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Klaviyo Alternatives

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OverviewReviews
Alternatives
Klaviyo

Best 5 Klaviyo Alternatives

Updated July 18, 2025 at 10:55 AM

image of Shephalii Kapoor

Written by Shephalii Kapoor

Writer

image of Lindsay Page

Edited by Lindsay Page

Editor

Klaviyo

Klaviyo

4.6
(517)

Starting Price: $20.00 per month

Free trial
Free version
On this page
  • Our Summary
  • Top Alternatives Preview
  • Top Alternatives
  • Additional Alternatives

Our Summary

Klaviyo
Klaviyo
4.6
(517)

Top Alternatives

Omnisend
Omnisend
ContactPigeon
ContactPigeon
Zoho Campaigns
Zoho Campaigns
Mailchimp
Mailchimp
ActiveCampaign
ActiveCampaign

See More Alternatives

Why you may need an alternative for Klaviyo:

Klaviyo is an eCommerce marketing automation platform used for customer segmentation and personalized email and SMS campaigns.

You may need a Klaviyo alternative if its pricing becomes restrictive as your contact list grows, or if you find its learning curve too steep for your team. While good for eCommerce, some businesses might seek alternatives for broader omnichannel capabilities beyond email and SMS (e.g., social media or live chat), better global SMS reach, or if they require more accessible and consistent customer support even in the free plan.

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Preview of Top Klaviyo Alternatives

Main Product
Klaviyo

Klaviyo

4.6
(517)

Ratings Breakdown

  • 4.46Ease of use
  • 4.29Value for money
  • 4.32Customer support
  • 4.62Functionality

Pricing

Starting at $20.00 per month

Get Price
Top Alternative
Omnisend

Omnisend

4.7
(834)

Ratings Breakdown

  • 4.63Ease of use
  • 4.50Value for money
  • 4.65Customer support
  • 4.50Functionality

Pricing

Starting at $16.00 per month

Get Price
Top Alternative
ContactPigeon

ContactPigeon

5.0
(274)

Ratings Breakdown

  • 4.88Ease of use
  • 4.88Value for money
  • 4.99Customer support
  • 4.89Functionality

Pricing

Available upon request

Get Price
Top Alternative
Zoho Campaigns

Zoho Campaigns

4.3
(314)

Ratings Breakdown

  • 4.14Ease of use
  • 4.41Value for money
  • 4.26Customer support
  • 4.20Functionality

Pricing

Starting at €4.00 per month

Get Price
Top Alternative
Mailchimp

Mailchimp

Ratings Breakdown

  • 4.38Ease of use
  • 4.36Value for money
  • 4.17Customer support
  • 4.36Functionality

Pricing

Starting at $13.00 per month

Get Price
Top Alternative
ActiveCampaign

ActiveCampaign

4.6
(2550)

Ratings Breakdown

  • 4.24Ease of use
  • 4.34Value for money
  • 4.39Customer support
  • 4.46Functionality

Pricing

Starting at $15.00 per month

Get Price

Top Klaviyo Alternatives

Omnisend

Omnisend

Starting Price: $16.00 per month

Free trial
Free version

Omnisend's Best Rated Features

Omnisend

  • 5.0Email Management
  • 4.87Scheduled Messaging
  • 4.78SMS Messaging

Klaviyo Comparison

  • 4.73Email Management
  • 4.78Scheduled Messaging
  • 4.31SMS Messaging

Features Comparison

20%

Unique Features for Omnisend

  • Behavior Analytics
  • Campaign Tracking
  • Conversion Tracking
See All

80%

Shared Features with Klaviyo

  • 2-Way Messaging
  • A/B Testing
  • Alerts/Notifications
See All

Integrations Comparison

70%

Unique Integrations for Omnisend

  • 29 Next
  • 99minds
  • Alloy
See All

30%

Shared Integrations with Klaviyo

  • Adobe Commerce
  • AfterShip
  • BigCommerce
See All
ContactPigeon

ContactPigeon

Pricing: Available upon request

Free trial
Free version

ContactPigeon's Best Rated Features

ContactPigeon

  • 5.0Event Triggered Actions
  • 5.0Landing Pages/Web Forms
  • 5.0Campaign Analytics

Klaviyo Comparison

  • 4.33Event Triggered Actions
  • 3.79Landing Pages/Web Forms
  • 4.61Campaign Analytics

Features Comparison

17%

Unique Features for ContactPigeon

  • Customer Surveys
  • Email Tracking
  • GDPR Compliance
See All

83%

Shared Features with Klaviyo

  • A/B Testing
  • Activity Dashboard
  • Autoresponders
See All

Integrations Comparison

13%

Unique Integrations for ContactPigeon

  • Zapier

88%

Shared Integrations with Klaviyo

  • Adobe Commerce
  • BigCommerce
  • Meta for Business
See All
See ContactPigeon Screenshots
Zoho Campaigns

Zoho Campaigns

Starting Price: 4.00 per month

Free trial
Free version

Zoho Campaigns's Best Rated Features

Zoho Campaigns

  • 4.92Email Management
  • 4.80Campaign Scheduling
  • 4.77Email Marketing

Klaviyo Comparison

  • 4.73Email Management
  • 4.79Campaign Scheduling
  • 4.83Email Marketing

Features Comparison

18%

Unique Features for Zoho Campaigns

  • Activity Tracking
  • Content Management
  • Customer Surveys
See All

82%

Shared Features with Klaviyo

  • A/B Testing
  • Activity Dashboard
  • Alerts/Notifications
See All

Integrations Comparison

87%

Unique Integrations for Zoho Campaigns

  • A2P SMS Monetization
  • Bigin by Zoho CRM
  • Bird
See All

13%

Shared Integrations with Klaviyo

  • Eventbrite
  • Meta for Business
  • Shopify
See All
See Zoho Campaigns Screenshots
Mailchimp

Mailchimp

Starting Price: $13.00 per month

Free trial
Free version

Mailchimp's Best Rated Features

Mailchimp

  • 4.61Email Marketing
  • 4.59Campaign Scheduling
  • 4.58Email Campaign Management

Klaviyo Comparison

  • 4.83Email Marketing
  • 4.79Campaign Scheduling
  • 4.69Email Campaign Management

Features Comparison

59%

Unique Features for Mailchimp

  • Activity Tracking
  • Archiving & Retention
  • Audience Targeting
See All

41%

Shared Features with Klaviyo

  • A/B Testing
  • Activity Dashboard
  • Alerts/Notifications
See All

Integrations Comparison

83%

Unique Integrations for Mailchimp

  • 123FormBuilder
  • Accelo
  • ActiveCampaign
See All

17%

Shared Integrations with Klaviyo

  • Adobe Commerce
  • BigCommerce
  • Canva
See All
ActiveCampaign

ActiveCampaign

Starting Price: $15.00 per month

Free trial
Free version

ActiveCampaign's Best Rated Features

ActiveCampaign

  • 4.78Customer Database
  • 4.73Drip Campaigns
  • 4.69Customizable Templates

Klaviyo Comparison

  • 4.75Customer Database
  • 4.44Drip Campaigns
  • 4.47Customizable Templates

Features Comparison

42%

Unique Features for ActiveCampaign

  • Batch Processing
  • Calendar/Reminder System
  • Chat/Messaging
See All

58%

Shared Features with Klaviyo

  • A/B Testing
  • Activity Dashboard
  • Alerts/Notifications
See All

Integrations Comparison

85%

Unique Integrations for ActiveCampaign

  • 123FormBuilder
  • Act!
  • Acuity Scheduling
See All

15%

Shared Integrations with Klaviyo

  • Adobe Commerce
  • BigCommerce
  • Chargebee
See All
See ActiveCampaign Screenshots

Our Methodology

Our objective research is based on market demand signals along with an analysis of our proprietary data, including product information and verified user ratings and reviews, as of February 2026.

To be eligible, products had to meet at least one of the following criteria:

  • Be considered a popular Klaviyo alternative based on our analysis of online search trends where users compare the two systems.
  • Emerge as one of the top-mentioned products in Software Advice reviews that reviewers switched to from Klaviyo, or considered as alternatives when selecting Klaviyo.
  • Show popular demand in a software category shared with Klaviyo by being among the products that users most commonly inquire about on its Software Advice profile page.
  • Rank among one of the highest-rated Klaviyo competitors.

The selected products also met these requirements:

  • Have at least 20 published reviews in the past 2 years as of the analysis period.
  • Demonstrate U.S. market presence based on factors such as the availability of U.S.-based reviews and product website research.

In certain cases, depending on the product we’re considering alternatives for, we may expand our selection criteria based on our market insights to ensure we’re providing the best options for buyers.

To offer users a varied selection of vendors to consider, we restrict the number of products from the same software vendor on the list. If several products from the same vendor qualify for inclusion, we select the one most often searched as a Klaviyo competitor according to online search trends.

Additional Klaviyo Alternatives

Salesforce Marketing Cloud

Salesforce Marketing Cloud

4.2
(524)

Starting Price: $25.00 per month

Free trial
Free version

Features Comparison

54%

Unique Features for Salesforce Marketing Cloud

  • Access Controls/Permissions
  • Activity Tracking
  • Analytics
See All

46%

Shared Features with Klaviyo

  • A/B Testing
  • Activity Dashboard
  • Alerts/Notifications
See All

Integrations Comparison

71%

Unique Integrations for Salesforce Marketing Cloud

  • Adobe Workfront
  • LinkedIn for Business
  • Salesforce Sales Cloud
See All

29%

Shared Integrations with Klaviyo

  • Meta for Business
  • Shopify
See Salesforce Marketing Cloud Screenshots
Brevo

Brevo

4.6
(3367)

Starting Price: $9.00 per month

Free trial
Free version

Features Comparison

43%

Unique Features for Brevo

  • Archiving & Retention
  • Availability Management
  • Calendar Management
See All

57%

Shared Features with Klaviyo

  • A/B Testing
  • Activity Dashboard
  • Alerts/Notifications
See All

Integrations Comparison

67%

Unique Integrations for Brevo

  • ActiveCampaign
  • Bouncer
  • Convertful
See All

33%

Shared Integrations with Klaviyo

  • Adobe Commerce
  • BigCommerce
  • Eventbrite
See All
See Brevo Screenshots
Gmail

Gmail

Pricing: Available upon request

Free trial
Free version

Features Comparison

50%

Unique Features for Gmail

  • Collaboration Tools
  • Email Monitoring
  • Email Templates
See All

50%

Shared Features with Klaviyo

  • Alerts/Notifications
  • API
  • Autoresponders
See All

Integrations Comparison

93%

Unique Integrations for Gmail

  • Airtable
  • Asana
  • Basecamp
See All

7%

Shared Integrations with Klaviyo

  • Meta for Business
  • Stripe
  • Typeform
See All
See Gmail Screenshots
MailerLite

MailerLite

4.7
(2253)

Starting Price: $10.00 per month

Free trial
Free version

Features Comparison

39%

Unique Features for MailerLite

  • Activity Tracking
  • Audience Targeting
  • Content Management
See All

61%

Shared Features with Klaviyo

  • A/B Testing
  • Activity Dashboard
  • Alerts/Notifications
See All

Integrations Comparison

83%

Unique Integrations for MailerLite

  • 500Apps
  • Airtable
  • ARMember
See All

17%

Shared Integrations with Klaviyo

  • Adobe Commerce
  • BigCommerce
  • Canva
See All
See MailerLite Screenshots
Constant Contact

Constant Contact

4.3
(2893)

Starting Price: $12.00 per month

Free trial
Free version

Features Comparison

56%

Unique Features for Constant Contact

  • Access Controls/Permissions
  • Activity Tracking
  • Attendance Management
See All

44%

Shared Features with Klaviyo

  • A/B Testing
  • Activity Dashboard
  • Alerts/Notifications
See All

Integrations Comparison

85%

Unique Integrations for Constant Contact

  • 123FormBuilder
  • 1CRM
  • Act!
See All

15%

Shared Integrations with Klaviyo

  • Adobe Commerce
  • BigCommerce
  • Canva
See All
See Constant Contact Screenshots
Systeme.io

Systeme.io

4.8
(2125)

Starting Price: $17.00 per month

Free trial
Free version

Features Comparison

32%

Unique Features for Systeme.io

  • Conversion Tracking
  • Course Management
  • Course Tracking
See All

68%

Shared Features with Klaviyo

  • A/B Testing
  • Activity Dashboard
  • Autoresponders
See All

Integrations Comparison

93%

Unique Integrations for Systeme.io

  • ActiveCampaign
  • Apple Pay
  • Flutterwave
See All

7%

Shared Integrations with Klaviyo

  • Stripe
See Systeme.io Screenshots
EmailOctopus

EmailOctopus

4.8
(651)

Starting Price: $9.00 per month

Free trial
Free version

Features Comparison

21%

Unique Features for EmailOctopus

  • Activity Tracking
  • Content Management
  • Customer Journey Mapping
See All

79%

Shared Features with Klaviyo

  • Activity Dashboard
  • API
  • Autoresponders
See All

Integrations Comparison

81%

Unique Integrations for EmailOctopus

  • Campaign Monitor by Marigold
  • Devart ODBC Drivers
  • Digioh
See All

19%

Shared Integrations with Klaviyo

  • Eventbrite
  • Getsitecontrol
  • OptinMonster
See All
See EmailOctopus Screenshots
GetResponse

GetResponse

4.2
(515)

Starting Price: 16.00 per month

Free trial
Free version

Features Comparison

35%

Unique Features for GetResponse

  • Access Controls/Permissions
  • Activity Tracking
  • Chat/Messaging
See All

65%

Shared Features with Klaviyo

  • A/B Testing
  • API
  • Autoresponders
See All

Integrations Comparison

80%

Unique Integrations for GetResponse

  • 123FormBuilder
  • Bouncer
  • Capsule
See All

20%

Shared Integrations with Klaviyo

  • Adobe Commerce
  • BigCommerce
  • Eventbrite
See All
See GetResponse Screenshots
AWeber

AWeber

4.4
(320)

Starting Price: $15.00 per month

Free trial
Free version

Features Comparison

38%

Unique Features for AWeber

  • Activity Tracking
  • Content Management
  • Customer Journey Mapping
See All

62%

Shared Features with Klaviyo

  • A/B Testing
  • Activity Dashboard
  • Alerts/Notifications
See All

Integrations Comparison

82%

Unique Integrations for AWeber

  • 1ShoppingCart
  • 24sessions
  • 360Alumni
See All

18%

Shared Integrations with Klaviyo

  • Adobe Commerce
  • Chargebee
  • Eventbrite
See All
See AWeber Screenshots
iContact

iContact

4.5
(603)

Starting Price: $14.00 per month

Free trial
Free version

Features Comparison

23%

Unique Features for iContact

  • Access Controls/Permissions
  • Automated Publishing
  • Customizable Forms
See All

77%

Shared Features with Klaviyo

  • API
  • Campaign Analytics
  • Campaign Management
See All

Integrations Comparison

75%

Unique Integrations for iContact

  • 123FormBuilder
  • Acuity Scheduling
  • Big Cartel
See All

25%

Shared Integrations with Klaviyo

  • Adobe Commerce
  • BigCommerce
  • Eventbrite
See All
See iContact Screenshots
Salesforce Marketing Cloud Account Engagement

Salesforce Marketing Cloud Account Engagement

4.1
(649)

Starting Price: $1250.00 per month

Free trial
Free version

Features Comparison

42%

Unique Features for Salesforce Marketing Cloud Account Engagement

  • Access Controls/Permissions
  • Campaign Tracking
  • Collaboration Tools
See All

58%

Shared Features with Klaviyo

  • A/B Testing
  • Campaign Analytics
  • Campaign Management
See All

Integrations Comparison

79%

Unique Integrations for Salesforce Marketing Cloud Account Engagement

  • Gmail
  • GoodData
  • Google Ads
See All

21%

Shared Integrations with Klaviyo

  • Eventbrite
  • Meta for Business
  • Olark
See All
See Salesforce Marketing Cloud Account Engagement Screenshots
Keap

Keap

4.1
(1297)

Starting Price: $299.00 per month

Free trial
Free version

Features Comparison

52%

Unique Features for Keap

  • Activity Tracking
  • Appointment Management
  • Behavior Analytics
See All

48%

Shared Features with Klaviyo

  • Activity Dashboard
  • Alerts/Notifications
  • Autoresponders
See All

Integrations Comparison

77%

Unique Integrations for Keap

  • AppointmentCore
  • Arborgold
  • Bedrock Data
See All

23%

Shared Integrations with Klaviyo

  • Adobe Commerce
  • BigCommerce
  • Eventbrite
See All
See Keap Screenshots
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Still Not Sure?

Our experts can help you compare Klaviyo with other top options, so you can find the best fit for your needs.