“How's it going?" may seem like a simple pleasantry on the surface, but it's a question that actually has incredible implications for your small or midsize business. As a manager or HR practitioner, understanding how employees feel about their job and what factors are causing any dissatisfaction is vital if you want to retain top performers and keep them engaged in their day-to-day.
Figuring out how employees really feel can be tricky though. Even workers that have great relationships with their manager may be hesitant to say something negative about your company face-to-face for fear of retaliation. Formal annual surveys offer much-needed anonymity, but they have their drawbacks too. Not only are employees torn away from work for a significant amount of time, but annual surveys also fail to capture important shifts in morale throughout the year.
A balance between the informality and frequency of a 1-on-1 conversation and the anonymity and power of a survey provides the best of both worlds, which is why you should consider investing in an employee pulse survey tool.
In this Buyer's Guide, we'll go over everything you need to know about employee pulse survey tools to help you make a more informed purchase decision.
Here's what we'll cover:
Employee pulse survey tools are an emerging subcategory of employee engagement software that allow businesses to send out short, informal questionnaires to their workers on a regular basis (usually daily or weekly) in order to gauge workforce morale, engagement and more.
Almost always deployed via the cloud, employee pulse survey tools offer companies a flexible platform to customize the questions they ask, automate the administration of surveys to workers and collect results in real-time.
When evaluating different employee pulse survey tools, you'll find that they share three core features in common:
|Pulse survey customization||Create pulse survey questions from scratch or use questions from a provided bank of preset options.|
|Pulse survey administration||Automatically send pulse surveys to workers on a regular, predetermined basis (e.g., daily, weekly etc.).|
|Results tracking & analysis||Gather survey results and analyze trends over time through reports and visualizations.|
Because these tools tend to offer similar features, vendors will set themselves apart in other ways. Besides functionality, buyers should weigh things like the intuitiveness of the user interface, how in-depth the reports and visualizations are and what support options are offered. Seamless integration with core HR systems should also be a high priority.
By simply adopting and implementing a pulse survey tool, you're already sending a message to employees that you care about their well-being and what they have to say. That has benefits even before a single result comes back. According to a study by PwC, companies that send out regular employee surveys enjoy 30 percent higher engagement levels than those that don't.
Here are some other benefits that employee pulse survey tools can bring:
Regardless of what tool you end up purchasing, it's important to know best practices when it comes to crafting questions and administering pulse surveys to workers in order to maximize their effectiveness. Errors or missteps with even the best tools can lead to skewed data and frustrated employees.
With that in mind, here are some final employee pulse survey tips:
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