--- title: "Best Online CRM Software - 2026 Reviews & Pricing" description: "Find the best Web-Based CRM Software for your organization. Compare top Web-Based CRM Software systems with customer reviews, pricing, and free demos." source_url: "https://www.softwareadvice.com/crm/online-crm-comparison/" page_type: "subcategory" language: "en" --- [Home](https://www.softwareadvice.com/) / Online CRM Software Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. # Best Online CRM Software of 2026 Updated October 22, 2026 ## Online CRM FAQs Software Advice advisors had 14 conversations with buyers about Online CRM software between January 2025 and July 2026. These are the questions that came up most. - How do I choose the right Online CRM software for my business? Advisor-call conversations show that buyers choose online customer relationship management (CRM) software by first identifying what is not working with their current manual or spreadsheet-based process, such as missed follow-ups or wasted time. Ease of use and setup is a key factor for small businesses, as is confirming the software offers the must-have features needed to support customer interactions and support. Many buyers also weigh whether a per-user or flat-rate pricing model fits their budget and team size. It is important to check that a cloud-based or software-as-a-service (SaaS) platform meets the business’s security and accessibility requirements before making a decision. - What is the best Online CRM software for a small to mid-size business? There is no single online customer relationship management (CRM) tool that fits every small to mid-size business. When speaking with our advisors, buyers most often want a tool that moves their team away from manual or spreadsheet-based tracking, as this is a frequent source of friction. Many buyers also express general dissatisfaction with their current process and look for something easier to use and manage. Answer based on 9 advisor calls - What should businesses watch out for when choosing Online CRM software? Businesses should pay close attention to how an online customer relationship management (CRM) system will replace manual or spreadsheet-based processes, since buyers frequently tell our advisors that these older methods lead to challenges with organization and follow-ups. Most buyers in this category are small businesses, so ease of setup and day-to-day use is a common priority. Cloud or software-as-a-service (SaaS) deployment comes up most often in advisor calls, so buyers should make sure this fits their security and accessibility needs before choosing a system. Answer based on 9 advisor calls - What are common complaints about Online CRM software? A common theme in these conversations is buyers expressing frustration with manual or spreadsheet-based customer tracking before moving to an online customer relationship management (CRM) system. Buyers frequently mention overall dissatisfaction with their current process, saying it leads to wasted time and missed follow-ups. Answer based on 9 advisor calls - What is the difference between Online CRM software and a general CRM? Online CRM software, as described in advisor calls, is often sought by teams looking to move away from manual or spreadsheet-based processes but does not consistently cover the broader set of features buyers expect from general customer relationship management (CRM) tools, such as lead management, sales automation, or email marketing. While both categories attract buyers dissatisfied with current systems, buyers evaluating general CRM options in advisor calls frequently mention a need for advanced capabilities like contact and interaction tracking, reminders, and integration with other tools, requirements that are not commonly raised for Online CRM software specifically. Answer based on 9 advisor calls - How much does Online CRM software cost? Most online customer relationship management (CRM) systems are priced either per user per month or at a flat monthly rate, according to buyers we've talked to. Per-user plans tend to fall between $25 and $72 per user each month, with the median near $30. Flat monthly rates usually range from $160 to $400, with a median of $200 for the options buyers review most often. Buyers frequently mention choosing between these two models based on their team size and budget flexibility. Answer based on 13 advisor calls - What is Online CRM software and what does it do? Online customer relationship management (CRM) software helps businesses manage customer interactions, support, and relationships through a web-based system. According to our advisors, buyers use these tools to give customers easy access to support resources, like a knowledge base, so they can solve product issues themselves online or by phone. On this page 1. FrontRunners 2. Popular Comparisons 3. Buyers Guide 4. Frequently Asked Questions 5. Related Software Filter products 306 results ### Compare Products Showing 1 - 25 of 306 products #### Company Size - Self-Employed - 2-10 - 11-50 - 51-200 - 201-500 - 501-1000 - 1000+ #### Pricing Options - $$$$$ - $$$$$ - $$$$$ - $$$$$ - $$$$$ ### Compare Products Sort by **Recommendations**: Sorts listings by the number of recommendations our advisors have made over the past 30 days. Our advisors assess buyers’ needs for free and only recommend products that meet buyers’ needs. Vendors pay Software Advice for these referrals. **Reviews**: Sorts listings by the number of user reviews we have published, greatest to least. **Average Rating**: Sorts listings by overall star rating based on user reviews, highest to lowest. **Alphabetically (A-Z)**: Sorts listings by product name from A to Z. ### [Claritysoft CRM](/crm/claritysoft-profile/) - Overall rating: 4.5/5 - Reviews: 256 - Starting price: $29.00/month - Best for: Customer support - Free trial: Not available - Free demo: Not available #### Overview Claritysoft CRM is a simple yet powerful cloud-based CRM and marketing automation platform built for growing businesses. It brings together sales, marketing, project management, [Read more](/crm/claritysoft-profile/) #### Features ##### Best rated features - For Startups: 5/5 - Activity Dashboard: 5/5 - Campaign Management: 5/5 - Configurable Workflow: 5/5 [See all features](/crm/claritysoft-profile/#key-features) --- ### [Rolldog](/marketing/rolldog-complete-profile/) - Overall rating: 4.9/5 - Reviews: 33 - Starting price: $39.00/month - Free trial: Available - Free demo: Not available #### Overview Rolldog is a customer relationship management (CRM) solution, with the perks of sales enablement all rolled into one. Rolldog helps companies manage business relationships, [Read more](/marketing/rolldog-complete-profile/) #### Features ##### Best rated features - For Sales Teams/Organizations: 5/5 - Segmentation: 5/5 - Data Import/Export: 5/5 - Customizable Reports: 5/5 ##### Worst rated features - Marketing Automation: 4/5 - Workflow Management: 4/5 - Email Templates: 4/5 [See all features](/marketing/rolldog-complete-profile/#key-features) #### Pricing ##### Starter - Price: $39.00/month - Available at $35 per month, when billed annually. ##### Professional - Price: $59.00/month - Available at $50 per month, when billed annually. ##### Enterprise - Price: $79.00/month - Available at $65 per month, when billed annually. [See full pricing details](/marketing/rolldog-complete-profile/#pricing-and-plans) --- ### [SalesNOW](/marketing/salesnow-profile/) - Overall rating: 4.6/5 - Reviews: 81 - Starting price: $19.95 - Free trial: Available - Free demo: Not available #### Overview SalesNOW by Interchange Solutions Inc. is a cloud-based customer relationship management (CRM) and sales force automation solution that allows sales teams, management and [Read more](/marketing/salesnow-profile/) #### Features ##### Best rated features - Forecasting: 5/5 - Email Marketing: 5/5 - Segmentation: 5/5 - Workflow Management: 5/5 ##### Worst rated features - Quotes/Estimates: 4/5 [See all features](/marketing/salesnow-profile/#key-features) #### Pricing ##### Basic - Price: $19.95 [See full pricing details](/marketing/salesnow-profile/#pricing-and-plans) --- ### [Salesforce Sales Cloud](/product/2764-Salesforce/) - Overall rating: 4.4/5 - Reviews: 18,816 - Starting price: $25.00/month - Best for: Mid-size businesses - Free trial: Available - Free demo: Not available #### Overview Sales Cloud is equipped with customer relationship management (CRM) functionality that encompasses lead management, marketing automation and contact management solutions. It [Read more](/product/2764-Salesforce/) ##### What users love - Enhanced customer relationship management - Comprehensive sales process control - Highly adaptable platform configuration ##### To take in mind - Significant costs and add-on fees - Steep learning and onboarding demands - Complex and limited reporting tools #### Features ##### Best rated features - Proposal Generation: 5/5 - Campaign Analytics: 5/5 - Drag & Drop: 5/5 - Job Scheduling: 5/5 [See all features](/product/2764-Salesforce/#key-features) #### Pricing ##### Starter Suite - Price: $25.00/month - For up to 5 users ##### Pro Suite - Price: $100.00/month - This plan is designed for any size team and is billed annually. ##### Enterprise - Price: $165.00/month - This plan is designed for any size team and is billed annually. [See full pricing details](/product/2764-Salesforce/#pricing-and-plans) --- ### [LeadSquared](/crm/leadsquared-profile/) - Overall rating: 4.3/5 - Reviews: 167 - Best for: Ease of use - Free trial: Not available - Free demo: Not available #### Overview LeadSquared is an AI-powered platform that unites sales, marketing, field, and service teams to automate workflows and drive outcomes at scale. The company specializes in solving [Read more](/crm/leadsquared-profile/) #### Features ##### Best rated features - Engagement Tracking: 5/5 - Multi-Channel Marketing: 5/5 - SMS Marketing: 5/5 - Sales Analytics: 5/5 ##### Worst rated features - Activity Dashboard: 1/5 - Social Media Integration: 1/5 - Reminders: 1/5 [See all features](/crm/leadsquared-profile/#key-features) --- ### [Coevera](/product/113892-Coevera/) - Overall rating: 4.6/5 - Reviews: 216 - Starting price: $85.00/month - Best for: Small businesses - Free trial: Available - Free demo: Not available #### Overview Coevera is an AI-native CRM and sales process platform for B2B sales organizations of 15 to 2,500 quota-carrying sellers — companies with a defined sales process, sales managers [Read more](/product/113892-Coevera/) #### Features ##### Best rated features - Activity Dashboard: 5/5 - Reminders: 5/5 - Forecasting: 5/5 - Lead Nurturing: 5/5 ##### Worst rated features - Collaboration Tools: 3/5 - Prospecting Tools: 3/5 [See all features](/product/113892-Coevera/#key-features) #### Pricing ##### Business Edition, Enterprise Edition, Unlimited Edition - Price: $85.00/month - The Business Edition is one of three different versions of Coevera that are available. Each version [See full pricing details](/product/113892-Coevera/#pricing-and-plans) --- ### [Zoho CRM](/crm/zoho-crm-profile/) - Overall rating: 4.3/5 - Reviews: 7,007 - Starting price: $14.00/month - Best for: Enterprise businesses - Free trial: Available - Free demo: Not available #### Overview Zoho CRM is a cloud-based business management platform that caters to businesses of all sizes. It offers sales and marketing automation tools with helpdesk, analytics and customer [Read more](/crm/zoho-crm-profile/) ##### What users love - User-friendly and adaptable design - Affordable plans and good value - Comprehensive feature-rich platform ##### To take in mind - Slow and inconsistent support response - Cluttered and overwhelming interface - Limited and complex email tools #### Features ##### Best rated features - Remote Access/Control: 5/5 - Client/Property Matching: 5/5 - Widgets: 5/5 - Customer Activity Tracking: 5/5 ##### Worst rated features - Chatbot: 2/5 - Sales Forecasting: 3/5 - Social Marketing: 3/5 [See all features](/crm/zoho-crm-profile/#key-features) #### Pricing ##### Standard - Price: $14.00/month ##### Professional - Price: $23.00/month ##### Enterprise - Price: $40.00/month [See full pricing details](/crm/zoho-crm-profile/#pricing-and-plans) --- ### [Zendesk Suite](/product/26892-Zendesk/) - Overall rating: 4.4/5 - Reviews: 4,094 - Starting price: $55.00/month - Best for: Customer support - Free trial: Available - Free demo: Not available #### Overview Zendesk offers a leading web-based customer support solution that is available as a standalone product or part of an integrated suite. It is easily implemented and allows you to [Read more](/product/26892-Zendesk/) ##### What users love - Centralized multichannel support platform - Robust and flexible ticketing - Intuitive and user-friendly interface ##### To take in mind - Escalating costs and limited value - Clunky and limited email handling - Missing and complex feature set #### Features ##### Best rated features - Tagging: 5/5 - Batch Communications: 5/5 - Account Management: 5/5 - Configuration Management: 5/5 ##### Worst rated features - Widgets: 2.7/5 - Interactive Content: 3/5 - Account Alerts: 3/5 [See all features](/product/26892-Zendesk/#key-features) #### Pricing ##### Suite Team - Price: $55.00/month ##### Suite Growth - Price: $89.00/month ##### Suite Professional - Price: $115.00/month [See full pricing details](/product/26892-Zendesk/#pricing-and-plans) --- ### [PracticePanther Legal Software](/legal/paypanther-profile/) - Overall rating: 4.7/5 - Reviews: 529 - Starting price: $49.00/month - Best for: Small businesses - Free trial: Available - Free demo: Not available #### Overview PracticePanther is the highest-rated, easiest-to-use, all-in-one legal practice management software, built specifically for solo, small, and mid-sized law firms. Trusted by tens of [Read more](/legal/paypanther-profile/) ##### What users love - Responsive and helpful support team - Intuitive and user-friendly interface - Streamlined invoicing and payments ##### To take in mind - Billing limitations and frustrations #### Features ##### Best rated features - Document Templates: 5/5 - Receipt Management: 5/5 - Calendar/Reminder System: 5/5 - Microsoft Outlook Integration: 5/5 ##### Worst rated features - Document Automation: 1/5 - Lead Management: 1/5 - Portfolio Management: 3/5 [See all features](/legal/paypanther-profile/#key-features) #### Pricing ##### Solo - Price: $49.00/month ##### Essential - Price: $69.00/month ##### Business - Price: $89.00/month - Our Most Popular Plan [See full pricing details](/legal/paypanther-profile/#pricing-and-plans) --- ### [Applied Epic](/insurance/applied-epic-profile/) - Overall rating: 4.2/5 - Reviews: 142 - Starting price: $1,000.00one time - Best for: Customer support - Free trial: Not available - Free demo: Not available #### Overview Applied Epic is an agency designed to help insurance agencies improve their processes, offering a multitude of benefits and capabilities catering to unique business needs. The [Read more](/insurance/applied-epic-profile/) #### Features ##### Best rated features - Activity Dashboard: 5/5 - Sales Reports: 5/5 - User Management: 5/5 - Pipeline Management: 5/5 ##### Worst rated features - Quotes/Estimates: 2.6/5 - Insurance Rating: 3.3/5 - Workflow Management: 3.6/5 - Contact Management: 3.8/5 [See all features](/insurance/applied-epic-profile/#key-features) --- ### [Less Annoying CRM](/crm/less-annoying-crm-profile/) - Overall rating: 4.8/5 - Reviews: 660 - Starting price: $15.00/month - Best for: Value for money - Free trial: Available - Free demo: Not available #### Overview We built Less Annoying CRM 17 years ago for the thousands of independent consultants, agents, and small business owners who are hitting the limits of their spreadsheets, but [Read more](/crm/less-annoying-crm-profile/) #### Features ##### Best rated features - Activity Tracking: 5/5 - For Mac Devices: 5/5 - For Real Estate: 5/5 - Commission Management: 5/5 ##### Worst rated features - Prospecting Tools: 3.5/5 - Data Security: 4/5 [See all features](/crm/less-annoying-crm-profile/#key-features) #### Pricing ##### Core - Price: $15.00/month - Get all our features at our single price tier. No more having to choose between complicated pricing [See full pricing details](/crm/less-annoying-crm-profile/#pricing-and-plans) --- ### [Bigin by Zoho CRM](/crm/bigin-by-zoho-crm-profile/) - Overall rating: 4.7/5 - Reviews: 745 - Starting price: $0.00 - Best for: Ease of use - Free trial: Available - Free demo: Not available #### Overview Bigin is an AI-powered, pipeline-centric CRM built and priced for small businesses. It brings leads, deals, and every customer conversation: email, calls, and WhatsApp into one [Read more](/crm/bigin-by-zoho-crm-profile/) ##### What users love - Straightforward setup and operation - Intuitive and clean dashboard design - Affordable CRM for small teams ##### To take in mind - Limited third-party integration options #### Features ##### Best rated features - For Mac Devices: 5/5 - Onboarding: 5/5 - Drag & Drop: 5/5 - Rules-Based Workflow: 5/5 ##### Worst rated features - Email Templates: 3/5 - Activity Tracking: 3/5 [See all features](/crm/bigin-by-zoho-crm-profile/#key-features) #### Pricing ##### Free Edition - Price: $0.00 ##### Express - Price: $7.00/year - $7/user/month when billed annually. You get everything in Free edition, plus: ##### Premier - Price: $12.00/year - $12 per user per month when billed annually. You get everything in Express edition, plus: [See full pricing details](/crm/bigin-by-zoho-crm-profile/#pricing-and-plans) --- ### [HoneyBook](/crm/honeybook-profile/) - Overall rating: 4.7/5 - Reviews: 694 - Starting price: $36.00/month - Best for: Features - Free trial: Available - Free demo: Not available #### Overview HoneyBook is a client relationship platform designed to help small businesses manage proposals, contracts, invoices, payments, and projects. It is suitable for professionals such [Read more](/crm/honeybook-profile/) ##### What users love - Centralized client organization tools - User-friendly and intuitive interface - Streamlined invoicing and contracts ##### To take in mind - Email deliverability and workflow issues - Slow and costly payment handling - Expensive for small businesses #### Features ##### Best rated features - Content Library: 5/5 - Dashboard: 5/5 - Task Editing: 5/5 - Room Booking: 5/5 ##### Worst rated features - Status Tracking: 3/5 - Business Process Automation: 3/5 - Employee Scheduling: 3/5 - Customizable Forms: 3/5 [See all features](/crm/honeybook-profile/#key-features) #### Pricing ##### Starter - Price: $36.00/month ##### Essentials - Price: $59.00/month ##### Premium - Price: $129.00/month [See full pricing details](/crm/honeybook-profile/#pricing-and-plans) --- ### [VipeCloud](/crm/vipecloud-profile/) - Overall rating: 4.9/5 - Reviews: 163 - Starting price: $15.00/month - Best for: Features - Free trial: Available - Free demo: Available #### Overview 98% of customers rate VipeCloud's Value For Money at 4 stars and above! VipeCloud is the Sales CRM with Marketing Suite that builds rapport with you. Our All-In-One solution [Read more](/crm/vipecloud-profile/) #### Features ##### Best rated features - Customizable Reports: 5/5 - CRM Integration: 5/5 - Web-based Deployment: 5/5 - Territory Management: 5/5 ##### Worst rated features - Quotes/Estimates: 2.5/5 - Engagement Tracking: 4/5 [See all features](/crm/vipecloud-profile/#key-features) #### Pricing ##### Community - Price: $15.00/month - This plan offers a free trial and allows up to 1 user. ##### Plus - Price: $25.00/month - This plan offers a free trial and allows up to 1 user. ##### Pro - Price: $50.00/month - This plan offers a free trial. [See full pricing details](/crm/vipecloud-profile/#pricing-and-plans) --- ### [Yonyx](/crm/yonyx-profile/) - Overall rating: 4.7/5 - Reviews: 259 - Starting price: $25.00/month - Best for: Enterprise businesses - Free trial: Available - Free demo: Not available #### Overview Yonyx is a cloud-based solution designed to help call centers and customer service businesses create and manage interactive guides for technical support, telemarketing, lead [Read more](/crm/yonyx-profile/) #### Features ##### Best rated features - Web-based Deployment: 5/5 - Help Desk Management: 5/5 - Decision Support: 5/5 - WYSIWYG Editor: 5/5 [See all features](/crm/yonyx-profile/#key-features) #### Pricing ##### Professional - Price: $25.00/month - This plan provides all features of Yonyx platform for stand alone use. Integrations, SSO or API [See full pricing details](/crm/yonyx-profile/#pricing-and-plans) --- ### [EngageBay CRM](/crm/engagebay-profile/) - Overall rating: 4.6/5 - Reviews: 912 - Starting price: $0.00/month - Best for: Small businesses - Free trial: Not available - Free demo: Not available #### Overview EngageBay is an AI-powered all-in-one CRM that helps small businesses and startups manage marketing, sales, and customer service from one simple, affordable platform. Trusted by [Read more](/crm/engagebay-profile/) ##### What users love - Responsive and helpful support team - Affordable and feature-rich plans - Intuitive and user-friendly interface ##### To take in mind - Email deliverability and limitations - Limited reporting and analytics depth #### Features ##### Best rated features - Multi-Campaign: 5/5 - Responsive Web Design: 5/5 - Real-Time Chat: 5/5 - Onboarding: 5/5 [See all features](/crm/engagebay-profile/#key-features) --- ### [OnePageCRM](/crm/onepagecrm-profile/) - Overall rating: 4.8/5 - Reviews: 123 - Starting price: $9.95/month - Best for: Popular - Free trial: Available - Free demo: Not available #### Overview OnePageCRM is a simple contact management tool. While it has all the usual features of a customer relationship management (CRM) system, OnePageCRM is mostly known for its [Read more](/crm/onepagecrm-profile/) #### Features ##### Best rated features - Dashboard: 5/5 - Customizable Templates: 5/5 - Segmentation: 5/5 - Search/Filter: 5/5 [See all features](/crm/onepagecrm-profile/#key-features) #### Pricing ##### Professional - Price: $9.95/month - The monthly billing plan is also available. $15/month if billed annually. You can also avail a free ##### Business - Price: $19.95/month - The monthly billing plan is also available. $29/month if billed annually. You can also avail a free [See full pricing details](/crm/onepagecrm-profile/#pricing-and-plans) --- ### [Teamgate](/crm/teamgate-profile/) - Overall rating: 4.8/5 - Reviews: 155 - Starting price: $0.00/month - Best for: Value for money - Free trial: Available - Free demo: Not available #### Overview Teamgate is a user-friendly, yet extremely powerful CRM for Sales and SaaS teams of all sizes. We pride ourselves on empowering Sales and SaaS teams to increase their speed of [Read more](/crm/teamgate-profile/) #### Features ##### Best rated features - Interaction Tracking: 5/5 - Third-Party Integrations: 5/5 - Calendar Sync: 5/5 - Opportunity Management: 5/5 [See all features](/crm/teamgate-profile/#key-features) #### Pricing ##### Starter - Price: $0.00/month - All the basic contact and communication tools to get you started. ##### Teams - Price: $39.90/month - Boost sales efficiency and process management with our scalable and complete toolkit for SMBs. ##### Growth - Price: $59.90/month - Take your sales team to the next level, with deeper insights, extensive analytics, integrations and [See full pricing details](/crm/teamgate-profile/#pricing-and-plans) --- ### [monday CRM](/marketing/monday-crm-profile/) - Overall rating: 4.7/5 - Reviews: 468 - Starting price: $12.00/month - Best for: Value for money - Free trial: Available - Free demo: Not available #### Overview monday CRM is a sales platform that helps businesses streamline sales cycle. The platform caters to a range of industries, such as real estate, software and IT services, media and [Read more](/marketing/monday-crm-profile/) ##### What users love - Intuitive interface and onboarding - Customizable workflows for teams - Streamlined client relationship management ##### To take in mind - Expensive for small teams #### Features ##### Best rated features - Templates: 5/5 - Lead Scoring: 5/5 - Project Management: 5/5 - Document Management: 5/5 ##### Worst rated features - Dashboard: 2/5 - Campaign Management: 3/5 - Meeting Management: 3/5 - Data Security: 3.5/5 [See all features](/marketing/monday-crm-profile/#key-features) #### Pricing ##### Basic - Price: $12.00/month ##### Standard - Price: $17.00/month ##### Pro - Price: $28.00/month [See full pricing details](/marketing/monday-crm-profile/#pricing-and-plans) --- ### [Sage Sales Management](/field-service/forcemanager-mobile-profile/) - Overall rating: 4.6/5 - Reviews: 173 - Starting price: €19.00/month - Best for: Ease of use - Free trial: Available - Free demo: Not available #### Overview Sage Sales Management CRM, tailored for any-sized business with a field sales force, now integrates cutting-edge AI and Timeline Conversations. This combination ensures real-time, [Read more](/field-service/forcemanager-mobile-profile/) #### Features ##### Best rated features - Marketing Automation: 5/5 - For Insurance Industry: 5/5 - Document Storage: 5/5 - Quotes/Estimates: 5/5 ##### Worst rated features - Product Catalog: 3/5 [See all features](/field-service/forcemanager-mobile-profile/#key-features) #### Pricing ##### Basic - Price: €19.00/month [See full pricing details](/field-service/forcemanager-mobile-profile/#pricing-and-plans) --- ### [Ricochet360](/voip/ricochet360-profile/) - Overall rating: 4.8/5 - Reviews: 82 - Starting price: $24.00/month - Free trial: Not available - Free demo: Not available #### Overview Ricochet360 is a cloud-based, integrated call center, customer relationship management and marketing automation solution. Designed for small to large businesses, it comes with a [Read more](/voip/ricochet360-profile/) #### Features ##### Best rated features - Social Marketing: 5/5 - Call Scheduling: 5/5 - Computer Telephony Integration: 5/5 - Caller ID: 5/5 ##### Worst rated features - CRM: 1/5 - Call List Management: 3/5 - Multi-Channel Communication: 3/5 [See all features](/voip/ricochet360-profile/#key-features) --- ### [Kommo](/product/3142-Kommo/) - Overall rating: 4.5/5 - Reviews: 263 - Starting price: $15.00/month - Best for: On the rise - Free trial: Available - Free demo: Not available #### Overview Kommo is a multifunctional CRM that excels at taking the conversation with your customers to the next level. With messengers, the connection is personal. All major messenger [Read more](/product/3142-Kommo/) ##### What users love - Centralized communication integrations hub - Efficient lead organization tools - Organized and visual sales tracking ##### To take in mind - Slow and ineffective support response #### Features ##### Best rated features - Appointment Scheduling: 5/5 - Engagement Tracking: 5/5 - Sales Forecasting: 5/5 - Drag & Drop: 5/5 ##### Worst rated features - Segmentation: 1/5 [See all features](/product/3142-Kommo/#key-features) #### Pricing ##### Base - Price: $15.00/month - 2,500 active leads per user ##### Advanced - Price: $25.00/month - 5,000 active leads per user ##### Enterprise - Price: $45.00/month - 10,000 active leads per user [See full pricing details](/product/3142-Kommo/#pricing-and-plans) --- ### [Creatio AI CRM](/crm/bpmonline-profile/) - Overall rating: 4.7/5 - Reviews: 151 - Starting price: $40.00/month - Best for: Value for money - Free trial: Not available - Free demo: Not available #### Overview Creatio is an AI CRM and workflow platform where people and AI agents work together — with no limits on users, agents, workflows, or scale. Built for midsize and large [Read more](/crm/bpmonline-profile/) #### Features ##### Best rated features - Conversion Tracking: 5/5 - Calendar Sync: 5/5 - Customizable Fields: 5/5 - Campaign Management: 5/5 ##### Worst rated features - Real-Time Monitoring: 1/5 - Live Chat: 3/5 - Lead Verification/Validation: 3/5 [See all features](/crm/bpmonline-profile/#key-features) --- ### [Salesflare](/marketing/salesflare-profile/) - Overall rating: 4.7/5 - Reviews: 139 - Starting price: $29.00/month - Best for: Small businesses - Free trial: Available - Free demo: Not available #### Overview Salesflare is a B2B sales CRM for small and medium-sized teams that want to spend less time maintaining their CRM and more time following up with customers. It is especially suited [Read more](/marketing/salesflare-profile/) #### Features ##### Best rated features - Event Triggered Actions: 5/5 - Email Campaign Management: 5/5 - Customizable Fields: 5/5 - Performance Metrics: 5/5 [See all features](/marketing/salesflare-profile/#key-features) #### Pricing ##### Growth - Price: $29.00/month [See full pricing details](/marketing/salesflare-profile/#pricing-and-plans) --- ### [Close](/crm/close-io-profile/) - Overall rating: 4.7/5 - Reviews: 164 - Starting price: $9.00/month - Best for: Ease of use - Free trial: Available - Free demo: Not available #### Overview Close is a sales CRM built for small and growth-stage B2B sales teams. The software is cloud-based, so teams can access it from any browser without installing anything locally. [Read more](/crm/close-io-profile/) #### Features ##### Best rated features - Workflow Automation: 5/5 - Customizable Templates: 5/5 - Call Recording: 5/5 - Third-Party Integrations: 5/5 ##### Worst rated features - Real-Time Notifications: 1/5 - Data Import/Export: 1/5 - Customer Database: 3/5 - Drip Campaigns: 3/5 [See all features](/crm/close-io-profile/#key-features) #### Pricing ##### Solo - Price: $9.00/month - Solo is perfect for individuals organizing leads, managing pipelines, and keeping communication in ##### Essentials - Price: $35.00/month - A great plan for small teams. ##### Growth - Price: $99.00/month - Automation to help your team move faster. [See full pricing details](/crm/close-io-profile/#pricing-and-plans) --- 1 [2](https://www.softwareadvice.com/crm/online-crm-comparison/?__ai_markdown=true&page=2)[3](https://www.softwareadvice.com/crm/online-crm-comparison/?__ai_markdown=true&page=3)[4](https://www.softwareadvice.com/crm/online-crm-comparison/?__ai_markdown=true&page=4)[5](https://www.softwareadvice.com/crm/online-crm-comparison/?__ai_markdown=true&page=5) ... [13](https://www.softwareadvice.com/crm/online-crm-comparison/?__ai_markdown=true&page=13) ## Popular Comparisons [ HubSpot CRM vs Salesforce Sales Cloud ](https://www.softwareadvice.com/compare/1854-HubSpot-CRM/vs/2764-Salesforce/)[ Bigin by Zoho CRM vs Zoho CRM ](https://www.softwareadvice.com/crm/bigin-by-zoho-crm-profile/vs/zoho-crm/)[ LiveChat vs Zendesk Suite ](https://www.softwareadvice.com/compare/26892-Zendesk/vs/27068-livechat/)[ EngageBay CRM vs Brevo ](https://www.softwareadvice.com/scheduling/brevo-profile/vs/engagebay/)[ Pipedrive vs Keap ](https://www.softwareadvice.com/crm/infusionsoft-crm-profile/vs/pipedrive/)[ Odoo vs Bitrix24 ](https://www.softwareadvice.com/nonprofit/bitrix24-profile/vs/odoo/)[ Act! vs Less Annoying CRM ](https://www.softwareadvice.com/crm/act-crm-profile/vs/less-annoying-crm/) ## Your Guide to Top Online CRM Software, July 2022 Software Advice uses reviews from real software users to highlight the top-rated Online CRM products in North America. [Learn how products are chosen](https://www.softwareadvice.com/legal-page/frontrunners-methodology/) #### Explore FrontRunners - [Less Annoying CRM](https://www.softwareadvice.com/crm/less-annoying-crm-profile/) - [monday CRM](https://www.softwareadvice.com/marketing/monday-crm-profile/) - [EngageBay CRM](https://www.softwareadvice.com/crm/engagebay-profile/) - [Apptivo](https://www.softwareadvice.com/crm/apptivo-profile/) - [VipeCloud](https://www.softwareadvice.com/crm/vipecloud-profile/) - [Salesflare](https://www.softwareadvice.com/marketing/salesflare-profile/) - [Gold-Vision CRM](https://www.softwareadvice.com/crm/gold-vision-crm-profile/) - [Capsule](https://www.softwareadvice.com/product/27508-Capsule/) - [Claritysoft CRM](https://www.softwareadvice.com/crm/claritysoft-profile/) - [Bigin by Zoho CRM](https://www.softwareadvice.com/crm/bigin-by-zoho-crm-profile/) - [DataCRM](https://www.softwareadvice.com/crm/datacrm-profile/) - [vtenext](https://www.softwareadvice.com/crm/vtenext-profile/) - [Spotler CRM](https://www.softwareadvice.com/crm/really-simple-systems-profile/) - [servis.ai](https://www.softwareadvice.com/product/113880-FreeAgent-Network/) - [HubSpot CRM](https://www.softwareadvice.com/product/1854-HubSpot-CRM/) - [Wingmate](https://www.softwareadvice.com/field-service/wingmate-profile/) - [Teamwork CRM](https://www.softwareadvice.com/crm/teamwork-crm-profile/) - [Nutshell](https://www.softwareadvice.com/crm/nutshell-profile/) - [Pipeliner CRM](https://www.softwareadvice.com/crm/pipeliner-crm-profile/) - [Zendesk Suite](https://www.softwareadvice.com/product/26892-Zendesk/) - [Nimble](https://www.softwareadvice.com/help-desk/nimble-profile/) - [Zoho CRM](https://www.softwareadvice.com/crm/zoho-crm-profile/) - [Salesforce Sales Cloud](https://www.softwareadvice.com/product/2764-Salesforce/) - [Vtiger CRM](https://www.softwareadvice.com/crm/vtiger-profile/) - [Bitrix24](https://www.softwareadvice.com/nonprofit/bitrix24-profile/) “Usability” includes user ratings for Functionality and Ease of Use. “Customer Satisfaction” includes user ratings for Customer Support, Likelihood to Recommend and Value for Money. Reviews analysis period: The reviews analysis period spans two years and ends the 15th of the month prior to publication. ## Send me a copy of this list to my inbox ### Get a copy of this list with pricing info sent to your inbox so you can pick up where you left off when convenient to you. Web-based customer relationship management (CRM) software is becoming a popular option for organizations looking to implement [CRM software](https://www.softwareadvice.com/crm/). This deployment model is gaining traction because the upfront investment can be lower than traditional on-premise software installations. Additionally, as the name implies, Web-based systems can be accessed over the Web, from virtually any browser, making it easy to use from any location with broadband Internet. The industry has responded to this dynamic, with new vendors and products entering the market at a steady pace. With so many choices, it can be a daunting task to find the solution that best fits your needs. That is why we created this buyer’s guide to assist you in your understanding of the market and the products available. Here's what we'll cover: [What Is Web-Based CRM Software?](#WhatIsWebBasedCRMSoftware) [Common Features of Web-based CRM Software](#CommonFeaturesofWebbasedCRMSoftware) [What Type of Buyer Are You?](#WhatTypeofBuyerAreYou) [Benefits and Potential Issues](#BenefitsandPotentialIssues) ## **What Is Web-Based CRM Software?** The primary difference between customer relationship management software, [sometimes called contact management software](https://www.softwareadvice.com/crm/), that is Web-based and other forms is the deployment model. With traditional offerings, companies had to purchase and host the server on premise. They required an IT team to manage, update and maintain the server. Web-based deployment removes this burden by having the server hosted remotely by the vendor. It also reduces upfront investment, with vendors offering a pay-as-you-go plan instead. There are two types of Web-based systems available: application service providers (ASPs) and pure browser-based systems. ASPs function like a client/server system, with the organization downloading the “client” onto their computers, and the vendor hosting the data remotely on a server. Browser-based systems, on the other hand, can be accessed from any Internet browser, with no download required. The obvious benefit of a browser-based system is that it can be accessed from anywhere and is presented in a familiar format. Many ASPs are Web-enabled, meaning that users can also access information via a Web browser, but this method is often slower, and the user interface tends to be simplified, resulting in reduced functionality. A Web-based CRM system offers increased flexibility across sales, customer service and marketing. For example: - Sales teams can create, process and invoice orders remotely; - Customer service reps can provide support via Web-based channels such as email and live Web chat; - Sales and marketing will experience increased transparency, which will decrease overlap and ensure that potential leads turn into loyal customers; - There is also increased security with data being stored online rather than on a server that could crash or malfunction. ## Common Functionality of Web-Based CRM Software While features vary from system to system, common capabilities include: | Feature | Description | | --- | --- | | Marketing automation | Tools to attract new customers, often through delivering promotional materials over social media and email marketing campaigns. Turning customers and visitors into leads (lead generation), and nurturing those leads through the sales funnel. | | Sales force automation (SFE) | Encompasses workflow automation, helps sales representatives manage customer interactions, leads and accounts. Tracks sales opportunities and provides management with insight into sales pipelines and forecasting. | | Channel management | Also called “partner relationship management,” helps automate marketing and sales processes through outside channels. For example, linking social profiles to CRM system and using those social channels for marketing activities such as outreach and promotion. | | Data visualization | Includes dashboards and reports for sales tracking, forecasting and pipeline analysis, as well as marketing analytics for campaign management. | | Mobile apps | Access CRM account data from mobile devices (click here for a description of iPad CRM features). Also includes additional mobile-specific capabilities, such as GPS-mapping and calendar-syncing. | --- ## What Type of Buyer Are You? Before beginning your software evaluation, you will need to identify what type of buyer you are. Nearly all buyers fall into one of these categories: **Small business buyers.** Many small businesses are looking to upgrade from a basic email marketing or content management system. They are likely growing, and therefore require more sophisticated functions, such as customer support tickets, lead generation and sales force automation (SFA). Many small businesses opt for Web-based systems because of the low upfront cost and ease of deployment. **Best-of-breed buyers.** While customer relationship management software can be purchased as a suite, it is made up of several core applications that can be purchased as standalone items. Core applications include [SFA](https://www.softwareadvice.com/crm/sales-force-automation-comparison/), [marketing automation](https://www.softwareadvice.com/marketing/automation-comparison/), [customer service](https://www.softwareadvice.com/crm/customer-service-comparison/), [help desk](https://www.softwareadvice.com/help-desk/), [call center](https://www.softwareadvice.com/call-center/) and [knowledge management](https://www.softwareadvice.com/help-desk/knowledge-management-comparison/). Some companies will opt to go for a system with best-of-breed availability in one of these specific areas. **Enterprise buyers.** Larger organizations are typically looking for a Web-based system with deep functionality that can integrate seamlessly with their existing [enterprise resource planning (ERP)](https://www.softwareadvice.com/erp/) suite. In most cases, these buyers will be more focused on integration than specific features. Fortunately, most Web-based CRM systems can easily integrate with today’s major ERP suites. ## Benefits and Potential Issues Web-based software has a number of benefits over installed on-premise systems. **Reduced IT burden.** With Web-based, all of your data is kept in a remote location where it is monitored and managed by an experienced IT staff. They handle back-ups and regularly scheduled upgrades and maintenance. The level of data management provided by the vendor often far exceeds what any single operation could handle running the server in-house. **Ease of use.** Because the software is accessed via a Web-browser, it is presented in a familiar format—a Web page. This helps reduce the costs associated with training and usually results in increased user adoption. **Remote access.** Today’s business is rarely conducted 100 percent behind a desk. Many professionals, whether they be in sales, marketing or customer service, spend a significant portion of their work time outside of the office. They appreciate the increased accessibility provided by online systems. Many systems today also offer mobile access, making it even easier to do business while on the go. **Subscription pricing.** Traditional on-premise CRM systems require a hefty up-front installation fee. Web-based systems, on the other hand, are offered on a subscription basis. Essentially, you pay as you go. Companies can avoid the large capital expenditure of installing on-premise software by opting for the low, ongoing operational expense of a Web-based system. A potential issue associated with Web-based systems is the reliance on Internet connection. If the connection goes down, access to important client information and records is lost. This could be an issue if your organization has a history of Internet connectivity hiccups. Additionally, Web-based CRM systems are typically more difficult to customize to the specific needs of your company or industry, although systems are constantly improving in this area. ### Related Online CRM Software - [CRM Software](https://www.softwareadvice.com/crm/) - [Customer Service Software](https://www.softwareadvice.com/crm/customer-service-comparison/) - [Help Desk Software](https://www.softwareadvice.com/help-desk/) - [Knowledge Management Software](https://www.softwareadvice.com/help-desk/knowledge-management-comparison/) - [Live Chat Software](https://www.softwareadvice.com/live-chat/)