accounting system with the donor management system. It will also reduce the chances of data errors and eliminate duplicate entries.

Reduction in campaign costs. The implementation of donor management software in nonprofit organizations will increase their efficiency and automatically reduce the operational and campaign costs.

Common Features of Fundraising & Donor Management Software

Campaign management. Whether launching a single fundraising campaign or establishing an ongoing effort, this feature helps users create personalized, direct email and online marketing campaigns. These tools also measure the overall success of former and current campaigns, helping improve strategy over time.

Custom fundraising solutions. The days of direct mail are not over. Nowadays, donors often vie for simple online donation forms and, in some cases, social media channels, to donate to their favorite causes. Donation software allows NPOs to manage donations from online and offline channels in a single system. There are also specific programs for on and offline giving like online fundraising software for nonprofits and online donation software.

Donation and pledge management. These tools measure the effectiveness of a campaign by tracking donations and pledges made toward a particular campaign. These tools also calculate all inbound donations, whether from individuals, matched gifts, company donations, recurring contributions etc.

Donor tools. Donor software tracks one-time and recurring donors, and organize donor information, with an ultimate goal of turning transactional donors into lifetime supporters. These features help organizations increase contacts and acquire new donors by looking at giving trends and assigning prospective supporters to specific campaigns.

Reporting and analysis. Reporting and analysis features provide summaries for all donations, pledges and grants. These tools also measure donor retention and year-over-year fundraising performance so an organization can measure their success and develop strategies to improve efforts.

Grant tracking and management. Some solutions provide features for nonprofits that monitor application statuses, proposals and awarded funds. Once an award is issued, these tools allocate the funds to their respective department.

Other fundraiser features. For other features commonly found in nonprofit systems like accounting and volunteer and constituent relationship management, visit our nonprofit management buyer's guide.

Key Considerations for Donor Management and Fundraising Software

Here are some more points to keep in mind as you evaluate donor management and fundraising software products:

Assess your requirements beforehand. Before buying any donor management and fundraising software, thoroughly evaluate your requirements. Make a list of all the features you wish the software would offer. You should consider a product that meets your needs and don’t choose one that either offers too little or a lot more than what you require. In addition, avoid solutions that advertise “cool features”; many of them may not be relevant to your business.

Ease of customization. Another thing you should consider is the ease with which you can customize the software. As all nonprofit organizations have different requirements and their programs keep changing, it is crucial to select a solution that enables customizations.

Ease of use. As the software will become a fundamental part of the organization, it must be easy to use and be intuitive so as to be adapted to the organizational requirements. Therefore, it is advisable to watch several demo videos before selecting the software.

Fits into your budget. It is important that the software fits into your budget, both current as well as in the future. To ensure this, you need to check the total cost of ownership with the vendor, which includes various costs such as those for license, installation, training, support and future upgrades.

Data security. As your nonprofit organization would deal with the bank accounts and personal information of several donors, you would require a software that also effectively addresses any and all security concerns your donors may have.

Technical support. This aspect is often overlooked when it is really one of the most important considerations to be made. In case of a technical glitch, you must be able to contact the solution’s technical support team through various communication channels such as email, online, phone, FAQ, written documentation and training videos.

Import and export data. The software must also be able to import and export data to and from your database efficiently. Data, such as a list of donor names and addresses, would need to be imported and exported often for activities such as email marketing and campaign management.