---
title: "Best Equipment Rental Software - 2026 Reviews & Pricing"
description: "Find the best Equipment Rental Software for your organization. Compare top Equipment Rental Software systems with customer reviews, pricing, and free demos."
source_url: "https://www.softwareadvice.com/retail/equipment-rental-comparison/"
page_type: "subcategory"
language: "en"
---

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Equipment Rental Software

Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee.

# Best Equipment Rental Software of 2026

Updated July 27, 2026

On this page

1.  Popular Comparisons
2.  Buyers Guide
3.  Related Software

Filter products

104 results

### Compare Products

Showing 1 - 25 of 104 products

#### Company Size

-   Self-Employed
    
-   2-10
    
-   11-50
    
-   51-200
    
-   201-500
    
-   501-1000
    
-   1000+
    

#### Pricing Options

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### Compare Products

Sort by

**Recommendations**: Sorts listings by the number of recommendations our advisors have made over the past 30 days. Our advisors assess buyers’ needs for free and only recommend products that meet buyers’ needs. Vendors pay Software Advice for these referrals.  
  
**Reviews**: Sorts listings by the number of user reviews we have published, greatest to least.  
  
**Average Rating**: Sorts listings by overall star rating based on user reviews, highest to lowest.  
  
**Alphabetically (A-Z)**: Sorts listings by product name from A to Z.

[Rain POS](https://www.softwareadvice.com/retail/rainpos-profile/)

Rain is an all-in-one point-of-sale, website, and marketing system for small to midsized retailers. Music, dive, sporting goods...[Read more about Rain POS](https://www.softwareadvice.com/retail/rainpos-profile/)

**4.1**

([134 reviews](https://www.softwareadvice.com/retail/rainpos-profile/reviews/))

**47**

recommendations

Free trial

Free version

Integrations

Integrations

ShipStation

Avalara

+2 more

+1 more

+0 more

Rain POS's Best Rated Features

5.0Promotions Management

See All

Rain POS's Worst Rated Features

Reporting & Statistics

See All

[AmberPOS](https://www.softwareadvice.com/retail/pacific-amber-technologies-amberpos-profile/)

Pacific Amber’s AmberPOS offers a point of sale software solutions to a variety of retail specialties, ranging from small to mid...[Read more about AmberPOS](https://www.softwareadvice.com/retail/pacific-amber-technologies-amberpos-profile/)

**4.1**

([51 reviews](https://www.softwareadvice.com/retail/pacific-amber-technologies-amberpos-profile/reviews/))

**34**

recommendations

Free trial

Free version

AmberPOS's Best Rated Features

4.0Reporting/Analytics

See All

AmberPOS's Worst Rated Features

3.0Order Management

See All

[Booqable](https://www.softwareadvice.com/retail/booqable-profile/)

Booqable is cloud-based rental software that includes a website builder, rental management features, and a mobile app for iOS an...[Read more about Booqable](https://www.softwareadvice.com/retail/booqable-profile/)

**4.8**

([1179 reviews](https://www.softwareadvice.com/retail/booqable-profile/reviews/))

Free trial

Free version

Integrations

Integrations

WordPress

Shopify

+14 more

+13 more

+12 more

Booqable's Best Rated Features

5.0Real-Time Data

See All

Booqable's Worst Rated Features

Website Analytics

See All

[Rentrax](https://www.softwareadvice.com/rental/rentrax-profile/)

Rentrax – All-in-One Rental and Tour Management Software Rentrax is a powerful, cloud-based rental management platform built fo...[Read more about Rentrax](https://www.softwareadvice.com/rental/rentrax-profile/)

**4.7**

([10 reviews](https://www.softwareadvice.com/rental/rentrax-profile/#reviews))

Free trial

Free version

Integrations

Integrations

QuickBooks Online

Stripe

+7 more

+6 more

+5 more

Rentrax's Best Rated Features

5.0Touch Screen

See All

Rentrax's Worst Rated Features

4.0Order Management

See All

[Fame Rental](https://www.softwareadvice.com/rental/fame-rental-profile/)

Fame Rental software is a web-based rental management solution that operates on a single integrated platform, ensuring seamless ...[Read more about Fame Rental](https://www.softwareadvice.com/rental/fame-rental-profile/)

**4.7**

([11 reviews](https://www.softwareadvice.com/rental/fame-rental-profile/#reviews))

Free trial

Free version

Integrations

Integrations

Avalara

SAP Business One

+5 more

+4 more

+3 more

Fame Rental's Best Rated Features

5.0Scheduling

See All

Fame Rental's Worst Rated Features

2.0Reservations Management

See All

[Next for Windows](https://www.softwareadvice.com/accounting/next-for-windows-profile/)

Next for Windows by Enterprise Business Systems (EBS) is a powerful, comprehensive software solution designed to meet the unique...[Read more about Next for Windows](https://www.softwareadvice.com/accounting/next-for-windows-profile/)

**5.0**

([2 reviews](https://www.softwareadvice.com/accounting/next-for-windows-profile/#reviews))

Free trial

Free version

[BASIS](https://www.softwareadvice.com/product/489917-Basis/)

BASIS is an enterprise asset management software designed to support businesses managing physical assets, particularly in indust...[Read more about BASIS](https://www.softwareadvice.com/product/489917-Basis/)

**4.7**

([7 reviews](https://www.softwareadvice.com/product/489917-Basis/#reviews))

Free trial

Free version

Integrations

Integrations

QuickBooks Desktop

Sage Intacct

+16 more

+15 more

+14 more

BASIS's Best Rated Features

5.0Document Management

See All

BASIS's Worst Rated Features

Quotes/Estimates

See All

[Rentman](https://www.softwareadvice.com/hr/rentman-profile/)

Rentman is a comprehensive rental business management platform designed specifically for the AV and event production industries....[Read more about Rentman](https://www.softwareadvice.com/hr/rentman-profile/)

**4.6**

([243 reviews](https://www.softwareadvice.com/hr/rentman-profile/reviews/))

Free trial

Free version

Integrations

Integrations

Google Calendar

Zapier

+7 more

+6 more

+5 more

Rentman's Best Rated Features

5.0Compliance Management

See All

Rentman's Worst Rated Features

3.0Discount Management

See All

[Alert](https://www.softwareadvice.com/retail/alert-easypro-profile/)

Alert Rental is a comprehensive rental management system designed to support rental businesses across multiple markets, includin...[Read more about Alert](https://www.softwareadvice.com/retail/alert-easypro-profile/)

**4.6**

([43 reviews](https://www.softwareadvice.com/retail/alert-easypro-profile/reviews/))

Free trial

Free version

Integrations

Integrations

Microsoft Outlook

QuickBooks Online Advanced

+11 more

+10 more

+9 more

[AcuRental](https://www.softwareadvice.com/rental/acurental-profile/)

AcuRental is a web-based software solution developed in response to the needs of equipment, event and audio-visual rental or lea...[Read more about AcuRental](https://www.softwareadvice.com/rental/acurental-profile/)

**4.3**

([3 reviews](https://www.softwareadvice.com/rental/acurental-profile/#reviews))

Free trial

Free version

AcuRental's Best Rated Features

5.0Recurring Rentals

See All

AcuRental's Worst Rated Features

Rate Management

See All

[EZRentOut](https://www.softwareadvice.com/rental/ezrentout-profile/)

EZO’s EZRentOut is a complete rental equipment management solution built to streamline the entire rental lifecycle; from quoting...[Read more about EZRentOut](https://www.softwareadvice.com/rental/ezrentout-profile/)

**4.6**

([210 reviews](https://www.softwareadvice.com/rental/ezrentout-profile/reviews/))

Free trial

Free version

Integrations

Integrations

Zapier

Square Point of Sale

+19 more

+18 more

+17 more

EZRentOut's Best Rated Features

5.0Catalog Management

See All

EZRentOut's Worst Rated Features

Third-Party Integrations

See All

[MCS Rental Software](https://www.softwareadvice.com/retail/mcs-rm-profile/)

Giving businesses full control of their rental operations, MCS-rm rental software maximizes asset utilization and minimizes oper...[Read more about MCS Rental Software](https://www.softwareadvice.com/retail/mcs-rm-profile/)

**4.5**

([21 reviews](https://www.softwareadvice.com/retail/mcs-rm-profile/reviews/))

Free trial

Free version

Integrations

Integrations

Microsoft 365

Vision6

+19 more

+18 more

+17 more

MCS Rental Software's Best Rated Features

5.0Customizable Forms

See All

MCS Rental Software's Worst Rated Features

4.0Activity Dashboard

See All

[Twice Commerce](https://www.softwareadvice.com/retail/rentle-profile/)

Twice Commerce is an all-in-one commerce platform for selling products and equipment as a service. Twice supports circular busin...[Read more about Twice Commerce](https://www.softwareadvice.com/retail/rentle-profile/)

**4.6**

([155 reviews](https://www.softwareadvice.com/retail/rentle-profile/reviews/))

Free trial

Free version

Integrations

Integrations

WordPress

Google Analytics 360

+4 more

+3 more

+2 more

Twice Commerce's Best Rated Features

5.0Barcode/Ticket Scanning

See All

Twice Commerce's Worst Rated Features

Barcoding/RFID

See All

[Texada](https://www.softwareadvice.com/retail/srm-systematic-rental-management-profile/)

Texada is a cloud-based equipment rental management solution that helps small to large enterprises manage rented assets, owned a...[Read more about Texada](https://www.softwareadvice.com/retail/srm-systematic-rental-management-profile/)

**4.4**

([36 reviews](https://www.softwareadvice.com/retail/srm-systematic-rental-management-profile/reviews/))

Free trial

Free version

Texada's Best Rated Features

4.67Reservations Management

See All

Texada's Worst Rated Features

Document Management

See All

[Orion Software](https://www.softwareadvice.com/rental/sirius-enterprise-profile/)

Sirius Enterprise is a cloud-based and on-premise equipment rental solution that assists small to large-sized organizations gene...[Read more about Orion Software](https://www.softwareadvice.com/rental/sirius-enterprise-profile/)

**4.0**

([28 reviews](https://www.softwareadvice.com/rental/sirius-enterprise-profile/reviews/))

Free trial

Free version

Integrations

Integrations

QuickBooks Online Advanced

+0 more

+0 more

+0 more

Orion Software's Best Rated Features

5.0Quotes/Estimates

See All

Orion Software's Worst Rated Features

4.0Forecasting

See All

[Point of Rental Software](https://www.softwareadvice.com/retail/rental-essentials-profile/)

Point of Rental Software is a cloud-based rental management platform designed for small to midsized rental businesses. It suppor...[Read more about Point of Rental Software](https://www.softwareadvice.com/retail/rental-essentials-profile/)

**4.3**

([149 reviews](https://www.softwareadvice.com/retail/rental-essentials-profile/reviews/))

Free trial

Free version

Integrations

Integrations

Salesforce Sales Cloud

Xero

+12 more

+11 more

+10 more

Point of Rental Software's Best Rated Features

5.0Kitting

See All

Point of Rental Software's Worst Rated Features

Reporting & Statistics

See All

[Windward System Five](https://www.softwareadvice.com/retail/windward-system-five-profile/)

Windward System Five is a complete business management platform built for independent retailers, wholesalers, service businesses...[Read more about Windward System Five](https://www.softwareadvice.com/retail/windward-system-five-profile/)

**3.8**

([189 reviews](https://www.softwareadvice.com/retail/windward-system-five-profile/reviews/))

Free trial

Free version

Integrations

Integrations

WooCommerce

Worldpay for Enterprise

+6 more

+5 more

+4 more

Windward System Five's Best Rated Features

5.0Inventory Optimization

See All

Windward System Five's Worst Rated Features

Reporting & Statistics

See All

[ETM.next](https://www.softwareadvice.com/retail/etm-next-profile/)

ETM.next is built to address the needs of businesses requiring a complete solution for managing requests, planning, contracts, h...[Read more about ETM.next](https://www.softwareadvice.com/retail/etm-next-profile/)

No reviews yet

Free trial

Free version

[DreamzCMMS](https://www.softwareadvice.com/cmms/dreamzcmms-profile/)

DreamzCMMS offers an all-in-one platform that consolidates asset and maintenance management, enabling businesses to operate more...[Read more about DreamzCMMS](https://www.softwareadvice.com/cmms/dreamzcmms-profile/)

**5.0**

([44 reviews](https://www.softwareadvice.com/cmms/dreamzcmms-profile/reviews/))

Free trial

Free version

Integrations

Integrations

Stripe

NetSuite

+6 more

+5 more

+4 more

DreamzCMMS's Best Rated Features

5.0Dispatch Management

See All

DreamzCMMS's Worst Rated Features

4.67Third-Party Integrations

See All

[HireHop](https://www.softwareadvice.com/retail/hirehop-profile/)

We built HireHop to give companies a powerful, fully featured, affordable and easy to use software solution for small to enterpr...[Read more about HireHop](https://www.softwareadvice.com/retail/hirehop-profile/)

**4.9**

([84 reviews](https://www.softwareadvice.com/retail/hirehop-profile/reviews/))

Free trial

Free version

Integrations

Integrations

Microsoft Excel

Microsoft 365

+21 more

+20 more

+19 more

HireHop's Best Rated Features

5.0Calendar Management

See All

HireHop's Worst Rated Features

3.75Work Order Management

See All

[TapGoods Event Rental Software](https://www.softwareadvice.com/rental/tapgoods-pro-profile/)

Designed for businesses of all sizes, TapGoods PRO is the cloud-based rental management software that helps manage inventory sch...[Read more about TapGoods Event Rental Software](https://www.softwareadvice.com/rental/tapgoods-pro-profile/)

**4.8**

([59 reviews](https://www.softwareadvice.com/rental/tapgoods-pro-profile/reviews/))

Free trial

Free version

Integrations

Integrations

WordPress

Wix

+3 more

+2 more

+1 more

TapGoods Event Rental Software's Best Rated Features

5.0Equipment Tracking

See All

TapGoods Event Rental Software's Worst Rated Features

Utilization Reporting

See All

[Quipli](https://www.softwareadvice.com/retail/quipli-rental-software-profile/)

Quipli helps businesses create online storefronts for managing and approving orders. Features include online renting, eCommerce,...[Read more about Quipli](https://www.softwareadvice.com/retail/quipli-rental-software-profile/)

**4.9**

([39 reviews](https://www.softwareadvice.com/retail/quipli-rental-software-profile/#reviews))

Free trial

Free version

Integrations

Integrations

Google Analytics 360

Stripe

+4 more

+3 more

+2 more

Quipli's Best Rated Features

5.0Recurring Rentals

See All

Quipli's Worst Rated Features

3.0Third-Party Integrations

See All

[Reservety](https://www.softwareadvice.com/retail/reservety-profile/)

Designed for businesses in hospitality, sports, eCommerce and other industries, Reservety is a cloud-based rental software that ...[Read more about Reservety](https://www.softwareadvice.com/retail/reservety-profile/)

**4.9**

([36 reviews](https://www.softwareadvice.com/retail/reservety-profile/reviews/))

Free trial

Free version

Integrations

Integrations

WordPress

Stripe

+25 more

+24 more

+23 more

Reservety's Best Rated Features

5.0Rate Management

See All

Reservety's Worst Rated Features

Activity Dashboard

See All

[aReservation](https://www.softwareadvice.com/hotel-management/areservation-profile/)

Indexic is a Tour, Rental & Activity operator reservation solution allowing companies online reservations, manage resources & e-...[Read more about aReservation](https://www.softwareadvice.com/hotel-management/areservation-profile/)

**4.9**

([48 reviews](https://www.softwareadvice.com/hotel-management/areservation-profile/#reviews))

Free trial

Free version

aReservation's Best Rated Features

5.0Resource Management

See All

aReservation's Worst Rated Features

4.30Reporting/Analytics

See All

[RentMaster](https://www.softwareadvice.com/retail/rentmaster-property-management-profile/)

RentMaster is a rental management software designed to help businesses manage stocks, pickups, deliveries, orders and customer c...[Read more about RentMaster](https://www.softwareadvice.com/retail/rentmaster-property-management-profile/)

**4.9**

([35 reviews](https://www.softwareadvice.com/retail/rentmaster-property-management-profile/reviews/))

Free trial

Free version

Integrations

Integrations

Google Maps

Mailgun

+4 more

+3 more

+2 more

RentMaster's Best Rated Features

5.0Availability Management

See All

RentMaster's Worst Rated Features

Alerts/Notifications

See All

1

[2](https://www.softwareadvice.com/retail/equipment-rental-comparison/?page=2)[3](https://www.softwareadvice.com/retail/equipment-rental-comparison/?page=3)[4](https://www.softwareadvice.com/retail/equipment-rental-comparison/?page=4)[5](https://www.softwareadvice.com/retail/equipment-rental-comparison/?page=5)

## Popular Comparisons

[

Booqable vs Asset Panda

](https://www.softwareadvice.com/inventory-management/asset-panda-profile/vs/booqable/)[

Point of Rental Software vs Rentman

](https://www.softwareadvice.com/retail/rental-essentials-profile/vs/rentman/)[

HireHop vs EZRentOut

](https://www.softwareadvice.com/rental/ezrentout-profile/vs/hirehop/)[

Rain POS vs Windward System Five

](https://www.softwareadvice.com/retail/rainpos-profile/vs/windward-system-five/)

## Send me a copy of this list to my inbox

### Get a copy of this list with pricing info sent to your inbox so you can pick up where you left off when convenient to you.

Equipment rental businesses are vastly different from their traditional retail peers. While most standard retailers sell a product and end that sales cycle, rental businesses are essentially selling time and recouping the equipment upon completion of that time.

This nuance in business model leaves rental businesses in need of differentiated software. Equipment rental software is the answer. It offers features for managing incoming and outgoing inventory, tracking customer rental histories and [assisting in necessary equipment maintenance](https://www.softwareadvice.com/category/441-cmms/).

But not all equipment rental software is made equal. For example, some systems specialize in reserve online pickup in-store—but that model isn't a fit for all rental operations. Read on to learn about equipment rental systems and the must-have features.

In this guide, we'll cover:

[What Is Equipment Rental Software?](#WhatIsEquipmentRentalSoftware)

[Common Features of Equipment Rental Software](#CommonFeaturesofEquipmentRentalSoftware)

[What Type of Buyer Are You?](#WhatTypeofBuyerAreYou)

[Benefits of Adopting Equipment Rental Software](#BenefitsofAdoptingEquipmentRentalSoftware)

[Market Trends to Understand in Equipment Rental Management](#MarketTrendstoUnderstandinEquipmentRentalManagement)

## What Is Equipment Rental Software?

Equipment rental software is the backbone of a rental-based business model. While traditional retailers use point of sale (POS) systems, rental operations rely on point of rental (POR) software to manage their unique business needs.

Within these equipment rental management systems, equipment is catalogued into [an inventory database](https://www.softwareadvice.com/inventory-management/), rental reservations are accepted and scheduled and equipment servicing and maintenance is managed.

Rental equipment software manages all points of the customer experience and operational processes of a rental-based business, as depicted below:

**Rental Customer Experience**

* * *

**Rental Operations Process**

These two images depict the basic touchpoints and interactions that customers have with rental businesses, from both their own perspective and that of the business. Rental equipment management software helps rental businesses achieve operational success at each of these touchpoints.

## Common Features of Equipment Rental Software

Equipment rental software provides users with the tools necessary to manage the front and backend of an equipment rental business. Key features include:

<table data-testid="blogTableComponent" class="mb-6 w-full bg-white  border border-solid border-grey-15  sm:[&amp;_*]:break-normal"><tbody><tr class="border border-solid border-grey-15"><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph"><b>Inventory management</b></p></td><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph">Input equipment information. Assign equipment into kits if more than one piece is needed in rental. Monitor rentals to forecast future reservations. Analyze availability rate of specific equipment to determine if more should be purchased for rental.</p></td></tr><tr class="border border-solid border-grey-15"><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph"><b>Order tracking</b></p></td><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph">Track existing rentals to ensure equipment is returned on time. Assign necessary fees for equipment returned late.</p></td></tr><tr class="border border-solid border-grey-15"><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph"><b>Availability schedule</b></p></td><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph">Provide customers with availability information so they can plan accordingly.</p></td></tr><tr class="border border-solid border-grey-15"><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph"><b>Online equipment reservations</b></p></td><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph">Enable customers to reserve and pay for equipment online. Increases customer experience with online convenience. Allows customers to book ahead to ensure availability.</p></td></tr><tr class="border border-solid border-grey-15"><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph"><b>Quoting and proposals</b></p></td><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph">Generate price quotes and proposals based on equipment rented, duration of rental. Factor in insurance or any other specialized pricing.</p></td></tr><tr class="border border-solid border-grey-15"><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph"><b>Reporting and analytics</b></p></td><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph">Record and analyze key performance data to improve operations. Determine equipment downtimes. Ensure quantity of equipment is sufficient.</p></td></tr><tr class="border border-solid border-grey-15"><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph"><b>Service maintenance</b></p></td><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph">Schedule regular preventative maintenance for equipment to decrease overall downtime. Record any issues customers have with equipment for further inspection.</p></td></tr><tr class="border border-solid border-grey-15"><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph"><b>Customer management</b></p></td><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph">Gather valuable customer contact and rental history information. Leverage rental history for targeted marketing and promotion. Enable loyalty program rewarding repeat customers.</p></td></tr><tr class="border border-solid border-grey-15"><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph"><b>Employee management</b></p></td><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph">Manage employee performance to determine how many rentals individual staff members are generating.</p></td></tr><tr class="border border-solid border-grey-15"><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph"><b>Payment processing</b></p></td><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph">Process rental equipment payment without the need for additional software. Offer payment plans for higher cost items. Record customer payment information to apply to future rentals.</p></td></tr></tbody></table>

## What Type of Buyer Are You?

This section lists common types of buyers (e.g., common industries, business sizes, types of organizations etc.) and discusses the unique considerations of each.

**Small business; rentals only.** These buyers are looking for the basic features to support their rental business. They want to graduate from Outlook, manual spreadsheets and paper contracts, and want to add rental management software capabilities for forecasting availability and increasing customers.

**Online rentals.** These buyers are looking for an e-commerce platform that supports their rental model. They want customers to rent equipment from their inventory and then schedule a time to pick it up or have it delivered. For a delivery-based model, additional capabilities will be needed to support shipping (to the customer and back to the business).

**Rentals and sales.** These buyers operate a traditional retail business with an equipment rental component. They want a combination of rental and selling capabilities. They need a point of sale to support selling equipment and other products, as well as a rental reservation and booking system. Total inventory for these businesses will need to be categorized based on whether the product is able to be sold, rented or both.

**Large/technical equipment rentals.** These buyers are renting large equipment such as bulldozers and cranes. In addition to the common equipment rental management features, these buyers need a huge emphasis on the maintenance of their equipment assets. This includes predictive and [preventative maintenance](https://www.softwareadvice.com/cmms/preventive-maintenance-software-comparison/) that ideally leverages data fed from sensors on the equipment itself. Contractual agreements will also need to be more detailed given the liabilities of the equipment due to the highly technical and costly nature of these assets.

**Enterprise.** These buyers work for large organizations. They may have multiple locations and/or equipment inventories they rent. They place a premium on integrating their data (inventory, customer etc.) so that they have a unified view of the overall business.

## Benefits of Adopting Equipment Rental Software

Regardless of which type of buyer you are, the many features of equipment rental software bring tons of benefits to help rental businesses achieve operational success. These benefits include:

**Newfound organization.** Many rental businesses will move to equipment rental management software from less efficient manual methods, such as spreadsheets, basic emailing for customer management and even paper tickets and contracts. Equipment rental software will provide incredible organizational benefits for these new adopters. Automating the tracking and availability of equipment, setting maintenance reminders and autogenerating customer communications will free up operators to spend more time training employees and checking in on customers.

**Increased transparency.** Equipment rental reporting tools give operators and managers unparalleled transparency and insight into their business. Specialized reporting dashboards offer a customizable view of the status on all equipment the company has. And such dashboards can be drilled down to account for filters such as equipment type, time since last maintenance and time until rental is returned. All of this combined enables rental businesses to make more informed decisions to propel their operations.

**Decreased equipment downtime.** Equipment rental software offers two distinct means of decreasing equipment downtime, thus enabling businesses to generate more money per asset:

-   The first is through maintenance management features that monitor metrics such as overall usage and time since last maintenance to prescribe predictive and preventative maintenance. By ensuring equipment is properly maintained through automated maintenance, rental businesses can keep assets out of the shop and keep them rented.
    
-   The second benefit equipment management software has for decreasing downtime is simply greater transparency into scheduling. By having an organized calendar of unrented days, businesses can focus on renting their equipment these days to increase revenue.
    

## Market Trends to Understand in Equipment Rental Management

**Shift to online renting.** This could be as simple as "it worked for the car rental industry," but there are more layers to the trend in equipment rental businesses offering online catalogues and reservation capabilities. The age for digital B2B commerce is here, so it's imperative that equipment rental business build their online presence.

**Mobile.** Providing mobile apps, or at least mobile-friendly websites, enables renters to quickly turn to your business to browse available equipment while in the field. And mobile customer portals to review current rental details and communicate with rental businesses offers a value add for renters while improving the chances of a business renting more or upselling equipment.

**Internet of things (IoT).** The innate mobility of rented equipment lends itself well to GPS tracking tools. And the extreme costs of operating these machines (i.e., fuel, maintenance etc.) makes onboard equipment monitoring sensors a beneficial and welcomed addition for renters. The combination of these tools and the many mobile and wearable devices typically used in the field by renters creates a healthy ecosystem of connected devices, also know as the internet of things (IoT). The monitoring prowess of the IoT, especially as it relates to sensors in rented equipment provides a great value add for equipment rental businesses that very soon will become expected from many industries that rely on said equipment to complete jobs.

### Related Equipment Rental Software

-   [Auto Body Software](https://www.softwareadvice.com/retail/auto-parts-store-software-comparison/)
-   [Auto Dealer Software](https://www.softwareadvice.com/auto-dealer/)
-   [Car Rental Software](https://www.softwareadvice.com/car-rental/)
-   [Computer Repair Shop Software](https://www.softwareadvice.com/computer-repair-shop/)
-   [Driving School Software](https://www.softwareadvice.com/driving-school/)
-   [Rental Software](https://www.softwareadvice.com/rental/)
-   [Utility Management Systems Software](https://www.softwareadvice.com/utility-management/)
-   [Warranty Management Software](https://www.softwareadvice.com/warranty-management/)